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Brow Power™ Lift Pencil

IT’s your magic wand of light and it gives you the look of a brow lift in 1 simple step!

A dual-ended lifting, illuminating pencil of light.
Net Wt. 0.098 oz / 2.8 g /
$24.00
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Why You'll Love IT

Developed with leading Plastic Surgeons, Brow Power® Lift utilized micronized pigments to create light on the face. This illuminator is perfect on all skin tones and types and does not use glitter or shimmer for illumination.

Wherever you apply this pencil on your face, the micronized pigments instantly make that area look more lifted and youthful. When applied to the deepest part of a fine line or wrinkle, it instantly erases and blurs away how visible it is. It’s the perfect finishing step for the look of lift and illumination. Plus it’s packed with skin loving ingredients for younger-looking skin. Paraben-free, Fragrance-free, Phthalate-free and Sulfate-free.

Key Benefits
  • Infused with Anti-Aging Ingredients.
  • Universal, transforming shade that works with all skin tones with both matte and pearl finish in one dual-ended pencil.
  • No glitter or shimmer which can actually make you look older.
  • Eyes appear more bright and awake, brows appear more lifted, lips appear fuller.
Ingredients
MICA (CI 77019), TITANIUM DIOXIDE (CI 77891), ISOTRIDECYL ISONONANOATE, PHENYL TRIMETHICONE, DIISOSTEARYL MALATE, OCTYLDODECANOL, OLEYL ALCOHOL, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, DIPENTAERYTHRITYL HEXAHYDROXYSTEARATE/HEXASTEARATE/HEXAROSINATE, LANOLIN, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, CERA MICROCRISTALLINA/MICROCRYSTALLINE WAX/CIRE MICROCRISTALLINE, PHENOXYETHANOL, TOCOPHERYL ACETATE, METHYL METHACRYLATE CROSSPOLYMER, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, SILICA, SOLUBLE COLLAGEN, RETINYL PALMITATE, TOCOPHEROL, MAGNESIUM ASCORBYL PHOSPHATE, HYDROLYZED COLLAGEN, HYDROLYZED SILK, [+/-: IRON OXIDES (CI 77492, CI 77491, CI 77499), CARMINE (CI 75470)].

How to Apply

Apply Brow Power™ Lift to areas you want to look more lifted, and then lightly blend with fingers. For the look of a more lifted brow: Use either the matte or pearl side, and trace along the entire length of your brow, both above and below the brow hair, from the start of your brow to the end (tail). Once applied, lightly blend and pat in the illuminator with fingers along the entire area ¼ inch above and below the length of your brow. The illuminator is natural looking, soft and invisible to the eye, but attracts light to the area both above and below your eyebrows, creating a more lifted, youthful look.

How to Apply

Apply Brow Power™ Lift to areas you want to look more lifted, and then lightly blend with fingers. For the look of a more lifted brow: Use either the matte or pearl side, and trace along the entire length of your brow, both above and below the brow hair, from the start of your brow to the end (tail). Once applied, lightly blend and pat in the illuminator with fingers along the entire area ¼ inch above and below the length of your brow. The illuminator is natural looking, soft and invisible to the eye, but attracts light to the area both above and below your eyebrows, creating a more lifted, youthful look.

Customer Reviews

Brow Power Lift Pencil is rated 4.4 out of 5 by 13.
Rated 1 out of 5 by from Not Happy! I just received my 6-piece Christmas Collection from QVC three days ago, and I'm so disappointed... the Brow Power Pencil had just enough product in it for 2 applications! I am a true blonde, so I don't require much. What do you think happened? Defective batch? I absolutely love the Brow Pencil, and achieved beautiful results! And found the remainder of the products to be outstanding, and I love them all. I also ordered a second box for my Daughter, and I checked her Brow Pencil and it is fine. Please advise on what we can do to rectify this, as I would like to enjoy my Brow Pencil for the Holidays! I thank you and appreciate your time in handling this matter expeditiously. Shuga McCain
Date published: 2016-12-01
Rated 5 out of 5 by from Amazing! I'm so happy I bought this product! A little under my brow and WOW amazing hi lights! I love the shimmer, and I also use it in the corner of my eyes! Fabulous!
Date published: 2016-11-28
Rated 5 out of 5 by from Works great
Date published: 2016-11-09
Rated 3 out of 5 by from Like the product but packaging needs improvement I like the pencil. The matte side is a little bit dark for my pale skin. It would be nice to see this offered in a lighter shade in the matte. Also, both the caps split apart and now my entire pencil is without protection from drying out and getting dirty.
Date published: 2016-11-03
Rated 5 out of 5 by from Bye Bye Foundation, Gel Eyeliner, Mascara, brow pe I brought the kit to try everything and I expect I would send most of it back. To my surprise I loved almost everything. The bye bye foundation stays on and doesn't look heavy. The mascara is my favorite now. The eye liner and the brow pencil stays on. I'm waiting for a lighter shade than the one in the beginners kit for my brows. For the fist time since I started wearing makeup and have finally found makeup that stays on and I LOVE THEM ALL. I'[m 64 years old and I don't want my foundation to look like it's heavy. All my other foundations would rub off on the clothes of the people I hugged and this one doesn't. I won't buy anything else again. I hope they will come out with lighter shades of blush. Right now I'm paying $48.00 for a blush that I only use two of the shades. The other two go to waste. Thank you It's Cosmetics!!!!!!!!!!!!!!!! I don't write reviews but this time these products deserve a positive review. THANK YOU, THANK YOU AND AGAIN THANK YOU.
Date published: 2016-09-23
Rated 4 out of 5 by from Works well but caps crack! I bought this a couple of months ago, and while I like the results, I found that both caps cracked. Now my pencil is in my drawer with no protection.
Date published: 2016-09-15
Rated 5 out of 5 by from super job on this. I had always used my beige shadow in the corners of my eyes. But to use it under and over the brow had not occurred to me. This product stays put where my shadow had not. Love the results. I will continue purchasing and will advise anyone asking about it to buy it products. Always!!
Date published: 2016-09-08
Rated 5 out of 5 by from Fabulous! Great combo pencil for under brow and corner of eye plus a sharpener included. A real plus!
Date published: 2016-08-17
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Questions & Answers

Do you use the matte or pearl side on lines and wrinkles, and on the sides of your eyes?

Asked by: Mary53
Hi there, thank you for reaching out to us! We recommend using the matte end on fine lines and wrinkles and around the eye area. The matte side will conceal without creating attention to those areas that you are looking to cover up. The radiance end is perfect for applying to the high points of the face that you want to bring light to such as the cheek bones, brow bone, inner corner of the eye, and more. IT is truly up to you how you want to use IT, but this is what we recommend! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-09-27

I'm trying to order universal brow pencil and brow lift--it won't go through

Asked by: teen
Hi, We're so sorry that you're having issues with our website. Kindly give us a call at 1-800-356-5120 and we'd be happy to assist you. We're available Monday-Friday 8:30AM-7PM EST.
Answered by: IT Customer Care Expert
Date published: 2015-12-02
  • 2016-12-09T08:14CST
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