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Love it. Live it. Give it.TM
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Love it. Live it. Give it.TM

To Love Beauty FullyTM
is to Give Beautifully!

Inspired by our IT Girls, IT Survivors and IT Fighters, IT Cosmetics™ lives by the belief that beauty can change the world. Through our partnership with the Look Good Feel Better® program, IT Cosmetics™ has donated over $24 million in products to help women face the effects of cancer with confidence. When you purchase any Brow Power™ Brow Pencil and Love Beauty Fully™ Brush, you’re giving the gift of joy and beauty to another woman, and to yourself, and that’s a beautiful thing! Together, we’re making the world more beautiful, one product at a time.

Superhero

Brow PowerTM Universal Brow Pencil

For every Brow Power™ pencil sold, we donate one to Look Good Feel Better® to help women face the effects of cancer with confidence. Over $8 million in Brow Power™ pencils has been donated to date because of you!

Love Beauty FullyTM Collection

For every Love Beauty Fully™ brush sold, we donate one to Look Good Feel Better® to help women face the effects of cancer with confidence. Over $16 million in Love Beauty Fully™ brushes has been donated to date because of you!

*Sold exclusively at ULTA Beauty
and ulta.com

Discover it. Love it. Believe it. TM