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IT Cosmetics x Madi Nelson Superhero No-Tug Eyeshadow Sticks Kit ($50 Value)

IT’S MADI NELSON'S NEW FAVORITE SHADOW STICKS!
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Old price New price $40.00
$50 Value
IT Cosmetics x Madi Nelson Superhero No-Tug Eyeshadow Sticks Kit ($50 Value)

IT Cosmetics x Madi Nelson Superhero No-Tug Eyeshadow Sticks Kit ($50 Value)

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Discover two NEW shades of Superhero No-Tug Waterproof Eyeshadow Sticks in one limited-edition set, designed with female influencer and entrepreneur Madi Nelson (@heymadinelson)! Featuring our exclusive No-Tug Technology™, these super blendable eyeshadow sticks in matte and pearl finishes glide onto your lids without tugging on your delicate eye area. Crease-resistant formula with skin-loving caffeine, collagen and peptides provides up to 16-hour wear for your most gorgeous eyes in one swipe!

Set Includes:
  • Superhero No-Tug Waterproof Eyeshadow Stick in Mighty Mauve: Matte plum shade is perfect for everyday wear
  • Superhero No-Tug Waterproof Eyeshadow Stick in Bold Bubbly: Champagne shade adds the perfect touch of shimmer
Inspiring Confidence in You and All Women:

In partnership with Madi, IT Cosmetics will donate $10,000 in 2023 to Kiva.org, a nonprofit organization that helps to build confidence and equity for women in the workplace by fueling loans for women business owners in underserved communities around the world.

IT Cosmetics' financial support of Kiva.org is not influenced by the purchase of any IT Cosmetics product and Kiva.org does not endorse any IT Cosmetics product.

Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.

IT Cosmetics x Kiva

  • Swipe Superhero No-Tug Waterproof Eyeshadow Sticks onto your eyelids for a super smooth application.
  • Use a makeup brush or your fingertips to blend effortlessly. The formula is completely buildable!
Madi's Mix & Match Routine:

"I love wearing a matte shade on my lid, and using a shimmering shade for my eye's inner corner, under my brow bones, and even as a highlighter." - Madi Nelson

  • Two NEW exclusive shades: Mighty Mauve (a matte, neutral plum) and Bold Bubbly (a shimmering champagne)
  • Innovative waterproof eyeshadow stick glides super blendable pigment onto lids without tugging on your delicate eye area
  • Provides up to 16 hours of comfortable wear
  • Delivers a crease-resistant, brighter-looking eye
  • Suitable for sensitive eyes
  • Formulated with tri-peptide complex, hydrolyzed collagen and caffeine
  • 90% said it applies evenly*
  • 85% said it visibly smooths texture of eyelids*

*Based on a 1 week consumer study.

MIGHTY MAUVE SHADE: METHYL TRIMETHICONE, TRIMETHYLSILOXYSILICATE, OCTYLDODECANOL, POLYETHYLENE, SORBITAN OLIVATE, SYNTHETIC WAX, CALCIUM ALUMINUM BOROSILICATE, TRIETHOXYCAPRYLYLSILANE, DISTEARDIMONIUM HECTORITE, ETHYLENE/PROPYLENE COPOLYMER, PROPYLENE CARBONATE, AQUA / WATER / EAU, GLYCERIN, TIN OXIDE, BUTYLENE GLYCOL, CETEARETH-25, TOCOPHEROL, CAFFEINE, SODIUM HYALURONATE, ASCORBIC ACID, HYDROLYZED COLLAGEN, CETYL ALCOHOL, CARBOMER, SODIUM LACTATE, PHENOXYETHANOL, CERAMIDE NP, BEHENIC ACID, CHOLESTEROL, POLYSORBATE 20, CERAMIDE NS, ETHYLHEXYLGLYCERIN, CERAMIDE AP, CERAMIDE EOP, CERAMIDE EOS, CAPROOYL PHYTOSPHINGOSINE, CAPROOYL SPHINGOSINE, ASCORBYL PALMITATE, PALMITOYL TRIPEPTIDE-1, PALMITOYL TETRAPEPTIDE-7, [+/-: CI 77891 / TITANIUM DIOXIDE, CI 77491, CI 77492, CI 77499 / IRON OXIDES, MICA].

BOLD BUBBLY SHADE: METHYL TRIMETHICONE, TRIMETHYLSILOXYSILICATE, POLYETHYLENE, SILICA [NANO] / SILICA, SYNTHETIC FLUORPHLOGOPITE, SYNTHETIC WAX, SORBITAN OLIVATE, CALCIUM ALUMINUM BOROSILICATE, CALCIUM TITANIUM BOROSILICATE, ETHYLENE/PROPYLENE COPOLYMER, POLYGLYCERYL-2 TRIISOSTEARATE, AQUA / WATER / EAU, TIN OXIDE, GLYCERIN, BUTYLENE GLYCOL, CETEARETH-25, TOCOPHEROL, CAFFEINE, SODIUM HYALURONATE, ASCORBIC ACID, HYDROLYZED COLLAGEN, CETYL ALCOHOL, CARBOMER, SODIUM LACTATE, PHENOXYETHANOL, CERAMIDE NP, BEHENIC ACID, CHOLESTEROL, POLYSORBATE 20, CERAMIDE NS, ETHYLHEXYLGLYCERIN, CERAMIDE AP, CERAMIDE EOP, CERAMIDE EOS, CAPROOYL PHYTOSPHINGOSINE, CAPROOYL SPHINGOSINE, ASCORBYL PALMITATE, PALMITOYL TRIPEPTIDE-1, PALMITOYL TETRAPEPTIDE-7, [+/-: MICA, CI 77891 / TITANIUM DIOXIDE, CI 77491, CI 77499 / IRON OXIDES, CI 75470 / CARMINE, CI 77510 / FERRIC FERROCYANIDE].

ITC x Madi Nelson eyeshadow sticks
how to apply

HOW TO APPLY

Madi Quote
It's Skin Loving
It's Skin Loving
It's Skin Loving
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