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Developed with plastic surgeons, Bye Bye Lines™ Foundation starts its life as your hydrating anti-aging serum, and is infused with pure color pigments to seamlessly conceal the look of lines, wrinkles and imperfections and give you instant complexion perfection!
Perfect for all skin types, this advanced foundation is infused with anti-aging peptides, caviar extract, hydrolyzed collagen, hyaluronic acid, argan oil and babassu oil, plus vitamins A, C, E, B1, B2, B3, B5, B7, B9 and CoQ10—and features proprietary Drops of Light Optical Blurring Technology™ for an airbrushed, lit-from-within glow. Finally, you can experience luminous, sheer-to-medium coverage that makes your skin look younger, not older!
Discover IT. Love IT. Believe IT.®
Key Benefits
Features all the benefits of your hydrating anti-aging serum, infused with pure color pigments for buildable sheer-to-medium coverage you can count on!
Covers the look of imperfections while diffusing the appearance of lines and wrinkles
Drops of Light Optical Blurring Technology™ for your most luminous, flawless finish
Anti-aging hydrolyzed collagen, peptides, caviar extract, argan oil and vitamins
Apply 1-2 pumps and smooth onto skin, blending outward from the center of your face with your fingertips or favorite IT Cosmetics™ brush for flawless, luminous complexion perfection.
Beauty Tips
A little goes a long way! This foundation is completely buildable, so start with one pump and build to your desired coverage.
Apply 1-2 pumps and smooth onto skin, blending outward from the center of your face with your fingertips or favorite IT Cosmetics™ brush for flawless, luminous complexion perfection.
Beauty Tips
A little goes a long way! This foundation is completely buildable, so start with one pump and build to your desired coverage.
Real Beauty. Real Results.TM
Real Results
Real
it turns back time!
Clinically tested results!
100% showed increased hydration*
100% say skin was soft and smooth*
92% say skin looked more supple*
88% say skin felt younger and healthier*
*Results observed in a clinical study.
Our best sellers
Customer Reviews
Rated 1 out of
5 by
BBrtn from
EhhhI just wanted to say that I am an IT girl! I absolutely love their skincare products, but this didn’t hit the mark for me:( Not only was the foundation was very orangy (I bought the second lightest shade) but the pump for the foundation was also broke!!!! It didn’t have a tube, or it did and it just broke off into the foundation. But anyways this product overall just didn’t hit the mark like I was exspecting from such a good brand:(
Date published: 2019-02-13
Rated 5 out of
5 by
Neida from
Wonderful Product!This product is so great to use in the winter months. It keeps my skin hydrated all day long. No looking dehydrated by the middle of the day. Would highly recommend for those with dry skin issues.
Date published: 2019-02-11
Rated 5 out of
5 by
newawleanslady from
My favoriteLove this foundation. Just enough coverage.
Goes on easy.
Date published: 2019-02-11
Rated 5 out of
5 by
Marchella from
Great foundation!I love this foundation. It's light but covers well and does not show in creases.
I really like this foundation, but the pump only works for the first few weeks and then is very difficult. I see that you’ve gotten a fair amount of feedback about this. Any plans to improve this? May jut re-order if no fix.
Asked by: Becfd
Hi there, thanks for reaching out! The pump on your Bye Bye Lines Foundation is an airless pump- IT uses vacuum pressure to dispense product. If you find that you are having trouble getting the product to flow towards the pump, we recommend giving the bottle a shake and pumping until IT returns to normal! We hope this helps! XOXO Ellie
Answered by: IT Cosmetics
Date published: 2019-02-12
hi can you use primer under this? i always use primer but was reading some comments on qvc that said you can't use primer with it why is that?
Asked by: 6kassy
Hi there! Thank you for your question. You can absolutely add a primer under Bye Bye Lines Foundation. Primers work effectively to lock in your skin care, and creates a base for your foundation to last longer! Feel free to reach back out to us, and we are happy to find a primer that works best for your skin! We hope this helps. XOXO Tina.
Answered by: IT Cosmetics
Date published: 2019-01-24
I want to try this but I use the fair-light color in the it foundation. You don’t have that option for this product. Which color should I use. I have light skin with pink undertones.
Asked by: D310
Hi there! Thank you for your question. Based on your current shade, we recommend looking into the shade Light in Bye Bye Lines Foundation. We hope this helps! XOXO Tina.
Answered by: IT Cosmetics
Date published: 2019-01-23
I am wanting to try IT foundation. I have no clue as to which one or color. I’m 52, my skin is dry but I still get a little oily at times on my nose. I am currently wearing a wax based foundation and I’m not a 100% satisfied with it. Recommendations?
Asked by: Maggie23
Hi there! Thank you for your question. We are more than happy to assist you in choosing the best product and shade for you in our foundations. We invite you to Live Chat with us at itcosmetics.com for further assistance. We are available on Live Chat Monday-Thursday 8am-7pm and Friday-Saturday 9am-5pm EST. We look forward to speaking with you! XOXO Tina.
Answered by: IT Cosmetics
Date published: 2019-01-02
Do you provide color samples for this foundation? I received sample of the Medium shade, but I would like to try Light.
Asked by: Cherip
Hi there! Thank you for your question. We can send 3 free samples from our sample selection with any order you place via www.itcosmetics.com. At this time, Bye Bye Lines is not available as a sample in the shade Light. To test Bye Bye Lines out in person, you can visit your nearest Ulta location! Kindly find your nearest location using the link below. We can't wait for you to try IT out. XOXO Tina.
https://www.itcosmetics.com/stores
Answered by: IT Cosmetics
Date published: 2018-12-20
What are the differences between bye bye foundation and bye bye lines foundation?
Asked by: sheila68
Hi there! Thank you for your question. Bye Bye Lines™ Foundation offers sheer-to-medium coverage. IT is a serum and foundation all in one to effectively conceal fine lines, wrinkles, and leave you with an airbrushed lit-from-within glow!
Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+ is a full coverage moisturizer and our most clinically advanced product. IT features a proprietary 3D skin flex technology and is packed with 7 key fermented skin-loving and anti-aging ingredients.
We hope this helps! XOXO Tina.
Answered by: IT Cosmetics
Date published: 2018-12-17
when will bye bye lines foundation be available in the U.K.
Asked by: Deb123
Hi there! We are so sorry you're unable to purchase the Bye Bye Lines in the U.K. at this time. We can assure you, we are working hard to expand our product range for our IT Girls internationally. We are happy to pass along your interest to our internal teams. Please stay tuned for future availability. XOXO Tina.
Answered by: IT Cosmetics
Date published: 2018-12-14
Hi I’m 57yrs old and I have extremly dry skin, which full coverage foundation is best for me??
Asked by: Ranialv
Hi there! Thank you for your question! We recommend Bye Bye Foundation given the information provided! IT is a full coverage moisturizer and our most clinically advanced product. IT features a proprietary 3D skin flex technology and is packed with 7 key fermented skin-loving and anti-aging ingredients. IT is designed to help cover and improve the look of skin concerns including redness, pores, dark spots, breakouts, lines and wrinkles, all while protecting your skin with SPF 50+ broad-spectrum physical sunscreen! We hope this helps! XOXO Scarlett
https://www.itcosmetics.com/bye-bye-foundation-full-coverage-moisturizer/ITC_0025.html#q=bye+bye+foundat&start=1
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