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"Never wear foundation again!"

Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+

Never wear foundation again!

Clinically Tested Hydrating & Anti-Aging with 3D Skin Flex™
1.0 US fl. oz./30 ml

$39.50

Your Shade Chart

$39.50

Availability:

In Stock

Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+

Never wear foundation again!

Clinically Tested Hydrating & Anti-Aging with 3D Skin Flex™

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Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+ is rated 4.3 out of 5 by 1091.
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Why You'll Love IT

Bye Bye Foundation is your first-ever full-coverage moisturizer from IT Cosmetics that gives you the power to say “bye bye” to traditional foundation—and hello to your most beautiful skin! Developed with plastic surgeons, your innovative problem solver is designed to help cover and improve the look of skin concerns including redness, pores, dark spots, breakouts, lines and wrinkles—all while protecting your skin with SPF 50+ broad-spectrum physical sunscreen. Created with proprietary 3D Skin Flex™ Technology, your hydrating color-infused moisturizer provides smooth, flexible pure color pigments that float over lines and wrinkles and feel like nothing on your skin, but cover everything without creasing or cracking. Ideal for all skin types, it also features 7 key fermented ingredients to increase the absorption and efficacy of your skincare, plus bioluminescence and diamond powder for subtle radiance without glitter or shimmer. Finally, you can experience clinically tested hydration and smoothing, skin-perfecting full coverage that makes your skin look younger!

Key Benefits
  • Revolutionary full-coverage moisturizer with SPF 50+ physical sunscreen feels like nothing but covers everything for a natural satin finish
  • Delivers intense hydration and clinically advanced skin results instantly and over time
  • Created to cover and improve the look of skin concerns including redness, pores, breakouts, dark spots, lines and wrinkles
  • Proprietary 3D Skin Flex™ Technology provides flexible pure color pigments that float over lines and wrinkles without creasing or cracking
  • 7 key fermented ingredients work to increase absorption and efficacy of skincare
Ingredients
ACTIVE INGREDIENTS
TITANIUM DIOXIDE – 9.0%
ZINC OXIDE – 6.3%

INACTIVE INGREDIENTS: AQUA/WATER/EAU, SNAIL SECRETION FILTRATE, PHENYL TRIMETHICONE, DIMETHICONE, BUTYLENE GLYCOL, BUTYLENE GLYCOL DICAPRYLATE/DICAPRATE, ORBIGNYA OLEIFERA SEED OIL, BUTYLOCTYL SALICYLATE, CETYL PEG/PPG-10/1 DIMETHICONE, CYCLOPENTASILOXANE, CYCLOHEXASILOXANE, MAGNESIUM SULFATE, POLYGLYCERYL-4 ISOSTEARATE, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, ALUMINUM HYDROXIDE, HEXYL LAURATE, STEARIC ACID, CALCIUM STEARATE, CAPRYLYL GLYCOL, TRIETHOXYCAPRYLYLSILANE, ETHYLHEXYLGLYCERIN, CITRUS LIMON (LEMON) PEEL OIL, TOCOPHERYL ACETATE, SORBITAN ISOSTEARATE, PHENOXYETHANOL, CITRUS AURANTIUM BERGAMIA (BERGAMOT) FRUIT OIL, 1,2-HEXANEDIOL, DISODIUM EDTA, CITRUS AURANTIUM DULCIS (ORANGE) PEEL OIL, CITRUS AURANTIFOLIA (LIME) OIL, NIACINAMIDE, HYDROLYZED HYALURONIC ACID, LACTOBACILLUS/KELP FERMENT FILTRATE, SACCHAROMYCES/RICE FERMENT FILTRATE, HYDROLYZED SILK, ALOE BARBADENSIS LEAF EXTRACT, CHOLESTERYL NONANOATE, CHOLESTERYL ISOSTEARATE, CHOLESTERYL CHLORIDE, PUNICA GRANATUM SEED OIL, LACTOBACILLUS/PUMPKIN FERMENT EXTRACT, CHOLESTEROL, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTERYL OLEYL CARBONATE, PERSEA GRATISSIMA (AVOCADO) OIL, PINUS SYLVESTRIS LEAF OIL, POLYMETHYLSILSESQUIOXANE, ANTHEMIS NOBILIS FLOWER WATER, LACTOBACILLUS/DIPTERYX ODORATA SEED FERMENT FILTRATE, PANAX GINSENG ROOT EXTRACT, AVENA SATIVA (OAT) KERNEL EXTRACT, COCOS NUCIFERA (COCONUT) FRUIT EXTRACT, SACCHARUM OFFICINARUM (SUGAR CANE) EXTRACT, HYDROLYZED COLLAGEN, CAPRYLHYDROXAMIC ACID, TOCOPHEROL, THIAMINE HCL, RIBOFLAVIN, RETINYL PALMITATE, PANTOTHENIC ACID, NIACIN, FOLIC ACID, CARNITINE HCL, BIOTIN, ASCORBIC ACID, BACILLUS/CORDYCEPS SINENSIS/GANODERMA LUCIDUM/INONOTUS OBLIQUUS/LENTINUS EDODES/PHELLINUS LINTEUS/SCHIZOPHYLLUM COMMUNE/TRICHOLOMA MATSUTAKE EXTRACT FERMENT FILTRATE, PHASEOLUS ANGULARIS SEED EXTRACT, LACTOBACILLUS/RICE FERMENT FILTRATE, SACCHAROMYCES/CAMELLIA SINENSIS EXTRACT FERMENT FILTRATE, LACTOBACILLUS FERMENT, LACTOBACILLUS/CENTELLA ASIATICA/GLEDITSIA SINENSIS THORN/HOUTTUYNIA CORDATA EXTRACT/PHELLODENDRON AMURENSE BARK/POLYGONUM CUSPIDATUM ROOT/PRUNELLA VULGARIS/TORILIS JAPONICA EXTRACT FERMENT FILTRATE, EUCALYPTUS GLOBULUS LEAF OIL, CURCUMA LONGA (TURMERIC) ROOT EXTRACT, MAGNOLIA KOBUS BARK EXTRACT, LACTOBACILLUS/HONEYSUCKLE FLOWER/LICORICE ROOT/MORUS ALBA ROOT/PUERARIA LOBATA ROOT/SCHIZANDRA CHINENSIS FRUIT/SCUTELLARIA BAICALENSIS ROOT/SOPHORA JAPONICA FLOWER EXTRACT FERMENT FILTRATE, GLYCINE SOJA (SOYBEAN) SPROUT EXTRACT, PERFLUOROHEXANE, GLYCERIN, LEUCONOSTOC/RADISH ROOT FERMENT FILTRATE, CAMELLIA SINENSIS LEAF EXTRACT, SILK EXTRACT, PERFLUORODECALIN, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, CHRYSANTHEMUM INDICUM FLOWER EXTRACT, DIAMOND POWDER, MORUS ALBA FRUIT EXTRACT, PUERARIA LOBATA ROOT EXTRACT, CINNAMOMUM CASSIA BARK EXTRACT, ARTEMISIA PRINCEPS LEAF EXTRACT, DIOSPYROS KAKI LEAF EXTRACT, N-HYDROXYSUCCINIMIDE, PALMITOYL OLIGOPEPTIDE, CHRYSIN, PALMITOYL TETRAPEPTIDE-7, PENTAFLUOROPROPANE, STEARETH-20, CITRIC ACID, SODIUM BENZOATE, POTASSIUM SORBATE, CHLORHEXIDINE DIGLUCONATE, [+/-: IRON OXIDES (CI 77492, CI 77491, CI 77499)].
How to Apply & Beauty Tips
Real Results
Never wear foundation again!

How to Apply

Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+

How to Apply

Apply 1-2 pumps to clean skin using your favorite IT Cosmetics brush or fingertips, either on top or in place of your skincare products.

Find your perfect coverage in just a few clicks! Take the Foundation Finder Quiz

Beauty Tips

For best results, apply starting at the center of your face, then smooth and blend outward for complexion perfection.

Understanding Your Undertone

Warm
You tan easily in the sun, and gold jewelry makes your skin glow! The veins on your wrists look green.

Neutral
Both gold and silver jewelry flatter your skin! You can tan in the sun but sometimes burn. The veins on your wrists look blue and green.

Cool
Silver jewelry complements your skin! You burn easily in the sun—and when you roll up your sleeves, your veins look blue.

To make it easier to find your perfect shade of Bye Bye Foundation, here are the undertones for all 12 shades:
  • Fair—ultra porcelain skin, fairest of fair skin, with warm (yellow) undertone
  • Fair Light—fair skin, if you burn easily in the sun, with cool (pink) undertone
  • Light—light skin with more warmth (yellow) to your skin
  • Light Medium—light to medium skin with cool (pink) undertones
  • Medium—medium skin with warm (yellow) undertones (this is Jamie’s shade!)
  • Neutral Medium—medium skin with neutral undertone
  • Medium Tan—medium to tan skin with warm (yellow) undertone
  • Neutral Tan—tan skin with neutral undertone
  • Tan—tan skin with warm (yellow) undertone
  • Rich—tan to rich skin with warm (yellow) undertone
  • Rich Honey—deep skin with warm (yellow) undertone
  • Deep—deep skin with neutral undertone

Real Beauty. Real Results.TM

Real Results

Real Results

Real Results

Real

it's your only step!

Clinically shown results!
  • 100% of subjects showed improved skin hydration*
  • 97% said it provided full and lasting coverage*
  • 84% said it reduced the look of dark spots*
  • 97% said it reduced the look of blemishes*
  • 91% said it reduced the look of redness*

          *Results observed in a clinical study.

 

Customer Reviews

Rated 5 out of 5 by from It cosmetics I bought the foundation about 4 months ago and the coverage , and quality look was perfect ,this is my new forever go to!!! Thank you it!!
Date published: 2019-09-06
Rated 5 out of 5 by from Love this stuff! I've been using this foundation for a few years and love it! I have skin discoloration, mostly red areas on each side of my nose and around my eyes. I have a dark shadow above my upper lip and this foundation helps minimize or block the visibility of these areas. It blends nicely into my skin and matches my complexion. It took me a long time buying foundations over the counter to get this close of a match! I found another item here on It.com that helps my red areas also! It's Buy Buy Redness. I like it as well and it blends nicely with this foundation.
Date published: 2019-09-06
Rated 5 out of 5 by from This! I'm 47 and this is exactly what I've been looking for! I have rosecea so my face is often very red and sensitive. This not only covers the redness but also makes my skin look so smooth AND it doesn't make my skin breakout! For those of you who say it just won't blend into your skin, do not moisturize before applying this! This is a moisturizer! I did find that if I apply moisturizer before applying this it doesn't cover or blend as well. Please don't ever stop making this product!
Date published: 2019-09-05
Rated 5 out of 5 by from Beautiful coverage I’ve really love this foundation - it gives a beautiful full coverage finish that somehow looks natural and includes spf. And works with the texture of my 52 year old skin.
Date published: 2019-09-01
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Questions & Answers

Print

I LOVED Confidence in a Foundation 125 Light Beige (c). Which Bye Bye Foundation color would correspond?

Asked by: Lisa 826
Hi there! Thank you for reaching out to us. Given the information provided, we recommend looking into the Fair Light shade in Bye Bye Foundation! We can't wait for you to try IT out. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-11

I just turned 39 and love the CC foundation in fairly light! I see there are other foundations out and I am so confused! I want something that is anti-aging and has a natural look to it. Which foundation do you suggest?

Asked by: velvetifuplz14
Hi there! Thank you for reaching out to us. Given the information provided, you can absolutely look into the Bye Bye Foundation! IT is a full coverage moisturizer and our most clinically advanced product. Bye Bye Foundation also provides your most comfortable, natural-looking, flawless coverage that won’t crease or crack. If Fair Light is your perfect shade match, we recommend sticking with this shade in Bye Bye Foundation! We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-11

I wear fair light in cc+ cream. I’m wondering if I should get the same shade in the bye bye full foundation? I’m light skinned with neutral/warm undertone. 

Asked by: ShopaholicD
Hi there! Thank you for reaching out to us. If Fair Light is your perfect shade match in CC+ Cream, you can absolutely stick with this shade in Bye Bye Foundation! If you prefer to switch to a warm shade, we recommend looking into Light! We hope this helps. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-10

Which shade of the Bye Bye foundation matches the Anti-aging Armour moisturizer?   The Armour matches my skin beautifully but sometimes I need more coverage.  Thank you.

Asked by: Devon
Hi there! Thank you for reaching out to us. Anti-Aging Armour Tinted Sunscreen SPF 50+ is available in the one Universal Translucent shade- a subtle hint of color that evens the appearance of all skin tones. Our team is happy to assist you in finding your perfect shade match in Bye Bye Foundation. For direct assistance, kindly reach out to our team on Live Chat at itcosmetics.com! You can also give our Customer Care Team a call at 1.800.356.5120. We look forward to speaking with you! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-06

Which product is more sheer the cc cream or the bye bye foundation. I do not like a full coverage.

Asked by: Bubi
Hi there! Thank you for reaching out to us. Bye Bye Foundation, and CC+ Cream are both full coverage! If you prefer a sheer foundation, we recommend looking into our Bye Bye Lines Foundation! IT is formulated with pure color pigments to seamlessly conceal the look of lines, wrinkles and imperfections to give you instant complexion perfection! We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-06

I am 78. I used cc+ in light. I felt it was a little too dark. I am about to try bye bye full coverage moisturizer foundation. What shade do you recommend. I have white hair and green eyes

Asked by: Minnie Pearl
Hi there! Thank you for reaching out to us. Given the information provided, we recommend looking into Bye Bye Foundation in the Fair Light shade. We can't wait for you to try IT out! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-05

What is the major difference between CC SPF50 moisturizer/foundation and ByeBye SPF50 Moisturizer/Foundation? I’ve tried both; which is better for more mature skin?

Asked by: Anonymous
Hi there! Thanks for reaching out to us! Bye Bye Foundation is a tinted moisturizer with full coverage- IT covers everything, but feels like nothing on the skin! CC+ Cream is a full coverage color correcting cream that works to neutralize redness and discoloration. Bye Bye Foundation offers a natural finish, whereas CC+ Cream is dewy! Both products are formulated with anti-aging benefits, which you choose is all about preference and your skin care needs! We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-04

Which of these shades best matches Bye Bye Under Eye Concealer 11.0 light nude? I'm disappointed there are so many concealer shades but not many foundation shades.

Asked by: PuffyPinkCow
Hi there! Thanks for reaching out to us! Based on the information provided, we recommend using the Fair Light shade in Bye Bye Foundation. We hope you check IT out! XOXO Ellie
Answered by: IT Cosmetics
Date published: 2019-08-29
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