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XOXO Jamie
When your eyes come alive, your whole face comes alive, and this set is all about your most beautiful eyes! While your Naturally Pretty Essentials palette includes highly pigmented, anti-aging shadows that make your eyes look younger, the bonus Superhero Mascara mini completely transforms your lashes! I can’t wait for you to see IT! XOXO jamie

Naturally Pretty Essentials™ Your Superhero™ Eyes Must-Have Eye Set

it’s your naturally pretty eyes in a palette!

Naturally Pretty Essentials Matte Luxe Transforming Eyeshadow Palette w/ Mini Super Hero
$28.00
+ Shopping List
Why You'll Love IT

Discover your most naturally pretty eyes with an essential eyeshadow palette that’s perfectly sized to go wherever you do, plus a game-changing mascara that goes beyond the ordinary to transform your lashes! Ideal to gift or get, Naturally Pretty Essentials™ features 6 full-size, anti-aging shadows that, with a tap of the bonus Transforming Hello Light™ shade, turn from matte to radiant satin for a total of 13 eye-opening colors. Developed with plastic surgeons and formulated with collagen, real silk and proprietary No-Tug Technology™, each talc-free shadow glides on smoothly and neutralizes discolorations for younger-looking lids.

To enhance your gorgeous eyes, this palette comes perfectly paired with a travel-size Superhero™ Elastic Stretch Volumizing Mascara to give your lashes super length, super elastic stretch and a 500% increase in volume in just one coat*! The proprietary Elastic Stretch Technology stretches the look of your lashes wider and longer, and wraps each individual lash in a volume-boosting, lengthening, ultra-conditioning black cape of power and color for your strongest, thickest, most defined results.

*Results observed in a clinical study.

Palette:

  • Imagine: Matte silk beige
  • Wonder: Matte nude khaki
  • Dream: Matte desert sand
  • Passion: Matte nude taupe
  • Intrigue: Matte earthy sepia
  • Allure: Matte smoky gray
  • Transforming Hello Light™: Radiant pearl

Mascara:

  • Super Black

 

Naturally Pretty Essentials™: Net Wt. 0.23 oz./6.62 g
Superhero™ Elastic Stretch Volumizing Mascara: 0.17 US fl. oz./5 ml

Key Benefits
  • 6 full-size matte eyeshadows, plus bonus Transforming Hello Light™
  • No-Tug Technology™ neutralizes and color corrects for younger-looking lids
  • Holiday limited-edition set includes travel-size Superhero™ mascara
  • Anti-aging collagen, peptides and antioxidants!
Ingredients
TRANSFORMING HELLO LIGHT™: INGREDIENTS: MICA, DIMETHICONE, MAGNESIUM STEARATE, METHICONE, PHENOXYETHANOL, TOCOPHERYL ACETATE, AQUA/WATER/EAU, CHOLESTERYL OLEYL CARBONATE , CHOLESTERYL NONANOATE , CHOLESTERYL CHLORIDE, RETINYL PALMITATE , TOCOPHEROL, MAGNESIUM ASCORBYL PHOSPHATE, HYDROLYZED SILK, HYDROLYZED COLLAGEN, GLYCERIN, EUTERPE OLERACEA FRUIT EXTRACT, BUTYLENE GLYCOL , CAMELLIA SINENSIS LEAF EXTRACT, CARBOMER, POLYSORBATE 20, PALMITOYL OLIGOPEPTIDE, PALMITOYL TETRAPEPTIDE-7, VITIS VINIFERA (GRAPE) SEED OIL, ALOE BARBADENSIS LEAF EXTRACT, HYALURONIC ACID, NIACINAMIDE, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, ORYZA SATIVA (RICE) EXTRACT, CHAMOMILLA RECUTITA FLOWER EXTRACT, PERSEA GRATISSIMA (AVOCADO) OIL, PERFLUORODECALIN, IRON OXIDES (CI 77499) OTHER SHADES: INGREDIENTS: MICA, DIMETHICONE, MAGNESIUM STEARATE, PHENOXYETHANOL, TOCOPHERYL ACETATE, AQUA/WATER/EAU, CHOLESTERYL OLEYL CARBONATE , CHOLESTERYL NONANOATE , CHOLESTERYL CHLORIDE, RETINYL PALMITATE , TOCOPHEROL, MAGNESIUM ASCORBYL PHOSPHATE, HYDROLYZED SILK, HYDROLYZED COLLAGEN, GLYCERIN, EUTERPE OLERACEA FRUIT EXTRACT, BUTYLENE GLYCOL , CAMELLIA SINENSIS LEAF EXTRACT, CARBOMER, POLYSORBATE 20, PALMITOYL OLIGOPEPTIDE, PALMITOYL TETRAPEPTIDE-7, VITIS VINIFERA (GRAPE) SEED OIL, ALOE BARBADENSIS LEAF EXTRACT, HYALURONIC ACID, NIACINAMIDE, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, ORYZA SATIVA (RICE) EXTRACT, CHAMOMILLA RECUTITA FLOWER EXTRACT, PERSEA GRATISSIMA (AVOCADO) OIL, PERFLUORODECALIN, [+/- TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77499 CI 77492 CI 77491), MANGANESE VIOLET (CI 77942), ULTRAMARINES (CI 77007)]."

How to Apply

Naturally Pretty Essentials™ Palette: To transform any matte color into a gorgeous, radiant-satin shade, first dip your favorite IT Cosmetics™ brush into your choice of matte shadow, then tap your brush into the Transforming Hello Light™ shade and apply. These anti-aging, ultra-luxe eyeshadows can be worn alone or mixed together, wet or dry, and as shadows or liners.

Superhero™ Elastic Stretch Volumizing Mascara: Starting at the base of your lashes, wiggle and sweep up and through to the tips. Apply additional coats for more dramatic results.

Beauty Tips

Apply the Transforming Hello Light™ shade above and underneath your brow bones, and to the inner corners of your eyes, to highlight your features and create a beautiful, eye-opening look!

How to Apply

Naturally Pretty Essentials™ Palette: To transform any matte color into a gorgeous, radiant-satin shade, first dip your favorite IT Cosmetics™ brush into your choice of matte shadow, then tap your brush into the Transforming Hello Light™ shade and apply. These anti-aging, ultra-luxe eyeshadows can be worn alone or mixed together, wet or dry, and as shadows or liners.

Superhero™ Elastic Stretch Volumizing Mascara: Starting at the base of your lashes, wiggle and sweep up and through to the tips. Apply additional coats for more dramatic results.

XOXO Jamie XOXO jamie
When your eyes come alive, your whole face comes alive, and this set is all about your most beautiful eyes! While your Naturally Pretty Essentials palette includes highly pigmented, anti-aging shadows that make your eyes look younger, the bonus Superhero Mascara mini completely transforms your lashes! I can’t wait for you to see IT! XOXO jamie

Customer Reviews

Naturally Pretty Essentials Your Superhero Eyes Must-Have Eye Set is rated 4.7 out of 5 by 15.
Rated 5 out of 5 by from Great quality! I love the compact eye shadows I just purchased. The shades are all matte which is what I've been searching for. The brown is perfect as it is just dark enough and the pink/peach color and the lighter 2 shades for blending are absolutely perfect! A great compact at a very fair price. The mascara is quite nice too it actually helped my short eyelashes look a little bit longer. Also a very good product! Both of these are a nice size to travel with as well. Compact and light, not as long as other eyeshadow tins out there that don't fit in your travel makeup bag due to being so long. Thank you Jamie for making the perfect combo of shades for those of us who don't want all that glitters!
Date published: 2016-12-04
Rated 5 out of 5 by from Nice Colors I love the colors in this palette. Top great for the upper lid and bottom ones for lid. And I love the iluminator on the side. Looks great on corners and under eyes.
Date published: 2016-11-27
Rated 2 out of 5 by from Must use primer After reading questions and answers about this eyeshadow I learned to use the Bye Bye Undereye as a primer. Without it the brown and black are patchy and difficult to blend. The lighter colors have a ton of fallout. If I had paid full price it would have been returned.
Date published: 2016-11-27
Rated 5 out of 5 by from Perfect Shadow! I bought this perfect little compact a bit ago and have nothing but LOVE for it. It is not to shimmery and stays on! Love!
Date published: 2016-11-22
Rated 5 out of 5 by from Love Love Love! If you are looking for an amazing product, look no further! Not only are these eyeshadows amazing, but they arrived within a few days. I have provided less with sensitivity, but when I put these on for the first time, they didn't bother me at all! I received a sample of mascara, again no problems with sensitivity, plus no flaking or smudges!
Date published: 2016-11-22
Rated 5 out of 5 by from The eyes have it. The mascara is amazing my lashes look so long and dark, the eye shadow colors are perfect, shiny eye shadow on old eyes show creases, this however is soft beautiful and every complimentary.
Date published: 2016-11-19
Rated 4 out of 5 by from eyeshadow colors are very subtle. I wear this during they day, but want more color at night.
Date published: 2016-11-18
Rated 5 out of 5 by from Pretty Eyes Beautiful colors and the ability to change a color from matte to glimmering is fantastic.. It is like getting two pallets in one… Then I got the Romantics pallet and fell in love all over again. Jamie keeps coming up with even more ideas to make our skin healthy and beautiful, I will soon be broke as I cannot resist all this wonderful product…
Date published: 2016-11-17
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Questions & Answers

Are your products gluten free?

Asked by: rosesim5
Hi there, thanks so much for your question! At this time we do not specifically test our products for gluten content so we're not able to say they are gluten free. So sorry for any inconvenience! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-12-07

Are these cool, warm or neutral colors?

Asked by: Vandmyshadow
Hi there, thanks so much for your question! These are all warm to neutral tones, hope that helps! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-12-05

Are all the colors matte? I am looking for NO sparkle what so ever.

Asked by: DannyR
Hi Danny, we're happy to help! All of the shades are matte, however the large white shade is a pearlescent finish which is truly perfect for highlighting the brow bone and inner corner of the eye! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-11-15
  • 2016-12-09T08:14CST
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