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XOXO Jamie
“It’s a skin-loving brush cleaner that will turn your brushes brand new instantly!” XOXO jamie

IT’s Your Brush Love

IT’s your brushes but better!

Makeup Melting ∙ Skin Loving ∙ Purifying Instant Brush Cleaner
3.4 US fl. oz. / 100 ml /
$19.50
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Why You'll Love IT
Treat your brushes with love! This one-step solution instantly cleanses and conditions your brushes to make them last longer and apply makeup more flawlessly. Fast-drying and easy to use, the alcohol-free formula is developed with plastic surgeons and specifically designed to extend the life of all brush hair, natural or synthetic—plus, it’s packed with gentle, skin-loving ingredients including hydrolyzed collagen, peptides, antioxidants and vitamins A, C and E, making it ideal for even the most sensitive skin types. Just spray, wipe and dry to leave your brushes smelling fresh and clean every time!
Key Benefits
  • Cleanses and conditions your brushes in one fast-drying step
  • Makes brushes last longer and apply makeup more flawlessly
  • Designed for natural and synthetic brush hairs
  • Alcohol-free formula with anti-aging peptides, antioxidants, hydrolyzed collagen and vitamins A, C and E is gentle on skin and brushes!
Ingredients
ISODODECANE, GLYCERYL CAPRYLATE, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, CITRUS PARADISI (GRAPEFRUIT) SEED OIL, HYDROLYZED COLLAGEN, ROSA MOSCHATA SEED OIL, SODIUM HYALURONATE, METHYL UNDECYLENOYL DIPEPTIDE-16, WATER, BUTYLENE GLYCOL DICAPRYLATE/DICAPRATE, GLYCERIN, SORBITOL, LECITHIN, TOCOPHERYL ACETATE, GLYCERYL LINOLEATE, GLYCERYL LINOLENATE, RETINYL PALMITATE, SODIUM ASCORBYL PHOSPHATE, XANTHAN GUM, PARFUM (FRAGRANCE), LIMONENE, CAPRYLYL GLYCOL, DISODIUM EDTA.

How to Apply

Spray directly onto brush head. Gently wipe with tissue or towel to remove makeup residue. Repeat as needed. Lay flat to dry for 60 seconds.

Beauty Tips

Clean brushes at least once a week to prolong their life and make the most of your makeup!

How to Apply

Spray directly onto brush head. Gently wipe with tissue or towel to remove makeup residue. Repeat as needed. Lay flat to dry for 60 seconds.
XOXO Jamie XOXO jamie
“It’s a skin-loving brush cleaner that will turn your brushes brand new instantly!” XOXO jamie

Customer Reviews

IT’s Your Brush Love is rated 4.4 out of 5 by 34.
Rated 5 out of 5 by from It really works! I have been extremely satisfied with this brush cleaner. One spray removes the product from the brush with just a few swipes on a paper towel.
Date published: 2017-05-20
Rated 5 out of 5 by from GREAT PRODUCT I bought the Brush Love brush cleaner a few weeks ago. It is really a nice product....cleans the brushes an leaves them feeling soft and ready to go. Just another example of IT's dedication to "excellence". I am definitely an IT girl and loves ALL their products. Jamie is the best! Thank you for making my skin look and feel wonderful. I am turning 70 in a few days and I've been told numerous times I don't look 60.....thanks to IT!!!
Date published: 2017-05-19
Rated 5 out of 5 by from Best cleaner ever!!! I would give more than 5 stars if possible. Worth every penny. So quick and easy to use. A must for all make up wearers!!!!
Date published: 2017-05-17
Rated 5 out of 5 by from Good buy I tried washing my brushes with fish soap,shampoo and other products . They never got very clean and I had to wash multiple times. This was quick and easy!! You don't need to use very much product either. I would definitely recommend this!
Date published: 2017-05-17
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Questions & Answers

I was going to purchase the Brush Bath cleaner from Ulta for my it foundation brush until I noticed the product was flammable.  Is the Brush Love product flammable as well?  I don't want to use a product that has flammable capabilities.  

Asked by: Marben567
Hi there, thank you so much for your question! Since these two do have similar properties, we do also recommend not using IT near anything that is flammable for safety purposes. We hope this helps and we apologize for any inconvenience! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2017-03-22

What is the difference between Brush Love sold here and the It Brush Bath sold at Ulta?

Asked by: denijoy
Hi there, we're happy to help with this! Brush Bath cleanses, purifies and protects all synthetic and natural hair makeup brushes. The gentle, alcohol-free formula is great for those with sensitive skin! With IT’s light, fruity citrus and lavender scent, Brush Bath instantly dissolves any makeup and dries quickly, helping your brushes last longer and maintain their shape and quality. This is designed to work well with not only our IT For Ulta brushes but also any makeup brush that you have! Brush Love with ITs innovative, skin-loving and fast-drying formula is quick and convenient to use and specifically designed to extend the life of all brush hair types - natural or synthetic. Brush love is packed with extra skin loving ingredients such as peptides and collagen to not only help your brushes last longer but also benefit the skin! This alcohol-free cleanser is ideal even for the most sensitive skin types and with IT’s citrus scent based off of our No 50 primer, it will leave your brushes smelling fresh and clean every time! We recommend using this with our Heavenly Luxe Brushes as it was designed to work best with their award winning hair! Hope that helps! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2017-05-15

How does this cleaner compare to the IT Brushes for Ulta Brush Bath formula? 

Asked by: Alabaster Angel
Brush Love and Brush Bath are both amazing brush cleaners that are alcohol-free. Brush Love (here on our website) contains extra skin-loving ingredients, so when the brush cleaner residue left on your brush touches your skin, you know IT's good for you! Let us know if you have any other questions. XOXO Cameron
Answered by: IT Customer Care Expert
Date published: 2016-07-24

In response to my email of yesterday, I was advised I could use Johnson's Baby Shampoo to clean my brush until I can order Brush Love. However, my brush now has "separated" even after rinsing it well & drying it with a towel. Is this normal?

Asked by: NannyJo
Hi, Thank you for your question. Kindly send our team an email at info@itcosmetics.com and we'd be happy to further assist you with this.
Answered by: IT Customer Care Expert
Date published: 2017-04-24
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