“We believe every woman deserves to look and feel her most beautiful. That’s why we expanded your life-changing concealer to include 48 shades. It’s time to say ‘bye bye’ to your skin concerns and hello to your perfect match!”

Bye Bye Under Eye

it’s your life-changing concealer!

Full Coverage Anti-Aging Waterproof Concealer

$26.00

Your Shade Chart

Bye Bye Under Eye

it’s your life-changing concealer!

Full Coverage Anti-Aging Waterproof Concealer

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Why You'll Love IT
Developed with plastic surgeons, this #1 best-selling*, award-winning waterproof concealer delivers highly pigmented, long-lasting coverage that won’t crease or crack—and is now available in 48 true-to-skin shades! Infused with proprietary Expression Proof™ Technology, plus anti-aging peptides, vitamins, hydrolyzed collagen, hyaluronic acid and antioxidants, this revolutionary concealer improves the appearance of wrinkles and effectively conceals the look of skin imperfections including dark circles, bags, redness, hyperpigmentation, broken capillaries, age spots and discoloration. Finally, a multitasking, full-coverage concealer that makes your skin look younger!

*#1 concealer formula for IT Cosmetics brand in the US.
Key Benefits
  • #1 best-selling*, award-winning concealer covers everything without creasing or cracking
  • Now available in 48 true-to-skin shades
  • Infused with proprietary Expression Proof™ Technology, plus anti-aging peptides, vitamins, antioxidants, hydrolyzed collagen and hyaluronic acid
  • Clinically tested to make your skin look younger!
*#1 concealer formula for IT Cosmetics brand in the US.
Ingredients
G2026125 INGREDIENTS: CAPRYLIC/CAPRIC TRIGLYCERIDE, BIS-DIGLYCERYL POLYACYLADIPATE-2, VP/HEXADECENE COPOLYMER, CETYL ALCOHOL, SILICA DIMETHYL SILYLATE / SILICA DIMETHYL SILYLATE, CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX / CIRE MICROCRISTALLINE, PHENOXYETHANOL, AQUA / WATER / EAU, NIACINAMIDE, SODIUM HYALURONATE, MAGNESIUM ASCORBYL PHOSPHATE, TOCOPHERYL ACETATE, ASCORBYL PALMITATE, RETINYL PALMITATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, HYDROLYZED COLLAGEN, CHOLESTERYL ISOSTEARATE, CHOLESTERYL CHLORIDE, CHOLESTERYL NONANOATE, GLYCERIN, STEARETH-20, TOCOPHEROL, SILICA, CHLORHEXIDINE DIGLUCONATE, N-HYDROXYSUCCINIMIDE, BENZOIC ACID, BHT, POTASSIUM SORBATE, PALMITOYL TRIPEPTIDE-1, CHRYSIN, PALMITOYL TETRAPEPTIDE-7 [+/-: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499)]. D228939/1
How to Apply & Beauty Tips
Real Results
“We believe every woman deserves to look and feel her most beautiful. That’s why we expanded your life-changing concealer to include 48 shades. It’s time to say ‘bye bye’ to your skin concerns and hello to your perfect match!”

How to Apply

How to Apply

Warm, tap, blend! Warm a tiny amount with fingers, tap onto skin and blend using your favorite IT Cosmetics brush. Can also be worn as a foundation.

Using your IT Cosmetics Heavenly Luxe Dual Airbrush Concealer Brush #2, blend Bye Bye Under Eye around your eyes, nose and lips to instantly erase the look of imperfections. Set with Bye Bye Pores for a pore-blurring, shine-free finish that lasts!

Beauty Tips

Understanding Your Undertone

Warm
You tan easily in the sun, and gold jewelry makes your skin glow! The veins on your wrists look green.
Neutral
Both gold and silver jewelry flatter your skin! You can tan in the sun but sometimes burn. The veins on your wrists look blue and green.
Cool
Silver jewelry complements your skin! You burn easily in the sun—and when you roll up your sleeves, your veins look blue.

We’ve made it easier than ever to find your perfect shade of Bye Bye Under Eye by including an undertone indicator in each of the 48 shade names: W (warm) N (neutral) and C (cool).

Real Beauty. Real Results.TM

Real Results

Real Results

Real Results

Real

Clinically tested results!

  • 93% say product provides full coverage*
  • 86% say product corrects the look of imperfections*

*Results observed in a consumer study.


Humidity-Proof & Waterproof

Customer Reviews

Bye Bye Under Eye is rated 4.4 out of 5 by 633.
Rated 5 out of 5 by from Love. Love. Love! I discovered this little miracle thanks to an ipsy bag. My skin is super transparent and it's really hard to find a matching shade on top of a full coverage that looks natural and actually WORKS at the same time. All while being cruelty free! Can I give this 10 stars? Because I would.
Date published: 2018-10-08
Rated 5 out of 5 by from Best Concealer Ever! I have purchased this several times. It is truly the best concealer I have ever used. Just like they say it does not crack or crease and it lasts.
Date published: 2018-10-08
Rated 5 out of 5 by from Excellent coverage I have use this for years for my very dark under eye circles and I love it, nothing else even comes close. It is heavy, but that's why it covers. I always apply with a brush for best application. And best of all, while it may seem pricey, a little goes a long way and I can literally get a year or more out of one tube.
Date published: 2018-10-05
Rated 4 out of 5 by from So many color options I love this product and have purchased a "medium" shade from Ulta for years! I purchased on the IT Cosmetics website but there was no conversion offered for me to understand which of the MANY "medium" shades was comparable with the basic "medium" I have been purchasing. When I received my Medium shade, it's a bit too light. I will still use it, but I wish the website had a way to help since purchasing online makes it more difficult to pick the right shade.
Date published: 2018-10-03
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Questions & Answers

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I have been very happy with the waterproof undereye concealer. In shopping to replenish my supply, I found that the shade "light medium" no longer is an option. What name in the current shade away will most closely match "light medium."

Asked by: LynneM
Hi there! Thank you for your question. The Bye Bye Under Eye formula is the same best-selling, velvety rich formula that IT Girls and IT Guys have loved for the past 8 years.If you ordered Medium (Light Medium) originally, you can select Medium 20.0! We hope this helps! XOXO Tina.
Answered by: IT Customer Care Expert
Date published: 2018-10-11

Is there a way to purchase several samples in order to select the right shade? I am a Black woman and it is difficult to choose from the selections shown the color that is best for me. If I can buy some samples to try, I’ll be a regular customer.

Asked by: Brenda78
Hi there! Thank you for reaching out to us. We are so happy to hear you're looking into Bye Bye Under Eye. At this time we do not have any samples available to test out. We are however happy to assist you further in finding your perfect shade match. Please reach out to us via Live Chat, by phone at 1800-356-5120, or by e-mail at info@it-cosmetics.com for further assistance. Looking forward to hearing from you. XOXO Tina.
Answered by: IT Customer Care Expert
Date published: 2018-10-10

Why didn't they keep the original shade of Medium (Light Medium) BYE BYE UNDER EYE full coverage anti aging waterproof concealer with all the new shades released? 2 make up artists TRIED to match the shade for me unsuccessfully. So disappointing!

Asked by: Nana60
Hi there! Thank you for your question. Please know the the formula for Bye Bye Under Eye is the same best-selling, velvety rich formula that IT Girls and IT Guys have loved for the past 8 years. Your shade Medium, (Light Medium) in 20.0 is the same. We apologize for any confusion this may have caused. We hope this helps! XOXO Tina.
Answered by: IT Customer Care Expert
Date published: 2018-10-10

How is this product for under eye bags? Any tips on a product that works? 

Asked by: Kaye59
Hi there! Thank you for your question. Bye Bye Under Eye offers anti-aging full coverage that will camouflage imperfections including dark circles, bags, and hyperpigmentation. To treat your under eye, you can also add Bye Bye Under Eye Eye Cream beforehand. Bye Bye Under Eye Eye Cream is focused on de-puffing the under eye area and brightening. IT contains cooling ingredients such as cucumber and caffeine to awaken and calm the under eye. We hope this helps! XOXO Scarlett
Answered by: IT Cosmetics
Date published: 2018-10-10

I use the medium(light medium) Bye Bye under eye full coverage concealer, now what color would I use in new colors? I use the light/medium full coverage moisturizer spf 50, and the illumination is medium. what shade should I use?

Asked by: Taekwondo
Hi there! Thank you for your question! We recommend using the shade 20.0 Medium in Bye Bye Under Eye given the information provided. We hope you love IT! XOXO Scarlett
Answered by: IT Cosmetics
Date published: 2018-10-10

I wear CC + Full Coverage Cream. What color under eye concealer should I use? Thank you

Asked by: ann8900
Hi there! We can't wait for you to try Bye Bye Under Eye. We are more than happy to assist you in choosing the perfect shade for YOU. Please reach out to us via our Live Chat, by phone at 1-800-356-5120, or by e-mail at info@it-cosmetics.com with your current shade of CC Cream, and your undertone so we can assist you further. Looking forward to hearing from you. XOXO Tina.
Answered by: IT Customer Care Expert
Date published: 2018-10-10

Is this product hypoallergenic? I used it and really love it, but now my sensitive eyelids are having issues. Not sure if it's this product that's bothering me or something else.

Asked by: stefaniz
Hi there! Thank you so much for reaching out! All of our products are designed for those with skin concerns and made with only the best skin loving, beneficial ingredients. So while we are not hypoallergenic, the ingredients we used are made with sensitive skin in mind. Since all skin is different, we do always recommend that your consult with your doctor as they would know best if you should be using a product or not. XOXO Scarlett
Answered by: IT Customer Care Expert
Date published: 2018-09-25

Do u guys send any samples because I want to see if it really works and I want to see if it´s my tone too.

Asked by: Neydi
Hi there! Than you for reaching out! At this time we do not have samples that we are able to send out. However, we do include samples for selection upon checkout with every online order placed on www.itcosmetics.com. We have a great 30 day return policy, so you can be confident while shopping! We are happy to let you know that you can test IT out in person at your local Ulta Beauty location! IT is available in store, so you can try IT on before you buy. We hope this helps! XOXO Scarlett
Answered by: IT Customer Care Expert
Date published: 2018-09-24
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