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XOXO Jamie
“It’s a skin-loving brush cleaner that will turn your brushes brand new instantly!” XOXO jamie

IT’s Your Brush Love

IT’s your brushes but better!

Makeup Melting ∙ Skin Loving ∙ Purifying Instant Brush Cleaner
3.4 US fl. oz. / 100 ml /
$19.50
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Why You'll Love IT
Treat your brushes with love! This one-step solution instantly cleanses and conditions your brushes to make them last longer and apply makeup more flawlessly. Fast-drying and easy to use, the alcohol-free formula is developed with plastic surgeons and specifically designed to extend the life of all brush hair, natural or synthetic—plus, it’s packed with gentle, skin-loving ingredients including hydrolyzed collagen, peptides, antioxidants and vitamins A, C and E, making it ideal for even the most sensitive skin types. Just spray, wipe and dry to leave your brushes smelling fresh and clean every time!
Key Benefits
  • Cleanses and conditions your brushes in one fast-drying step
  • Makes brushes last longer and apply makeup more flawlessly
  • Designed for natural and synthetic brush hairs
  • Alcohol-free formula with anti-aging peptides, antioxidants, hydrolyzed collagen and vitamins A, C and E is gentle on skin and brushes!
Ingredients
ISODODECANE, GLYCERYL CAPRYLATE, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, CITRUS PARADISI (GRAPEFRUIT) SEED OIL, HYDROLYZED COLLAGEN, ROSA MOSCHATA SEED OIL, SODIUM HYALURONATE, METHYL UNDECYLENOYL DIPEPTIDE-16, WATER, BUTYLENE GLYCOL DICAPRYLATE/DICAPRATE, GLYCERIN, SORBITOL, LECITHIN, TOCOPHERYL ACETATE, GLYCERYL LINOLEATE, GLYCERYL LINOLENATE, RETINYL PALMITATE, SODIUM ASCORBYL PHOSPHATE, XANTHAN GUM, PARFUM (FRAGRANCE), LIMONENE, CAPRYLYL GLYCOL, DISODIUM EDTA.

How to Apply

Spray directly onto brush head. Gently wipe with tissue or towel to remove makeup residue. Repeat as needed. Lay flat to dry for 60 seconds.

Beauty Tips

Clean brushes at least once a week to prolong their life and make the most of your makeup!

How to Apply

Spray directly onto brush head. Gently wipe with tissue or towel to remove makeup residue. Repeat as needed. Lay flat to dry for 60 seconds.
XOXO Jamie XOXO jamie
“It’s a skin-loving brush cleaner that will turn your brushes brand new instantly!” XOXO jamie

Customer Reviews

IT’s Your Brush Love is rated 4.4 out of 5 by 30.
Rated 5 out of 5 by from Love it. After purchasing this product, I fell in love with it. At first, I was hesitant because all the reviews were staying that the pump were defective. For me, everything worked just fine and now I have clean brushes. I'm recommending this product to my girls!
Date published: 2017-03-23
Rated 5 out of 5 by from Super clean! This the best brush cleaner I have ever purchased. You can see all the foundation, showdown and powders just melt away. A must have for everyone.
Date published: 2017-03-23
Rated 4 out of 5 by from Love this product! Would have given 5 stars but the spray pump on the bottle doesn't work AT ALL! Product is fabulous but needs an improved spray pump in order to use. I had to pour it into another container in order to use it.
Date published: 2017-03-21
Rated 3 out of 5 by from Works great The product itself works great but I have yet to receive one with a pump that functions. Not sure if it's a QA thing or a design flaw. I just transfer it into another pump bottle but I really shouldn't have to.
Date published: 2017-03-19
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Questions & Answers

I was going to purchase the Brush Bath cleaner from Ulta for my it foundation brush until I noticed the product was flammable.  Is the Brush Love product flammable as well?  I don't want to use a product that has flammable capabilities.  

Asked by: Marben567
Hi there, thank you so much for your question! Since these two do have similar properties, we do also recommend not using IT near anything that is flammable for safety purposes. We hope this helps and we apologize for any inconvenience! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2017-03-22

What is the difference between Brush Love sold here and the It Brush Bath sold at Ulta?

Asked by: denijoy
Hi there, we're happy to help with this! Brush Bath cleanses, purifies and protects all synthetic and natural hair makeup brushes. The gentle, alcohol-free formula is great for those with sensitive skin! With IT’s light, fruity citrus and lavender scent, Brush Bath instantly dissolves any makeup and dries quickly, helping your brushes last longer and maintain their shape and quality. This is designed to work well with not only our IT For Ulta brushes but also any makeup brush that you have! Brush Love with ITs innovative, skin-loving and fast-drying formula is quick and convenient to use and specifically designed to extend the life of all brush hair types - natural or synthetic. Brush love is packed with extra skin loving ingredients such as peptides and collagen to not only help your brushes last longer but also benefit the skin! This alcohol-free cleanser is ideal even for the most sensitive skin types and with IT’s citrus scent based off of our No 50 primer, it will leave your brushes smelling fresh and clean every time! We recommend using this with our Heavenly Luxe Brushes as it was designed to work best with their award winning hair! Hope that helps! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2017-02-12

How does this cleaner compare to the IT Brushes for Ulta Brush Bath formula? 

Asked by: Alabaster Angel
Brush Love and Brush Bath are both amazing brush cleaners that are alcohol-free. Brush Love (here on our website) contains extra skin-loving ingredients, so when the brush cleaner residue left on your brush touches your skin, you know IT's good for you! Let us know if you have any other questions. XOXO Cameron
Answered by: IT Customer Care Expert
Date published: 2016-07-24

In response to my email of yesterday, I was advised I could use Johnson's Baby Shampoo to clean my brush until I can order Brush Love. However, my brush now has "separated" even after rinsing it well & drying it with a towel. Is this normal?

Asked by: NannyJo
Hi, Thank you for your question. Kindly send our team an email at info@itcosmetics.com and we'd be happy to further assist you with this.
Answered by: IT Customer Care Expert
Date published: 2017-03-09
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