"Never wear foundation again!"

Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+

Never wear foundation again!

Clinically Tested Hydrating & Anti-Aging with 3D Skin Flex™

$39.50

Your Shade Chart

$39.50

Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+

Never wear foundation again!

Clinically Tested Hydrating & Anti-Aging with 3D Skin Flex™

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Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+ is rated 4.3 out of 5 by 1077.
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Why You'll Love IT

Bye Bye Foundation is your first-ever full-coverage moisturizer from IT Cosmetics that gives you the power to say “bye bye” to traditional foundation—and hello to your most beautiful skin! Developed with plastic surgeons, your innovative problem solver is designed to help cover and improve the look of skin concerns including redness, pores, dark spots, breakouts, lines and wrinkles—all while protecting your skin with SPF 50+ broad-spectrum physical sunscreen. Created with proprietary 3D Skin Flex™ Technology, your hydrating color-infused moisturizer provides smooth, flexible pure color pigments that float over lines and wrinkles and feel like nothing on your skin, but cover everything without creasing or cracking. Ideal for all skin types, it also features 7 key fermented ingredients to increase the absorption and efficacy of your skincare, plus bioluminescence and diamond powder for subtle radiance without glitter or shimmer. Finally, you can experience clinically tested hydration and smoothing, skin-perfecting full coverage that makes your skin look younger!

Key Benefits
  • Revolutionary full-coverage moisturizer with SPF 50+ physical sunscreen feels like nothing but covers everything for a natural satin finish
  • Delivers intense hydration and clinically advanced skin results instantly and over time
  • Created to cover and improve the look of skin concerns including redness, pores, breakouts, dark spots, lines and wrinkles
  • Proprietary 3D Skin Flex™ Technology provides flexible pure color pigments that float over lines and wrinkles without creasing or cracking
  • 7 key fermented ingredients work to increase absorption and efficacy of skincare
Ingredients
ACTIVE INGREDIENTS
TITANIUM DIOXIDE – 9.0%
ZINC OXIDE – 6.3%

INACTIVE INGREDIENTS: AQUA/WATER/EAU, SNAIL SECRETION FILTRATE, PHENYL TRIMETHICONE, DIMETHICONE, BUTYLENE GLYCOL, BUTYLENE GLYCOL DICAPRYLATE/DICAPRATE, ORBIGNYA OLEIFERA SEED OIL, BUTYLOCTYL SALICYLATE, CETYL PEG/PPG-10/1 DIMETHICONE, CYCLOPENTASILOXANE, CYCLOHEXASILOXANE, MAGNESIUM SULFATE, POLYGLYCERYL-4 ISOSTEARATE, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, ALUMINUM HYDROXIDE, HEXYL LAURATE, STEARIC ACID, CALCIUM STEARATE, CAPRYLYL GLYCOL, TRIETHOXYCAPRYLYLSILANE, ETHYLHEXYLGLYCERIN, CITRUS LIMON (LEMON) PEEL OIL, TOCOPHERYL ACETATE, SORBITAN ISOSTEARATE, PHENOXYETHANOL, CITRUS AURANTIUM BERGAMIA (BERGAMOT) FRUIT OIL, 1,2-HEXANEDIOL, DISODIUM EDTA, CITRUS AURANTIUM DULCIS (ORANGE) PEEL OIL, CITRUS AURANTIFOLIA (LIME) OIL, NIACINAMIDE, HYDROLYZED HYALURONIC ACID, LACTOBACILLUS/KELP FERMENT FILTRATE, SACCHAROMYCES/RICE FERMENT FILTRATE, HYDROLYZED SILK, ALOE BARBADENSIS LEAF EXTRACT, CHOLESTERYL NONANOATE, CHOLESTERYL ISOSTEARATE, CHOLESTERYL CHLORIDE, PUNICA GRANATUM SEED OIL, LACTOBACILLUS/PUMPKIN FERMENT EXTRACT, CHOLESTEROL, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTERYL OLEYL CARBONATE, PERSEA GRATISSIMA (AVOCADO) OIL, PINUS SYLVESTRIS LEAF OIL, POLYMETHYLSILSESQUIOXANE, ANTHEMIS NOBILIS FLOWER WATER, LACTOBACILLUS/DIPTERYX ODORATA SEED FERMENT FILTRATE, PANAX GINSENG ROOT EXTRACT, AVENA SATIVA (OAT) KERNEL EXTRACT, COCOS NUCIFERA (COCONUT) FRUIT EXTRACT, SACCHARUM OFFICINARUM (SUGAR CANE) EXTRACT, HYDROLYZED COLLAGEN, CAPRYLHYDROXAMIC ACID, TOCOPHEROL, THIAMINE HCL, RIBOFLAVIN, RETINYL PALMITATE, PANTOTHENIC ACID, NIACIN, FOLIC ACID, CARNITINE HCL, BIOTIN, ASCORBIC ACID, BACILLUS/CORDYCEPS SINENSIS/GANODERMA LUCIDUM/INONOTUS OBLIQUUS/LENTINUS EDODES/PHELLINUS LINTEUS/SCHIZOPHYLLUM COMMUNE/TRICHOLOMA MATSUTAKE EXTRACT FERMENT FILTRATE, PHASEOLUS ANGULARIS SEED EXTRACT, LACTOBACILLUS/RICE FERMENT FILTRATE, SACCHAROMYCES/CAMELLIA SINENSIS EXTRACT FERMENT FILTRATE, LACTOBACILLUS FERMENT, LACTOBACILLUS/CENTELLA ASIATICA/GLEDITSIA SINENSIS THORN/HOUTTUYNIA CORDATA EXTRACT/PHELLODENDRON AMURENSE BARK/POLYGONUM CUSPIDATUM ROOT/PRUNELLA VULGARIS/TORILIS JAPONICA EXTRACT FERMENT FILTRATE, EUCALYPTUS GLOBULUS LEAF OIL, CURCUMA LONGA (TURMERIC) ROOT EXTRACT, MAGNOLIA KOBUS BARK EXTRACT, LACTOBACILLUS/HONEYSUCKLE FLOWER/LICORICE ROOT/MORUS ALBA ROOT/PUERARIA LOBATA ROOT/SCHIZANDRA CHINENSIS FRUIT/SCUTELLARIA BAICALENSIS ROOT/SOPHORA JAPONICA FLOWER EXTRACT FERMENT FILTRATE, GLYCINE SOJA (SOYBEAN) SPROUT EXTRACT, PERFLUOROHEXANE, GLYCERIN, LEUCONOSTOC/RADISH ROOT FERMENT FILTRATE, CAMELLIA SINENSIS LEAF EXTRACT, SILK EXTRACT, PERFLUORODECALIN, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, CHRYSANTHEMUM INDICUM FLOWER EXTRACT, DIAMOND POWDER, MORUS ALBA FRUIT EXTRACT, PUERARIA LOBATA ROOT EXTRACT, CINNAMOMUM CASSIA BARK EXTRACT, ARTEMISIA PRINCEPS LEAF EXTRACT, DIOSPYROS KAKI LEAF EXTRACT, N-HYDROXYSUCCINIMIDE, PALMITOYL OLIGOPEPTIDE, CHRYSIN, PALMITOYL TETRAPEPTIDE-7, PENTAFLUOROPROPANE, STEARETH-20, CITRIC ACID, SODIUM BENZOATE, POTASSIUM SORBATE, CHLORHEXIDINE DIGLUCONATE, [+/-: IRON OXIDES (CI 77492, CI 77491, CI 77499)].
How to Apply & Beauty Tips
Real Results
Never wear foundation again!

How to Apply

Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+

How to Apply

Apply 1-2 pumps to clean skin using your favorite IT Cosmetics brush or fingertips, either on top or in place of your skincare products.

Find your perfect coverage in just a few clicks! Take the Foundation Finder Quiz

Beauty Tips

For best results, apply starting at the center of your face, then smooth and blend outward for complexion perfection.

Understanding Your Undertone

Warm
You tan easily in the sun, and gold jewelry makes your skin glow! The veins on your wrists look green.

Neutral
Both gold and silver jewelry flatter your skin! You can tan in the sun but sometimes burn. The veins on your wrists look blue and green.

Cool
Silver jewelry complements your skin! You burn easily in the sun—and when you roll up your sleeves, your veins look blue.

To make it easier to find your perfect shade of Bye Bye Foundation, here are the undertones for all 12 shades:
  • Fair—ultra porcelain skin, fairest of fair skin, with warm (yellow) undertone
  • Fair Light—fair skin, if you burn easily in the sun, with cool (pink) undertone
  • Light—light skin with more warmth (yellow) to your skin
  • Light Medium—light to medium skin with cool (pink) undertones
  • Medium—medium skin with warm (yellow) undertones (this is Jamie’s shade!)
  • Neutral Medium—medium skin with neutral undertone
  • Medium Tan—medium to tan skin with warm (yellow) undertone
  • Neutral Tan—tan skin with neutral undertone
  • Tan—tan skin with warm (yellow) undertone
  • Rich—tan to rich skin with warm (yellow) undertone
  • Rich Honey—deep skin with warm (yellow) undertone
  • Deep—deep skin with neutral undertone

Real Beauty. Real Results.TM

Real Results

Real Results

Real Results

Real

it's your only step!

Clinically shown results!
  • 100% of subjects showed improved skin hydration*
  • 97% said it provided full and lasting coverage*
  • 84% said it reduced the look of dark spots*
  • 97% said it reduced the look of blemishes*
  • 91% said it reduced the look of redness*

          *Results observed in a clinical study.

 

Customer Reviews

Rated 5 out of 5 by from Everything I need and want in a foundation I have been using this foundation for several years and it's excellent. I have tried many different foundations and I think this is the best. 1. It's moisturizing without being greasy/oily and does not make me break out - i am highly prone to adult acne/rosacea. 2. It contains excellent sunscreen coverage, which is critical; my face is NEVER sunburned when i use it. 3. It has very good coverage without being thick or pasty or looking like i am wearing foundation - it is invisible. However, i do not find that it covers to the extent they show on the infomercials. But, I am very pleased with the amount of coverage, but also use concealer on my dark spots, scars, blemishes, and pressed powder to set. I do not find that multiple applications/layers increase coverage. 4. The color (Light) matches my skin tone perfectly and blends in well. It really does not look like I am wearing foundation. 5. It is easy to apply and the container lasts a long time and empties COMPLETELY; It is a very good value. I hope this foundation is available forever because i plan to always use it.
Date published: 2019-08-15
Rated 5 out of 5 by from love the coverage goes on smooth, still looks great after hours of wear.
Date published: 2019-08-09
Rated 5 out of 5 by from Amazing Coverage Without Feeling Heavy This is my second tube of Bye Bye Foundation and I absolutely love it. The coverage is great, my skin looks better than it has in years, and I no longer have to use sunscreen on my face (which always made me break out) when I go out in the sun.
Date published: 2019-08-08
Rated 5 out of 5 by from Perfect Foundation I've been using IT foundations for a number of years, but the new ByeBye Foundation is now my favorite. It does not feel heavy or greasy and it covers imperfections smoothly. The SPF 50 is very important to me and it's not a chemical barrier. There are lots of skintone choices too.
Date published: 2019-08-08
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Questions & Answers

Print

What is the difference between Cc cream andfoundation?

Asked by: Apples
Hi there! Thanks for reaching out to us! Bye Bye Foundation is a tinted moisturizer with full coverage- IT covers everything, but feels like nothing on the skin! CC+ Cream is a full coverage color correcting cream that works to neutralize redness and discoloration. Bye Bye Foundation offers a natural finish, whereas CC+ Cream is dewy! We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-08-19

Is the Bye Bye Foundation and the CC cream oil free?

Asked by: TexasWoman
Hi there! Thank you for reaching out to us. Bye Bye Foundation, and our original CC+ Cream are formulated with skin loving essential oils. If you prefer an oil-free formula, we recommend looking into the CC+ Cream Oil Free Matte! We hope this helps! XOXO Tina CC+ Cream Oil-Free Matte with SPF 40- https://www.itcosmetics.com/face/foundation/your-skin-but-better-cc-cream-oil-free-matte-with-spf-40/ITC_760.html#q=cc+oil+free&start=1
Answered by: IT Cosmetics
Date published: 2019-08-16

Should I use a primer?

Asked by: Jillperg6
Hi there! Thank you for reaching out to us. You can absolutely wear Bye Bye Foundation alone as your full coverage tinted moisturizer, or add a primer underneath to extend the wear of IT. Application of this product is based on preference, and the needs of your skin. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-08-15

what is difference between Bye Bye and Confidence in a Compact? I have dry, slightly mature skin and currently use Compact in Fair Light

Asked by: spdkween
Hi there! Thank you for reaching out to us. Bye Bye Foundation is a tinted moisturizer with full coverage- IT covers everything, but feels like nothing on the skin! Confidence in a Compact is a full coverage solid super serum, that delivers all the skincare benefits of Confidence in a Cream with a natural finish! As both products are hydrating, which you choose is a personal preference! We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-08-14

How does this differ from the CC Cream? I find the CC cream a bit heavy for more mature skin as it tends to sit on the skin and settle a bit in lines. I am looking for something with more coverage than a tinted moisturizer, but still light and blendable

Asked by: zoe2019
Hi there! Thanks for reaching out to us! Bye Bye Foundation is a tinted moisturizer with full coverage- IT covers everything, but feels like nothing on the skin! CC+ Cream is a full coverage color correcting cream that works to neutralize redness and discoloration. Bye Bye Foundation offers a natural finish, whereas CC+ Cream is dewy! Given the information provided, we recommend looking into the Bye Bye Foundation! We hope this helps. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-08-12

Do you suggest using a powder or any other products with the Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+? Thanks!

Asked by: Jess2911
Hi there! Thank you for reaching out to us. Bye Bye Foundation is your tinted moisturizer with full coverage! IT can absolutely be worn alone for a skin like finish, or paired with a powder on top for an airbrushed finish. Application is based on preference, and the needs of your skin. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-08-12

what's the best way to apply this moisturizer? hand, brush, beauty blender?

Asked by: danielle321
Hi there! Thank you for reaching out to us. For best application for Bye Bye Foundation, we recommend applying 1-2 pumps to clean skin using your favorite IT Cosmetics brush or fingertips, either on top or in place of your skincare products. Pairing IT with a brush like our Heavenly Luxe Bye Bye Foundation Brush #22 gives you your most even, streak-free application, and reaches every corner of your face. We hope this helps. XOXO Tina Heavenly Luxe Bye Bye Foundation Brush #22- https://www.itcosmetics.com/heavenly-luxe-bye-bye-foundation-brush-number-22/3605971872501.html
Answered by: IT Cosmetics
Date published: 2019-08-08

I have 2 questions. I have sensitive oily combination skin with rosacea. The first question is can I wear this over my favorite moisturizer without making my skin oily and shiny? The second question is how long will one bottle last if I wear it everyday?

Asked by: lexie19
Hi there! Thank you for reaching out to us. Bye Bye Foundation is formulated for all skin types. As IT is a full coverage moisturizer, you can absolutely wear IT alone. If you prefer, you can pair IT with an additional moisturizer underneath for the extra hydration. Bye Bye Foundation will leave you with a fresh, skin-like finish! How often your Bye Bye Foundation lasts depends on how often and how much you apply at a time. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-08-08
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