CC+ Cream Full-Coverage Foundation with SPF 50+
IT’S THE #1 SPF FOUNDATION IN AMERICA*
Pairs perfectly with
Heavenly Luxe™ Complexion Perfection Brush #7
INNOVATIVE TECHNOLOGY COSMETICS™ Ultra luxe, ultra plush tool for perfect airbrush application. Provides the capability to build coverage with foundation or powder and buff away imperfections. This brush was designed with leading plastic surgeons to apply BOTH foundation and concealer to a flawless, airbrushed finish! The ultra plush, ultra luxe large end allows you to quickly apply your foundation to larger areas for a beautiful airbrushed finish, while the micro-end allows for the most accurate precision in even the smallest spaces. This high-quality brush is extremely soft and great for even the most sensitive skin!
Bye Bye Under Eye Full-Coverage Under Eye Concealer
Discover IT® Just 1 dot of this best-selling,* award-winning waterproof concealer with a smooth, creamy texture delivers highly pigmented full coverage for up to 24 hours to effectively conceal and color correct: Dark eye circles Skin redness Age spots Broken capillaries Formulated with our proprietary Expression Proof™ Technology, plus anti-aging peptides, hydrolyzed collagen, hyaluronic acid and vitamin E, it won’t crease or crack and helps to improve the appearance of wrinkles. Finally, a multitasking, full-coverage concealer that makes your skin look younger! *#1 concealer formula for IT Cosmetics brand in the US. IT Cosmetics partners with plastic surgeons and dermatologists to develop skin-loving solutions and clinically tested formulas.
WHY YOU'LL LOVE IT
You’ve heard all about IT — now, experience the iconic CC+ Cream. It’s your full-coverage foundation, anti-aging serum and broad spectrum SPF 50+ sunscreen all in one… that’s why it’s the #1 SPF Foundation in America!*
- ✓ Full Coverage
- ✓ Natural Finish
- ✓ SPF 50+
*Source: Circana, LLC, US Prestige Beauty Total Measured Market, Makeup Foundation by Brand, SPF Attribute, Dollar & Unit Sales, January – December 2024
KEY BENEFITS
- 7-in-1: Full coverage, anti-aging serum, SPF 50+, color-corrector, moisturizer, concealer and primer
- Instantly camouflages the look of skin concerns like acne scarring, wrinkles, redness on skin, dark circles under eyes, large pores, dark spots and uneven skin tone
- Perfect for mature skin: Anti-Aging Serum with hyaluronic acid, niacinamide, vitamin E and SPF 50+
- SPF 50+ (no white cast!) for broad spectrum UV protection
APPLY IT
Apply 1-2 pumps to clean skin on your face, neck and décolleté in a smooth, even layer.
BLEND & STIPPLE
Begin at the center of your face and blend out. Stipple for added coverage.
ANTI-AGING HYDRATING SERUM
Hyaluronic Acid: Helps minimize the look of fine lines & wrinkles
Niacinamide: Helps minimize the look of discoloration
Vitamin E: Helps soothe and nourish skin
SPF 50+: UVA/UVB sun protectionn
Full Ingredient List
Shades: Neutral Rich, Deep, Deep Honey, Deep Bronze, Neutral Deep, Deep Mocha
Active Ingredients
- HOMOSALATE 10%
- OCTISALATE 5%
- OCTOCRYLENE 4%
Cosmetic Ingredients
WATER, DIMETHICONE, PROPANEDIOL, ALCOHOL DENAT., SYNTHETIC FLUORPHLOGOPITE, NIACINAMIDE, VINYL DIMETHICONE/METHICONE SILSESQUIOXANE CROSSPOLYMER, CAFFEINE, TOCOPHEROL, PEG-30 DIPOLYHYDROXYSTEARATE, DISODIUM STEAROYL GLUTAMATE, DISTEARDIMONIUM HECTORITE, POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE, MAGNESIUM SULFATE, PHENOXYETHANOL, SCUTELLARIA BAICALENSIS ROOT EXTRACT, ALUMINUM HYDROXIDE, BUTYLENE GLYCOL, ADENOSINE, SODIUM HYALURONATE, SNAIL SECRETION FILTRATE, GLYCERIN, ETHYL HEXANEDIOL, STEARETH-20, CHLORHEXIDINE DIGLUCONATE, N-HYDROXYSUCCINIMIDE, SODIUM CITRATE, POTASSIUM SORBATE, PALMITOYL TRIPEPTIDE-1, CHRYSIN, PALMITOYL TETRAPEPTIDE-7, CITRIC ACID, BIOTIN
MAY CONTAIN IRON OXIDES, TITANIUM DIOXIDE
Shades: Fair, Fair Ivory, Fair Porcelain, Fair Beige, Fair Light, Fair Warm, Light, Light Medium, Medium, Medium Tan, Neutral Medium, Tan Warm, Tan, Neutral Tan, Tan Rich, Rich, Rich Honey
Active Ingredients
- TITANIUM DIOXIDE 9.02%
- ZINC OXIDE 6.3%
Cosmetic Ingredients
WATER, SNAIL SECRETION FILTRATE, PHENYL TRIMETHICONE, DIMETHICONE, BUTYLENE GLYCOL, BUTYLENE GLYCOL DICAPRYLATE/DICAPRATE, ORBIGNYA OLEIFERA SEED OIL, BUTYLOCTYL SALICYLATE, CETYL PEG/PPG-10/1 DIMETHICONE, CYCLOPENTASILOXANE, ALUMINUM HYDROXIDE, MAGNESIUM SULFATE, POLYGLYCERYL-4 ISOSTEARATE, STEARIC ACID, CYCLOHEXASILOXANE, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, HEXYL LAURATE, CALCIUM STEARATE, TRIETHOXYCAPRYLYLSILANE, CAPRYLYL GLYCOL, ETHYLHEXYLGLYCERIN, LIMONENE, CITRUS LIMON (LEMON) PEEL OIL, SORBITAN ISOSTEARATE, TOCOPHERYL ACETATE, PHENOXYETHANOL, CITRUS AURANTIUM BERGAMIA (BERGAMOT) FRUIT OIL, 1,2-HEXANEDIOL, ADENOSINE, CITRUS AURANTIUM DULCIS (ORANGE) PEEL OIL, CITRUS AURANTIFOLIA (LIME) OIL, PINUS SYLVESTRIS LEAF OIL, LINALOOL, EUCALYPTUS GLOBULUS LEAF OIL, GLYCERIN, CITRAL, NIACINAMIDE, HYALURONIC ACID, COLLOIDAL OATMEAL, HYDROLYZED COLLAGEN, STEARETH-20, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CAMELLIA SINENSIS LEAF EXTRACT, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, CHLORHEXIDINE DIGLUCONATE, N-HYDROXYSUCCINIMIDE, SILK EXTRACT, HYDROLYZED SILK, SODIUM CITRATE, POTASSIUM SORBATE, PALMITOYL TRIPEPTIDE-1, CHRYSIN, PALMITOYL TETRAPEPTIDE-7, CITRIC ACID, BIOTIN
MAY CONTAIN TITANIUM DIOXIDE, IRON OXIDES
FIND YOUR SHADE
STEP 1: SELECT YOUR SHADE FAMILY
STEP 2: IDENTIFY YOUR UNDERTONE

WHAT'S IN IT?
ANTI-AGING HYDRATING SERUM
WHAT DOES IT DO?
*Based on consumer perception results with makeup on.
**Based on consumer perception results after one week of use.














