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XOXO Jamie
“Formulated with proprietary 3D Skin Flex Technology and flexible full-coverage pigments that never settle into lines or wrinkles, this revolutionary anti-aging moisturizer feels like nothing, but does everything for your skin!” XOXO jamie

Bye Bye Foundation™ Full Coverage Moisturizer™

IT corrects, perfects and protects your skin!

Infused with 3D SKIN FLEX™ Technology for natural-looking full coverage that won’t crease or crack.
1.08 US fl. oz. / 32 mL /
$65.00
Shade:
  • light

    light

  • medium

    medium

  • tan

    tan

  • rich

    rich

  • light

    light

  • medium

    medium

  • tan

    tan

  • rich

    rich

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Why You'll Love IT

This first-ever full-coverage moisturizer from IT Cosmetics™ lets you say bye bye to foundation—and hello to beautiful, flawless-looking skin. Perfect for all skin types, Bye Bye Foundation™ covers absolutely everything while truly caring for your skin. More than a foundation with skincare thrown in, or skincare with a hint of color, this game-changing formula is infused with proprietary 3D SKIN FLEX™ Technology to deliver weightless coverage that lasts all day and is clinically shown to improve the look of your skin, even after you take it off! Here’s how 3D SKIN FLEX™ Technology targets skin at three levels to create your most flawless-looking complexion::

IT CORRECTS

  • Anti-aging ingredients infuse moisture deep into your skin to help treat and correct the look of aging skin. You’ll notice a difference in just 10 days!

 IT PERFECTS

  • At your skin’s surface, light-diffusing pigments create a beautiful, soft-focus effect. These flexible pigments float above lines and wrinkles and adjust to your facial movements, giving you natural-looking coverage that won’t crease or crack!

 IT PROTECTS

  • On top of your skin, mineral-based SPF 50+ broad-spectrum physical sunscreen protects and helps prevent free-radical damage for healthier, younger-looking skin!
Key Benefits
  • Proprietary 3D SKIN FLEX™ Technology creates flexible full coverage that won’t crease or crack
  • Formulated with skin-loving, anti-aging ingredients that improve the look of your skin in just 10 days
  • Light-diffusing pigments blur away imperfections for a beautiful, soft-focus finish
  • Broad-spectrum, mineral-based SPF 50+ protects your skin from the sun and is perfect for even the most sensitive skin types

How to Apply

Apply starting at the center of your face, then smooth and blend outwards to cover your neck and décolleté.

Beauty Tips

Use your favorite IT Cosmetics™ Heavenly Luxe™ brush or your fingertips and apply in thin layers for your most natural-looking coverage. Formula is completely buildable so simply add more layers to achieve your desired level of coverage.

How to Apply

Apply starting at the center of your face, then smooth and blend outwards to cover your neck and décolleté.

Real Beauty. Real Results.TM

Real Results

Real Results

Real Results

Real

it's your only step!

Clinically shown results!

Bye Bye Foundation™ users, in just 10 days...

  • 96%  saw softer, smoother-looking skin*
  • 85%  saw reduction in visible wrinkles and improvement in skin texture*
  • 77%  saw smaller-looking pores*

          *Results observed in a clinical study.

 

XOXO Jamie XOXO jamie
“Formulated with proprietary 3D Skin Flex Technology and flexible full-coverage pigments that never settle into lines or wrinkles, this revolutionary anti-aging moisturizer feels like nothing, but does everything for your skin!” XOXO jamie

Customer Reviews

Bye Bye Foundation Full Coverage Moisturizer is rated 4.1 out of 5 by 709.
Rated 5 out of 5 by from Glad I tried it! I tried the starter set and have replenished my foundation. It covers very well and stays nice all day
Date published: 2017-04-22
Rated 5 out of 5 by from Love! Order was easy and fast ship. Packaged nicely with many samples I used. Foundation everything I had hoped it would be and just love the glow stick for lips and cheeks. Thank you for a great experience!
Date published: 2017-04-21
Rated 5 out of 5 by from Amazing coverage. I have tried so many different makeups and hate the feel of them in the lines . This makeup is so late the coverage is 100% and it truly makes you look younger . Mind you I'm not that young but I truly love it and love the brush putting in on with the brush . Recommend getting the brush .
Date published: 2017-04-20
Rated 5 out of 5 by from I feel like I'm not wearing any make up I like that my foundation, moisturizer, anti aging and sunscreen are all in one. It covers well and feels like I'm not wearing any make up. It smells great too!!
Date published: 2017-04-20
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Questions & Answers

Do your products work on older women who are in their 70's?

Asked by: Harp
Hi there! Thank you so much for your question. Our products are formulated for IT Girls of all ages and are made with powerful anti-aging ingredients so we think you'll love IT! We hope this helps! XOXO Clark
Answered by: IT Customer Care Expert
Date published: 2017-04-21

I ordered the medium and I love the foundation. The Bye Bye pores is sooooo much darker than my foundation. Could it be mislabeled as medium? It's too dark for me to use.

Asked by: Rhodaw57
Hi there! Thank you so much for reaching out. IT sounds like you placed an order through our third party partner Guthy Renker as the tinted Bye Bye Pores powder is exclusive to them. You can reach their customer care team directly at 888.922.0487 so they can look into IT for you. We hope this helps! XOXO Clark
Answered by: IT Customer Care Expert
Date published: 2017-04-20

How long does a tube last, if used everyday?

Asked by: hudgins
Hi there! Thank you so much for your question. Depending on usage, your Bye Bye Foundation can last anywhere from 60 to 90 days depending on usage. Like all of our products, a little goes a very long way so IT should last you a long time. Hope this helps! XOXO Clark
Answered by: IT Customer Care Expert
Date published: 2017-04-20

Besides the 3D Skinflex technology, what are the differences in the skin care benefits of IT CC Cream and the Bye Bye Foundation Full Coverage? I am currently using IT CC Cream and love it. I need good reasons switching would be better for my aging skin.

Asked by: Minnesota Mama
Hi there! Thank you so much for your question. While both are full coverage, Bye Bye Foundation is a full coverage moisturizer while CC Cream is your full coverage color corrector. If you find that CC Cream is working for you, we recommend sticking with IT. We hope this helps! XOXO Clark
Answered by: IT Customer Care Expert
Date published: 2017-04-17

do you use micronized or nano particles?

Asked by: Christina 05
Hi Christina! Thank you so much for your question. We're happy to let you know that we do not use nano particles in our products. We hope this helps! XOXO Clark
Answered by: IT Customer Care Expert
Date published: 2017-04-19

So what product it good for vitiligo? I currently use Dermablend but it feels so caked on.

Asked by: Hannah
Hi Hannah! Thank you so much for your question. Many IT Girls who have vitiligo love the Bye Bye Foundation as IT is full coverage and camouflages any discoloration on the skin. We hope this helps! XOXO Clark
Answered by: IT Customer Care Expert
Date published: 2017-04-16

I have ice pick and boxcar acne scarring on my cheeks. I have searched everywhere for a full coverage foundation that will actually COVER and HIDE them! Will Bye Bye Foundation cover them like I want??? (TRUE FULL COVERAGE...)

Asked by: MamaBear13
Hi there! Thank you so much for your question. We're happy to help. While Bye Bye Foundation is full coverage and works amazingly to camouflage discoloration, IT can be more difficult to cover texture on the skin. We recommend prepping the skin with the Bye Bye Pores Primer as IT will help even texture before foundation application. You can check IT out via the link below. We hope this helps! XOXO Clark https://www.itcosmetics.com/bye-bye-pores-primer-oil-free-poreless-skin-perfecting-serum-primer
Answered by: IT Customer Care Expert
Date published: 2017-04-12

why oh why is this now $65?!?!

Asked by: katty
Hi there! Thank you so much for your question. The Bye Bye Foundation has always retailed for $65. We apologize for any confusion. We hope this helps! XOXO Clark
Answered by: IT Customer Care Expert
Date published: 2017-04-22
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