Foundation is just that—the literal foundation of your beauty routine. It works to even out your skin tone and provides a fresh canvas for all other makeup. Whether you’re looking for a foundation to smooth out lines and wrinkles, correct redness on skin, cover blemishes, or simply achieve a natural yet airbrushed makeup look—there’s a foundation for you!
Finding the right foundation shade may take some trial and error—but it’s well worth it. Luckily, our Foundation Finder makes it easier than ever to find your perfect match.
The best way to determine if sheer, medium or full coverage foundation is best for you is to know your skin type and beauty goals. If you want to color-correct hyperpigmentation from acne scars or dark spots, then full coverage is the best option for you. If you’re looking for a more natural, less pigmented look, then a tinted moisturizer or foundation that offers medium coverage to sheer coverage is best.
Knowing your skin type is an essential step to finding the perfect foundation formula. If you have oily skin, you’ll want to avoid any extra shine and choose an oil-free matte finish. Dry skin? Select a hydrating foundation with anti-aging ingredients that won’t crease or crack. For combination skin, you have a bit more freedom in determining your ideal finish—stick with what you feel most confident in!
Our honest answer? It depends. As advocates for practicing safe sun, we’d like to say no, and that your skin tone shouldn’t change much regardless of the season when SPF is properly used. However, if you do find yourself with a darker complexion in the summer, opt for a foundation 1-2 shades deeper than your usual one. Learn more about changing your foundation with different seasons.