Confidence in a Cream Anti-Aging Hydrating Moisturizer
Discover IT® The #1 anti-aging cream in America* is now SUPERCHARGED to deliver 2x more po ... Read full description
Discover IT® The #1 anti-aging cream in America* is now SUPERCHARGED to deliver 2x more potent active ingredients and hydration than the original formula so you can experience even better visible results for wrinkles, firmness, plumpness and more!
Here’s an overview of what’s new, better and different about this skin-transforming super moisturizer:
- Patented Anti-Aging Armour Rejuvenating Concentrate contains higher concentrations of niacinamide, squalane and peptide-lipid complex to reverse 10 signs of aging skin in just 2 weeks!
- Provides 48HR hydration; skin-loving ceramides and hyaluronic acid help to not only strengthen but repair skin moisture barrier with continued use
- Tested across a wide range of skin types, tones, ages and skin concerns to truly be one moisturizer that works for everyone
- The quick-absorbing formula you know and love, now with a silky cream texture
- Paraben-free formula is now also clean, vegan** and free of artificial dyes and drying alcohols
- New packaging uses less plastic to reduce environmental impact
Shop it in travel, regular, and super sizes so you can experience these SUPERCHARGED benefits wherever you go!
*Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Cream with Anti-Aging Benefit, Skincare Product Unit Sales, January-December 2021.
**Vegan formula: no animal-derived ingredients.
Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.
- For best results, apply moisturizer to clean skin in the morning and evening.
- Using upward sweeping motions, smooth gently onto face, neck, décolleté and anywhere your skin needs moisture and rejuvenation.
Your Confidence Routine:
- 10 signs of aging skin—solved in just two weeks:
- Fine Lines
- Neck Lines
- Provides up to 48HR hydration
- Kind-to-skin benefits:
- Suitable for Sensitive Skin
- Mineral Oil-Free
- Free of Drying Alcohols & Artificial Colorants
- Tested on All Skin Types
*Vegan formula: no animal-derived ingredients.
4% Niacinamide: Helps even skin tone & reduce the look of fine lines/wrinkles
3% Squalane: Helps hydrate the skin & reinforce the skin moisture barrier
2.5% Peptide-Lipid Complex: Helps improve elasticity, skin firmness & hydration; smooths the look of fine lines
Hyaluronic Acid: Helps improve hydration for visibly plumper & smoother looking skin
Ceramides: Helps replenish the skin moisture barrier to lock in hydration
Full Ingredient List:
AQUA / WATER / EAU, GLYCERIN, NIACINAMIDE, CETEARYL ALCOHOL, SQUALANE, HYDROXYETHYLPIPERAZINE ETHANE SULFONIC ACID, GLYCERYL STEARATE, DIMETHICONE, BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER, MYRISTYL MYRISTATE, ETHYLHEXYL PALMITATE, PHENOXYETHANOL, PEG-100 STEARATE, CAPRYLIC/CAPRIC TRIGLYCERIDE, CAPRYLYL GLYCOL, PENTYLENE GLYCOL, SODIUM POLYACRYLATE, TOCOPHEROL, HYDROLYZED RICE PROTEIN, CITRIC ACID, SODIUM HYALURONATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CERAMIDE NP, ADENOSINE, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, COLLOIDAL OATMEAL, LINALOOL, HYDROXYPALMITOYL SPHINGANINE, BUTYLENE GLYCOL, CARAMEL, LIMONENE, BENZYL BENZOATE, CARBOMER, SODIUM LACTATE, CITRAL, POLYSORBATE 20, PALMITOYL TRIPEPTIDE-1, PALMITOYL TETRAPEPTIDE-7, PARFUM / FRAGRANCE. N285722/2
2.5% PEPTIDE-LIPID COMPLEX: Helps improve elasticity, firmness & hydration; smooths the look of fine lines
3% SQUALANE: Helps hydrate the skin & reinforce the skin moisture barrier
Powerful anti-aging actives plus skin moisture barrier support combine for a supercharged formula proven to reverse 10 signs of aging.