Bye Bye Lines™ Foundation

IT TURNS BACK TIME!

Developed with plastic surgeons, Bye Bye Lines™ Foundation starts its life as your hydrating anti-ag ... Read more

Discontinued product

We regret to inform you that this product has been discontinued.

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Your Skin But Better Foundation + Skincare

Experience an instantly better-looking complexion and better bare skin in just two weeks with Your Skin But Better Hydrating Foundation + Skincare! This buildable, medium coverage foundation minimizes the look of pores and imperfections while delivering all-day hydration and wear with a natural radiant finish. Suitable for all skin types and infused with hyaluronic acid, aloe vera extract, plus vitamins E & B5, your skin-loving lightweight foundation goes beyond a tinted moisturizer by working behind the scenes as you wear it. After just two weeks, skin looks smoother, skin tone appears more even and skin texture is visibly refined. IT’s truly your foundation for better skin—even when you’re not wearing IT! Learn more about what this hydrating foundation can do for your skin Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.

New

$39.50

Developed with plastic surgeons, Bye Bye Lines™ Foundation starts its life as your hydrating anti-aging serum, and is infused with pure color pigments to seamlessly conceal the look of lines, wrinkles and imperfections and give you instant complexion perfection!

Perfect for all skin types, this advanced foundation is infused with anti-aging peptides, caviar extract, hydrolyzed collagen, hyaluronic acid, argan oil and babassu oil, plus vitamins A, C, E, B1, B2, B3, B5, B7, B9 and CoQ10—and features proprietary Drops of Light Optical Blurring Technology™ for an airbrushed, lit-from-within glow. Finally, you can experience luminous, sheer-to-medium coverage that makes your skin look younger, not older!

Discover IT. Love IT. Believe IT.®

  • Features all the benefits of your hydrating anti-aging serum, infused with pure color pigments for buildable sheer-to-medium coverage you can count on!
  • Covers the look of imperfections while diffusing the appearance of lines and wrinkles
  • Drops of Light Optical Blurring Technology™ for your most luminous, flawless finish
  • Anti-aging hydrolyzed collagen, peptides, caviar extract, argan oil and vitamins

Apply 1-2 pumps and smooth onto skin, blending outward from the center of your face with your fingertips or favorite IT Cosmetics™ brush for flawless, luminous complexion perfection.

Find your perfect coverage in just a few clicks! Take the Foundation Finder Quiz

A little goes a long way! This foundation is completely buildable, so start with one pump and build to your desired coverage.
AQUA/WATER/EAU, GLYCERIN, GLYCERETH-26, PEG-8, CAPRYLYL METHICONE, DIETHYLHEXYL CARBONATE, DIMETHICONE, ISOHEXADECANE, ISODODECANE, NEOPENTYL GLYCOL DIHEPTANOATE, ISOSTEARYL ISOSTEARATE, LAURYL PEG-9 POLYDIMETHYLSILOXYETHYL DIMETHICONE, ISOSTEARYL PALMITATE, POLYMETHYL METHACRYLATE, SODIUM CHLORIDE, C30-45 ALKYL CETEARYL DIMETHICONE CROSSPOLYMER, PEG-10 DIMETHICONE, TOCOPHERYL ACETATE, SODIUM HYALURONATE, CHRYSIN, PALMITOYL OLIGOPEPTIDE, PALMITOYL TETRAPEPTIDE-7, NIACINAMIDE, CAMELLIA SINENSIS LEAF EXTRACT, ALOE BARBADENSIS LEAF EXTRACT, CAVIAR EXTRACT, MARIS AQUA/SEA WATER/EAU DE MER, ALGAE EXTRACT, POLYHYDROXYSTEARIC ACID, MAGNESIUM STEARATE, PANTHENOL, SILICA DIMETHYL SILYLATE, XANTHAN GUM, RETINYL PALMITATE, TOCOPHEROL, ASCORBYL PALMITATE, HYDROLYZED SILK, HYDROLYZED COLLAGEN, CHOLESTERYL ISOSTEARATE, CHOLESTERYL CHLORIDE, CHOLESTERYL NONANOATE, CUCUMIS MELO (MELON) FRUIT EXTRACT, MANGIFERA INDICA (MANGO) FRUIT EXTRACT, CITRULLUS LANATUS (WATERMELON) FRUIT EXTRACT, CITRULLINE, ARGANIA SPINOSA KERNEL OIL, ORBIGNYA OLEIFERA SEED OIL, FOLIC ACID, BIOTIN, UBIQUINONE, RIBOFLAVIN, THIAMINE HCL, COPPER POWDER, SODIUM BENZOATE, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, ORYZA SATIVA (RICE) EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, LEUCONOSTOC FERMENT FILTRATE, SUPEROXIDE DISMUTASE, SOYBEAN PEROXIDASE, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, VITIS VINIFERA (GRAPE) SEED EXTRACT, PERSEA GRATISSIMA (AVOCADO) OIL, PUNICA GRANATUM SEED OIL, CERAMIDE NP, CERAMIDE AP, CURCUMA LONGA (TURMERIC) ROOT EXTRACT, SILICA, STEARETH-20, N-HYDROXYSUCCINIMIDE, ACTINIDIA CHINENSIS (KIWI) FRUIT EXTRACT, PROPYLENE GLYCOL, BUTYLENE GLYCOL, PERFLUORODECALIN, BENZOIC ACID, POTASSIUM SORBATE, SORBIC ACID, PHENOXYETHANOL, ETHYLHEXYLGLYCERIN, BHT, TRIETHOXYCAPRYLYLSILANE, [+/-: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77492, CI 77491, CI 77499)].

Learn More About IT

Real Results

Product before image

Clinically tested results!
  • 100% showed increased hydration*
  • 100% say skin was soft and smooth*
  • 92% say skin looked more supple*
  • 88% say skin felt younger and healthier*

*Results observed in a clinical study.

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Rated 5 out of 5 by from Wonderful foundation I wish they hadn’t stop making this foundation! I really, really love it. Not sure what foundation I will use now. It fills in and covers lines and wrinkles without being heavy. The color was great and lasted. Please bring it back.
Date published: 2020-08-31
Rated 5 out of 5 by from No sunscreen. I am so sad to see this was being discontinued. Please bring it back. I liked that it had no sunscreen.
Date published: 2020-08-28
Rated 5 out of 5 by from Beyond! Surpassed my expectations! Application is smooth & I def noticed a difference!
Date published: 2020-08-28
Rated 3 out of 5 by from Good Foundation...But Defective Pump Dispenser I do love this foundation. It’s the perfect amount of coverage, not too heavy and very natural looking. The reason I only gave it three stars instead of five is that this is the second time that I’ve had a defective pump dispenser on the bottle. I have the take the top off and pour foundation into my hand which is messy and difficult to get the correct amount.
Date published: 2020-08-27
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