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Feel The Moment™ Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum

IT’s Your Spa in a Bottle!™

A Truly Revolutionary Anti-Aging, Sensory Treatment Skin Serum and Primer In One
1 US fl. oz. / 30 ml /
$38.00
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Why You'll Love IT

IT’s Your Spa in a Bottle!™ A truly revolutionary Anti-Aging, Sensory Treatment Skin Serum and Primer in one. Caviar Extract, Hydrolyzed Collagen, Hyaluronic Acid, Peptides and Silk all work to nourish, hydrate, prep and prime the skin, while Vitamins A, C & E, Deep Ocean Water, Argan, Jojoba and Avocado Oil infusions mean skin stays soft, supple and younger looking! Plus balancing essential oils allow you to take a deep breath and start your day and your skin off right!

Key Benefits
  • Packed with good for you ingredients and aromatic essential oils
  • Reduces the appearance of wrinkles and dryness
  • Creates a smooth flawless, canvas for foundation application
  • Incredibly nourishing and hydrating
Ingredients
CYCLOPENTASILOXANE, DIMETHICONE, CEDRUS ATLANTICA BARK OIL, CITRUS AURANTIUM DULCIS (ORANGE) PEEL OIL, EUCALYPTUS GLOBULUS LEAF OIL, EUGENIA CARYOPHYLLUS (CLOVE) LEAF OIL, LAVANDULA ANGUSTIFOLIA (LAVENDER) OIL, DIISOSTEARYL MALATE, CAMELLIA SINENSIS LEAF EXTRACT, ASCORBIC ACID, NIACINAMIDE, TOCOPHERYL ACETATE, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT, OLEA EUROPAEA (OLIVE) FRUIT OIL, SODIUM HYALURONATE, ADENOSINE, ANTHEMIS NOBILIS FLOWER OIL, ARBUTIN, ARGANIA SPINOSA KERNEL OIL, CAVIAR EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, CITRUS GRANDIS (GRAPEFRUIT) PEEL EXTRACT, CURCUMA LONGA (TURMERIC) ROOT EXTRACT, GLYCERIN, GLYCINE SOJA (SOYBEAN) SPROUT EXTRACT, HYDROGENATED JOJOBA OIL, HYDROLYZED COLLAGEN, HYDROLYZED SILK, ILLITE, MANGIFERA INDICA (MANGO) SEED BUTTER, TBHQ, MICA, ORBIGNYA OLEIFERA SEED OIL, PERFLUORODECALIN, PERSEA GRATISSIMA (AVOCADO) OIL, RETINOL, SCUTELLARIA BAICALENSIS ROOT EXTRACT, MARIS AQUA/SEA WATER/EAU DE MER, UBIQUINONE, VITIS VINIFERA (GRAPE) SEED OIL, AQUA/WATER/EAU, ALOE BARBADENSIS LEAF EXTRACT, ARCTIUM LAPPA ROOT EXTRACT, ARTEMISIA PRINCEPS LEAF EXTRACT, BUTYLENE GLYCOL, CHOLESTERYL OLEYL CARBONATE, CIMICIFUGA DAHURICA ROOT EXTRACT, DEXTRIN, HYDROLYZED HIBISCUS ESCULENTUS EXTRACT, LECITHIN, PLATINUM POWDER, POLYSORBATE 80, PUERARIA LOBATA ROOT EXTRACT, PUNICA GRANATUM FRUIT EXTRACT, SOPHORA FLAVESCENS ROOT EXTRACT, ACHILLEA MILLEFOLIUM EXTRACT, ALCHEMILLA VULGARIS EXTRACT, ALLIUM SATIVUM (GARLIC) BULB EXTRACT, ARCTIUM MAJUS ROOT EXTRACT, ARNICA MONTANA FLOWER EXTRACT, C12-15 ALKYL BENZOATE, CAFFEINE, CERAMIDE 2, CERAMIDE 3, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER/LEAF EXTRACT, CHOLESTERYL CHLORIDE, CHOLESTERYL NONANOATE, BHT, CITRUS GRANDIS (GRAPEFRUIT) FRUIT EXTRACT, HEDERA HELIX (IVY) EXTRACT, HYDROGENATED VEGETABLE OIL, LAMIUM ALBUM FLOWER EXTRACT, MAGNOLIA KOBUS BARK EXTRACT, MALVA SYLVESTRIS (MALLOW) EXTRACT, MELISSA OFFICINALIS LEAF EXTRACT, MENTHA PIPERITA (PEPPERMINT) LEAF EXTRACT, NASTURTIUM OFFICINALE EXTRACT, PALMITOYL OLIGOPEPTIDE, PALMITOYL TETRAPEPTIDE-7, PAULLINIA CUPANA SEED EXTRACT, PEG-10 RAPESEED STEROL, SQUALANE, PINUS PALUSTRIS LEAF EXTRACT, POLYSORBATE 20, PRIMULA VERIS EXTRACT, ALCOHOL, PROPOLIS EXTRACT, PROPYLENE GLYCOL LAURATE, PROPYLENE GLYCOL STEARATE, ROSMARINUS OFFICINALIS (ROSEMARY) LEAF EXTRACT, PTYCHOPETALUM OLACOIDES BARK EXTRACT, SALIX ALBA (WILLOW) BARK EXTRACT, SORBITAN LAURATE, THUJOPSIS DOLABRATA BRANCH EXTRACT, TRIBEHENIN, VERONICA OFFICINALIS FLOWER/LEAF/STEM EXTRACT, YELLOW 5 LAKE (CI 19140), RED 6 (CI 15850).

How to Apply

Apply Feel The Moment™ Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum over moisturizer or clean skin before makeup application for a perfectly poreless, ultra-hydrating, airbrushed skin results. A small amount is sufficient for your entire face, neck and décolleté; allow 1-2 minutes to dry before applying makeup. For the ultimate Spa in a Bottle™ balancing experience take a relaxing deep breath in during application and Feel The Moment™ experiencing the aromatics of the essential oils as well as the soothing and calming experience of pampering your skin. Feel The Moment™ Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum can also be worn as your daily moisturizer or over the top of your night creams to maximize results.

Beauty Tips

Take a deep breath to experience the stress relieving aromas. Massage into the back of the neck, earlobes, and temples for a sensory awakening experience.

How to Apply

Apply Feel The Moment™ Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum over moisturizer or clean skin before makeup application for a perfectly poreless, ultra-hydrating, airbrushed skin results. A small amount is sufficient for your entire face, neck and décolleté; allow 1-2 minutes to dry before applying makeup. For the ultimate Spa in a Bottle™ balancing experience take a relaxing deep breath in during application and Feel The Moment™ experiencing the aromatics of the essential oils as well as the soothing and calming experience of pampering your skin. Feel The Moment™ Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum can also be worn as your daily moisturizer or over the top of your night creams to maximize results.

Customer Reviews

Feel The Moment Anti-Aging Ultra Hydrating Sensory Awakening Primer Serum is rated 4.6 out of 5 by 48.
Rated 5 out of 5 by from Very soft and smooth! I loved it. It's ver gentle. It is not greasy. It smell very good!
Date published: 2017-05-22
Rated 5 out of 5 by from Feel The Moment...ahhhhhhhhh Perfection serum! I am totally in LUV with this serum in every way- and tinworks beyond ANY serum I have ever tried. I am an IT girl ( in my 60's and looking good. I use daily before Confidence Cream
Date published: 2017-05-15
Rated 5 out of 5 by from LOVE THIS! This is my new skin care product, I love it and I see a major improvement in the way my face looks. For years I had been using a different brand and tried this for a change, now its all I use and my lines around my eyes have been reduced greatly.
Date published: 2017-05-13
Rated 1 out of 5 by from Not noticeable effect. Disagreeable scent.
Date published: 2017-05-01
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Questions & Answers

If I have bad undereye wrinkles, small cheek pores and dryer skin, which serum should I use for both day and night and what order if the products should I apply?

Asked by: JG62
Hi there, thank you so much for your question! Our Feel the Moment Primer Serum is an amazing product for dry skin. IT can be applied both day and night on top of your moisturizer to lock in the hydration! Hope this helps. XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2017-02-09

what is the differnce between this feel the moment antiaging ultra hydrating sensory awakening primer serum and bye bye lines serum?

Asked by: katty
Hi there, we're happy to help you with this! While Feel the Moment is a primer serum, we do suggest using IT after moisturizing to prep skin for super smooth makeup application. Bye Bye Lines Serum is your true skin serum, IT lifts, firms and fills in wrinkles/fine lines while working to deeply hydrate your skin! IT has vitamins and licorice root to really have a brightening effect on the skin all while improving skin texture, tone and elasticity! Hope this is helpful! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2017-02-05

Hello It!  I am curenty using the it-CC+ and I have dry skin. Is it going to help keep the CC cream on longer? I dont want my face to look too greasy. 

Asked by: Lana 13
Hi there, thank you for your question! Feel the Moment Serum is a super intensely hydrating serum. IT has a slick consistency, which is best applied at nighttime to prep your skin for the next day. While you can use it under makeup to see how it wears on your skin, we always suggest using No, 50 Primer. IT is a hydrating primer, but also works to smooth skin texture and blur the look of pores. You can find IT through the link below! XOXO Nicole https://www.itcosmetics.com/no-50-serum-anti-aging-collagen-veil-primer
Answered by: IT Customer Care Expert
Date published: 2017-01-19

What is the difference between the other 2 primers/serum and this one? My skin is combination/oily. Thanks

Asked by: Yari
Hi there, thank you so much for your question! We are happy to help with this. No 50 Primer is a great everyday primer. With the more than 50 key ingredients, your skin will be supple and luminous all day while being treated by the best anti-aging powerhouse ingredients. Feel the Moment Spa Primer is the go-to primer when your skin needs that extra moisture and your spirit needs that extra boost. You get the benefit of aromatherapy from the orange peel oil, lavender oil, and eucalyptus while your skin is deeply hydrated. Our products are all formulated to work together but when it comes to primer, you can really choose either each day, depending on your skin. Some IT Girls love using No. 50 before makeup application and Feel the Moment in the evening on top of your moisturizer to lock in that hydration! Bye Bye Pores Primer is an oil free, light-weight primer that optically blurs away pores and fine lines to leave a super smooth, matte finish that will last you all day! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2017-02-03

I have very dry skin would this help

Asked by: caldera 5
Hi there, thank you for your question! Feel the Moment is an intense hydrating serum that is best applied at night time to help heal and nourish dry skin. IT is packed with good for you, skin loving ingredients, and anti-aging ingredients as well. IT can be applied to freshly cleansed skin to heal on contact with the skin and will also prepare your skin for the next day! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-10-27

What is the difference between all the primers:  Feel the moment, No 50, and bye bye pores primer?  Thank you

Asked by: jill m
Hi there, thank you for reaching out to IT! We are happy to explain the differences between these products. Feel the Moment is an ultra hydrating serum formulated to heal dry skin in preparation for the next day. We recommend using IT at night time. No. 50 Primer is the perfect product to apply after your morning skincare and before your makeup to help smooth the skin's surface, blur the look of pores, and prep the skin for makeup. No. 50 will add hydration to the skin throughout the day as you wear IT. Bye Bye Pores Primer is an oil free primer designed to blur the appearance of pores, mattify the skin, and create a smooth canvas for makeup. This product is perfect for anyone with normal to oily skin to help control shine throughout the day! We hope IT helps! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2017-03-08

I use a daily SPF moisturizer before my make-up -- can I use this under that?

Asked by: AmyA
Hi there, thank you for reaching out to IT! You can absolutely use Feel the Moment Serum under your daily SPF moisturizer. This will allow the serum to absorb quickly into the skin and then lock it in with the application of the moisturizer. We hope IT helps! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-12-21

Hi, I keep seeing the same reviews for many of the same products. How do we know which reviews are actually for the products we are interested in?

Asked by: marnie
Hi there, thanks for your question! You can find exclusive product reviews for each product on our website on it's respective product page. When you scroll down you will see reviews for that product, as well as our posted responses to our IT Girl's questions for that specific product as well. We hope this helps! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-29
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