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XOXO Jamie
“This product gets to the root of your lashes and defines and maximizes them to their full potential!” XOXO jamie

Tightline® Full Lash Length Black Mascara Primer

IT gets to the root of your lashes!

An award-winning game-changer in mascara and eyeliner technology that is your mascara, mascara primer and eyeliner in one.
0.118 fl oz / 3.5 ml /
$24.00
Shade: Black
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Why You'll Love IT

An award-winning game-changer in mascara and eyeliner technology. It is your mascara, mascara primer and eyeliner in one. If you have sparse or missing lashes, the Tightline™ brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner! This creates instant definition without taking up extra eye lid space.

The skinny wand also allows the conditioning serum to infuse a blend of lash-enhancing ingredients including Peptides, Collagen, Proteins, Biotin, Nettle Extract, Green Tea, Jojoba, and Vitamins all the way down to the root of your lashes. Paraben-free, fragrance-free, phthalate-free, sulfate-free, and is it great for even the most sensitive eyes.

Key Benefits
  • First Ever Primer + Mascara + Tightline™ Liner All in One
  • Gets to the “root” of the eyelashes
  • Ultra black formula lengthens and thickens
  • No clumping formula
  • Protects and conditions eyelashes
  • Maximizes the results of your favorite mascara
  • Paraben-free, Fragrance-free and Sulfate-free
Ingredients
Camellia Sinesis Leaf Water, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Water, Beeswax, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Hydrogenated Polyisobutene, Glycerin, Microcrystalline Cellulose, Tromethamine, Glyceryl Stearate, Hectorite, Phenoxyrthanol, Dimethicone, Camellia Sinensis Leaf Extract, Centella Asiatica Extract, Cholesterol, Euterpe Oleracea Fruit Extract, hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauroyl Lysine, Lecithin, Panthenol, Simmondsia Chinensis (jojoba) Seed Oil, Prunus Armeniaca (Apricot) Fruit Extract, Rosa Canina Fruit Extract, Asarum Siebildi Root Extract, Chamomilla Recutita (Matricaria) Flower/Leaf Extract, Chrysanthemum Morifolium Flower Extract, Cnidium Officinale Root Extract, Eclipta Prostrata Extract, Hippophae Rhamnoides Extract, Juglans Regia (Walnut) Seed Extract, Morus Alba Root Extract, Persea Gratissima (Avocado) Fruit Extract, Sambucus Nigra Fruit Extract, Simmondsia Chinesis (Jojobs) Seed Extract, Thuja Occidentalis Leaf Extract, Urtica Dioica (Nettle) Extract, Vitex Trifola Fruit Extract, Palmitoyl Hexapeptide-12, Xanthan Gum. May Contain: Iron Oxides (CI 77499).
  • Cosmetic Innovator of the Year
  • QVC Customer Choice Award

How to Apply

Starting at the root of your lashes, hold the Tightline™ Slim Wand horizontally, then wiggle and sweep the brush up and through your lashes from the very base through to the tips. For a more dramatic look, add additional coats. Can be worn alone or under mascara for a more visible eyeliner effect. Lightly and gently press the Tightline™ Slim Wand along the root of your lash line filling in the gaps between your lashes, move along the entire upper lash line for a beautiful Tightline™ eyeliner effect.

Beauty Tips

To create the Tightline eyeliner effect, gently press the Ultra-Skinny Wand along the root of your lashes filling in the gaps between your lashes. Move along the entire upper and lower lash line to complete this look!

How to Apply

Starting at the root of your lashes, hold the Tightline™ Slim Wand horizontally, then wiggle and sweep the brush up and through your lashes from the very base through to the tips. For a more dramatic look, add additional coats. Can be worn alone or under mascara for a more visible eyeliner effect. Lightly and gently press the Tightline™ Slim Wand along the root of your lash line filling in the gaps between your lashes, move along the entire upper lash line for a beautiful Tightline™ eyeliner effect.
XOXO Jamie XOXO jamie
“This product gets to the root of your lashes and defines and maximizes them to their full potential!” XOXO jamie
  • Cosmetic Innovator of the Year
  • QVC Customer Choice Award

Customer Reviews

1
Tightline Full Lash Length Black Mascara Primer is rated 4.036144578313253 out of 5 by 249.
Rated 5 out of 5 by from OMG This is my all time favorite mascara!! I've thrown away all of my other mascara except Hello Lashes.
Date published: 2016-08-29
Rated 4 out of 5 by from Love it, but.... Need a waterproof version!! Makes my lashes look fabulous, but with my allergies I need something that is going to stay?
Date published: 2016-08-26
Rated 3 out of 5 by from A little clumpy This product was given to me as a gift and I was under the impression that this mascara was "to die for". The first few times I used it was fine, pretty much an ordinary mascara. After a couple times of using this product it became clumpy on the wand when I would open the tube. For me this mascara also goes on pretty wet and takes a while to dry. I'll use the rest of it but probably will not try again.
Date published: 2016-08-24
Rated 5 out of 5 by from The best mascara I've ever purchased! This mascara accentuates my eyes so amazingly thru naturally defined eye lashes without making the lashes look artificial. I've even been skipping eye liners!
Date published: 2016-08-24
Rated 3 out of 5 by from Expected More I bought this because I heard great things about it, but it felt sort of dry and was very clumpy at times. It was hard to apply without looking unnatural. I may give it another try to see if something was a fluke with my first mascara I received because friends love it.
Date published: 2016-08-21
Rated 5 out of 5 by from Makes lashes crazzzy long!! I first received this mascara as a free sample from another itcosmetics order. I tried it out and realized that it's literally made of magic. It makes my lashes incredibly long. (If I could bold that, trust me, I would.) I never actually buy full mascaras, I just live off of free samples that get sent with other orders, but this mascara was TOO good and unlike anything else I had ever used so I had to purchase the full size. I highly recommend. Although this mascara is incredible, there are usually about 3-4 flakes on my face throughout the day. Still worth it though!!!!
Date published: 2016-08-20
Rated 5 out of 5 by from great product but doesn't last long I bought this product a week ago, and I fell in love with it. It really hit all my lashes and I didn't even wear my mascara. The problem I have with it, is that after only a week, it already seems to be running out. At first, I thought that I must have just gotten a sample product, but looked back at my order and it's the actual primer. I would love to buy it again, but won't because of the shortness of use.
Date published: 2016-08-18
Rated 5 out of 5 by from Great product ! originally i got a sample of the hello lashes mascara in an ipsy bag and using that i was so impressed i knew i had to purchase the full size version, i am so glad i did. without this product i feel like my look is incomplete. this is a product i would recommend to anyone looking for a great mascara!
Date published: 2016-08-18
  • 2016-08-30T08:00CST
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Questions & Answers

1

Why are the same comments/reviews being used for the WATERPROOF version of this product???

Asked by: Dianna
Hi there, thank you so much for pointing this out to us! We have escalated this to our team and will be sure to take care of this ASAP! Let us know if you have any other questions. XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-08-26

how old is the 0166 number stamped on the bottom of the mascara box? I bought it and it is clumpy,

Asked by: Jeri
Hi there, we're happy to help you! We are so sorry to hear this happened to your mascara! We kindly ask that you reach out to our Customer Care Team for further assistance. You can reach us by email at info@itcosmetics.com or by phone at 1-800-356-5120 during our business hours Monday-Friday 8:30am-7:00pm EST. We look forward to speaking with you! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-17

First of all I just want to say that I love love love you make-up!!! I was just wondering if you have heard of anyone else saying this particular mascara kinds of runs by the end of the day, smudged look??? Its either that or its that hot and melting :)

Asked by: Nae Nae
HI there, thanks for reaching out to us! We appreciate your feedback of your experience with our Hello Lashes! This is a not a common situation we often hear, however Hello Lashes is not waterproof so if your eyes are sensitive or tend to water up, it can affect the wear of your mascara. We offer our Tightline Waterproof, which we recommend trying out if you continue to experience this. You can find this product on our website at the following link! Lets us know if you have any further questions or concerns! XOXO Nicole https://www.itcosmetics.com/tightlinetm-waterproof
Answered by: IT Customer Care Expert
Date published: 2016-08-01

Hello! Is this product cruelty-free/vegan?

Asked by: Yvette2528
Hi there, thanks for reaching out to us! We can assure you that every product is our line is cruelty-free! However our products are not vegan. Please reach out to us with any further questions, we are always here for you! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-01

What's the difference between Hello Lashes and Superhero mascara????

Asked by: Anonymous
Hi there, this is a great question! Super Hero Elastic Stretch Volumizing Mascara is formulated with powerful peptides and proteins, strengthening biotin, lash-lifting polymers and plumping collagen, this anti-aging mascara will take your lashes up, up, and away. The lash changing power brush is custom cut to wrap each individual lash with Elastic Stretch Formula so that each individual lash is wrapped from root to tip in a black cape of ultra-conditioning, volume boosting, lash loving formula and literally takes your lashes to new heights to create the look of younger, more open eyes! This is the mascara for you if dramatic lash volume and length is what you are looking for! Hello Lashes 5 in 1 Volumizing Mascara is clinically proven to quadruple the volume of your lashes and is your natural volumizing mascara, Conditioning, hydrating lash primer, Peptide lash enhancing serum, Eyelash tint, and Eyelash comb/curler all in one step. Designed to reach every lash, the innovative Magic Wand Detailer Brush gives you the ultimate in lash styling by allowing you to go horizontal and vertical, defining each lash and holding the curl with our proprietary Lash Retention Technology. Hello Lashes offers the blackest of black color that lasts all day and never flakes or fades and is for you if you are looking for that all in one formula! XOXO
Answered by: IT Customer Care Expert
Date published: 2016-07-06

I love this mascara. And I'm GLAD it's not waterproof to protech my eyelashes. I have a request though. Can you change the container so the mascara doesn't leak out at the seal? It gets on my hands and has stained the inside of my handbag. Thanks!

Asked by: Maxie
Hi there! Thank you so much for reaching out to us! Please e-mail info@itcosmetics.com and we will be happy to further assist, as this should not be happening! We look forward to hearing from you! XOXO Abby
Answered by: IT Customer Care Expert
Date published: 2016-07-01

Seems like you come out with a new mascara every 3 months or so (I've bought 3 but there have been LOTs of different ones. Yet this tiny tightliner (which I have and love) is the only one you offer in waterproof. And it's SOLD OUT! What gives?

Asked by: Crybaby
Hello! Thank you so much for your question. Although we cannot confirm a date, we are hoping to have this back in stock soon so be sure to keep your eyes out! XOXO Abby
Answered by: IT Customer Care Expert
Date published: 2016-07-01

Is this mascara waterproof? I want to love the Hello Lashes 5-IN-1 Mascara but it smears all over my eyes.. If you sweat or if your eyes water I cannot use that mascara even though I love how it makes my lashes look.. I look like a raccoon be hour 2.

Asked by: cherilynn8
Hi there! Thank you for your question. At this time Superhero is not waterproof, however if you're looking for a waterproof mascara you can try out our Tightline Mascara Primer! We've provided the link below :) XOXO Molly http://www.itcosmetics.com/tightlinetm-waterproof
Answered by: IT Customer Care Expert
Date published: 2016-05-31
  • 2016-08-30T08:06CST
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