Search It
Menu
Best Seller
XOXO Jamie
Imagine your lashes now, and imagine them with quadruple the volume in one simple step. This product will give you the look of false lashes instantly! XOXO jamie

Hello Lashes™ 5-in-1 Mascara

it quadruples the look of your lashes!

5-in-1 Volumizing Mascara
0.33 US fl. oz. / 9.9 ml /
$24.00
Shade: Black
View Details
+ Shopping List
Why You'll Love IT

When’s the last time your lashes were so noticeably long and luxe, you could wave hello with them? It’s time! Developed with plastic surgeons, this game-changing bestseller is your volumizing mascara, conditioning lash primer, lash-enhancing serum, lash tint and curler—all in one! While the triple-action brush lengthens, curls and separates your lashes, the innovative lash ball detailer tip lets you Go Vertical™ and is designed to reach every last inner and outer corner lash. Clinically shown to increase lash volume by 430%, this revolutionary formula is infused with biotin, collagen, proteins, jojoba, green tea, açai, saw palmetto and amino acids for your most gorgeous, long-wearing lash results!

Key Benefits
  • #1 best-selling, award-winning mascara!
  • Lash-loving biotin, collagen, proteins, jojoba, saw palmetto and amino acids
  • Delivers 5 products, all in one:
    • Volumizing mascara
    • Conditioning primer
    • Peptide-infused lash serum
    • Lash tint
    • Lash comb/curler
Ingredients
WATER, CERA ALBA/BEESWAX/CIRE D'ABEILLE, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, DIMETHICONE, PVP, STEARIC ACID, GLYCERYL STEARATE SE, SORBITAN STEARATE, OLEIC ACID, POLYBUTENE, PHENOXYETHANOL, CAPRYLYL GLYCOL, MAGNESIUM ALUMINUM SILICATE, CELLULOSE GUM, CHLORPHENESIN, ASCORBYL PALMITATE, PANTHENOL, POTASSIUM SORBATE, GLYCERIN, DISODIUM EDTA, HEXYLENE GLYCOL, MALUS DOMESTICA FRUIT CELL CULTURE EXTRACT, HYDROLYZED WHEAT PROTEIN, SERENOA SERRULATA FRUIT EXTRACT, URTICA DIOICA (NETTLE) EXTRACT, ARGININE, BIOTIN, CAMELLIA OLEIFERA LEAF EXTRACT, COCOYL HYDROLYZED COLLAGEN, EQUISETUM ARVENSE EXTRACT, EUTERPE OLERACEA FRUIT EXTRACT, LAUROYL LYSINE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, XANTHAN GUM, LECITHIN, MYRISTOYL HEXAPEPTIDE-16, IRON OXIDE (CI 77499).
  • Cosmetic Innovator of the Year
  • Beauty Olympics
  • Beauty Entertainment Editors Choice

How to Apply

Starting at the base of your lashes, hold the brush horizontally, then wiggle and sweep up and through to the tips. Next, turn wand vertically and use lash ball detailer tip to add length, volume and separation.

Beauty Tips

After your eye look is complete, create the appearance of beautiful false eyelashes with Hello Lashes™ 5-in-1 Volumizing Mascara! First, place a business or playing card behind your upper lashes at the base, then hold the mascara brush horizontally and wiggle it up and through your lashes to the tips. Next, flip the wand vertically and use the lash ball detailer tip to push your lashes up against the card. The card not only shields you from messing up your makeup, but also helps fan and curl your lashes as much as possible!

How to Apply

Starting at the base of your lashes, hold the brush horizontally, then wiggle and sweep up and through to the tips. Next, turn wand vertically and use lash ball detailer tip to add length, volume and separation.

Real Beauty. Real Results.TM

Real Results

Real Results

Real Results

Real

Clinically shown results!

430% increase in look of lash volume*

115% of lash length*

*Results observed in a clinical study.

XOXO Jamie XOXO jamie
Imagine your lashes now, and imagine them with quadruple the volume in one simple step. This product will give you the look of false lashes instantly! XOXO jamie
  • Cosmetic Innovator of the Year
  • Beauty Olympics
  • Beauty Entertainment Editors Choice

Customer Reviews

Hello Lashes 5-in-1 Mascara is rated 3.8 out of 5 by 116.
Rated 5 out of 5 by from Beautiful!! I received this as a sample and my daughter took it from me. She absolutely loves it!!! And I can see why. Her eyes look beautiful when she has this on. It really opens her eyes up and her lashes look full and long. Then I saw some foundation on QVC from It that I wanted to try. Somehow I ended up buying a set of makeup that comes every month, which I really didn't want, but it came with a full size of this and of course I gave that to my daughter, but I loved it too. So the next month I got the next package and received another one, and now I have my own!! This mascara is incredible. You've got to try it. You will fall in love!!
Date published: 2016-12-03
Rated 5 out of 5 by from Best Mascara Ever! This is my 2nd tube of this mascara. I used the sample that was sent me and really loved it so when that was empty I ordered again. I have very few lashes at best and this makes me look like I do have some and the little fan brush on the end makes it easy to do your lower lashes. Most mascara's I've had in the past always end up flaking by the end of the day - this one DOESN'T - that is a super plus.
Date published: 2016-11-23
Rated 5 out of 5 by from Very waterproof! I am so impressed with this mascara! I chose this mascara randomly out of my collection to wear today, but little did I know it was going to be a very emotional day. I cried several, several times today, but it did not run or smear one bit! Even thought it does not say it is water proof:)
Date published: 2016-11-18
Rated 2 out of 5 by from I thought this was great.. I bought this last month. It goes on great, long and thick, no clumps but... it migrates to the under eye area and the brow bones. I look like a raccoon if I don't check the mirror every few hours. Come on IT fix the formula!!
Date published: 2016-11-02
Rated 2 out of 5 by from Hello, Goodbye I bought this mascara because as I reached my late 50's my lashes started disappearing, and they stick straight out! A lash curler helps but I was so excited to try this mascara that stretches the length makes them fuller. Very disappointed with itl. It does nothing but make a blob of my lashes. No, they are not longer either. The only thing i like about it is the tiny brush on the end; it reaches all of the tiny lower lashes. I still use a curler, then another mascara and then this black mascara over the very ends. It just wasn't worth spending the money to return it. Please, ladies, just because they rave about their products on TV does not mean they are what they claim to be.
Date published: 2016-10-30
Rated 4 out of 5 by from Only one problem Great mascara but as many have already said, flawed since it is not waterproof. Not even resistant. If your eyes tear or you're in a humid environment, it travels. Why on earth don't you put out the waterproof version?!
Date published: 2016-10-25
Rated 2 out of 5 by from I bought this product a week ago after I seen a yo
Date published: 2016-10-25
Rated 5 out of 5 by from My favorite mascara I very happy with this product. I can't wait to try more It cosmetics! Very happy customer.
Date published: 2016-10-14
  • y_2016, m_12, d_7, h_14
  • bvseo_bulk, prod_bvrr, vn_bulk_0.0
  • cp_1, bvpage1
  • co_hasreviews, tv_5, tr_111
  • loc_en_US, sid_893224002789, prod, sort_[SortEntry(order=AGE, direction=DESCENDING)]
  • clientName_itcosmetics
  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getContent, 102.62ms
  • REVIEWS, PRODUCT

Questions & Answers

how old is the 0166 number stamped on the bottom of the mascara box? I bought it and it is clumpy,

Asked by: Jeri
Hi there, we're happy to help you! We are so sorry to hear this happened to your mascara! We kindly ask that you reach out to our Customer Care Team for further assistance. You can reach us by email at info@itcosmetics.com or by phone at 1-800-356-5120 during our business hours Monday-Friday 8:30am-7:00pm EST. We look forward to speaking with you! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-17

First of all I just want to say that I love love love you make-up!!! I was just wondering if you have heard of anyone else saying this particular mascara kinds of runs by the end of the day, smudged look??? Its either that or its that hot and melting :)

Asked by: Nae Nae
HI there, thanks for reaching out to us! We appreciate your feedback of your experience with our Hello Lashes! This is a not a common situation we often hear, however Hello Lashes is not waterproof so if your eyes are sensitive or tend to water up, it can affect the wear of your mascara. We offer our Tightline Waterproof, which we recommend trying out if you continue to experience this. You can find this product on our website at the following link! Lets us know if you have any further questions or concerns! XOXO Nicole https://www.itcosmetics.com/tightlinetm-waterproof
Answered by: IT Customer Care Expert
Date published: 2016-08-01

What's the difference between Hello Lashes and Superhero mascara????

Asked by: Anonymous
Hi there, this is a great question! Super Hero Elastic Stretch Volumizing Mascara is formulated with powerful peptides and proteins, strengthening biotin, lash-lifting polymers and plumping collagen, this anti-aging mascara will take your lashes up, up, and away. The lash changing power brush is custom cut to wrap each individual lash with Elastic Stretch Formula so that each individual lash is wrapped from root to tip in a black cape of ultra-conditioning, volume boosting, lash loving formula and literally takes your lashes to new heights to create the look of younger, more open eyes! This is the mascara for you if dramatic lash volume and length is what you are looking for! Hello Lashes 5 in 1 Volumizing Mascara is clinically proven to quadruple the volume of your lashes and is your natural volumizing mascara, Conditioning, hydrating lash primer, Peptide lash enhancing serum, Eyelash tint, and Eyelash comb/curler all in one step. Designed to reach every lash, the innovative Magic Wand Detailer Brush gives you the ultimate in lash styling by allowing you to go horizontal and vertical, defining each lash and holding the curl with our proprietary Lash Retention Technology. Hello Lashes offers the blackest of black color that lasts all day and never flakes or fades and is for you if you are looking for that all in one formula! XOXO
Answered by: IT Customer Care Expert
Date published: 2016-07-06

Hi, I saw another review and question and they said that they wanted a brown or black one. What colour is this mascara? Thanks xx

Asked by: Mitch
Hi, This is a rich black mascara and currently it is the only shade that it comes in. Please let us know if you have any other questions. XOXO
Answered by: IT Customer Care Expert
Date published: 2016-02-11

Is this smudge proof or waterproof?

Asked by: Trist
Hi, Thank you for your question. While Hello Lashes is not waterproof, once it dries it will not smudge or flake. If you're looking for a waterproof formula, check out Tightline Waterproof http://www.itcosmetics.com/tightlinetm-waterproof. Please let us know if you have any other questions. XOXO Cameron
Answered by: IT Customer Care Expert
Date published: 2016-11-16

how big is it? Is it larger the then the ones that come in glam bags?

Asked by: michie
Hi, Thank you for your question. The full size has 9.9ml. Please let us know if you have any other questions!
Answered by: IT Customer Care Expert
Date published: 2016-02-04

Are there plans to offer your mascaras in a brown/black option?

Asked by: pacoisagirl
Hi! This is a great suggestion and we thank you for your feedback. At this time we do not have plans for another shade of mascara but you never know what the future will bring. We will absolutely pass your feedback and suggestion on to our Product Development team. XOXO
Answered by: IT Customer Care Expert
Date published: 2016-02-04

WHAT SIZE IS Hello Lashes® Clinically Proven 5-IN-1 Mascara

Asked by: AJ41
Hi, Thank you for your question. Hello Lashes is 9.9 ml.
Answered by: IT Customer Care Expert
Date published: 2015-12-31
  • 2016-12-08T08:13CST
  • bvseo_cps, prod_bvqa, vn_cps_3.4.0
  • cp_1, bvpage1
  • co_hasquestionsanswers, tq_10
  • loc_en_US, sid_893224002789, PRD, sort_recentAnswersFirst
  • clientName_itcosmetics
  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getContent, 51.43ms
  • QUESTIONS, PRODUCT