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No-Tug® Waterproof Gel Eyeliner

IT’s eye opening!

Clinically shown silk waterproof automatic pencil infused with skin loving Hydrolyzed Silk, Collagen, Peptides and Anti-Oxidants.

0.017 oz / 0.50 g /
$22.00
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Why You'll Love IT

Utilizing cutting-edge technology exclusive to IT Cosmetics®, No Tug® Silk Automatic Waterproof Gel Eyeliners glide on saturated rich color without tugging on your delicate eyelids. These liners are clinically shown waterproof even after eight hours of wear!

Developed with leading plastic surgeons, these eyeliners are infused with Anti-Aging technology and skin-care benefits including Hydrolyzed Collagen, Silk Proteins, and Vitamins C and E for younger looking lids. Paraben-free, Fragrance-free and Sulfate-free.

Key Benefits
  • No Tug® technology applies rich pigment without tugging on lids during application
  • Clinically shown waterproof even after 8 hours of wear
  • Anti-Aging ingredients infused into liners for younger looking lids
  • Rich luxe eyeliner color and smooth application on both the inner and outer rims and lash line
Ingredients
Trimethylsiloxysilicate, Cyclopentasiloxane, Isohexadecane, Isododecane, Polyethylene, Ceresin, Silica, Polyisobutene, Methicone, Synthetic Wax, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire de Candelilla, VP/Hexadecene Copolymer, Dimethicone, Rosa Canina Flower Oil, Argania Spinosa Kernel Oil, Butyrospermum Parkii (Shea) Butter, Palmitoyl Hexapeptide-12, Persea Gratissima (Avocado) Oil, Prunus Avium (Sweet Cherry) Seed Oil, Prunus Domestica Seed Oil, Simmondsia Chinesis (Jojoba) Seed Oil, Tocopheryl Acetate, Vitis Vinifera (Grape) Seed Oil, Cholesterol, Collagen, Hyaluronic Acid, Hydrolyzed Silk, Retinyl Palmitate, Tocopherol, Aloe Barbadensis Leaf Extract, Olea Europaea (Olive) Leaf Extract, Punica Granatum Extract, Camellia Sinensis Leaf Extract, Chamomilla Recuitta (Matricaria) Flower Extract, Synthetic Fluorphlogopite, Sorbitan Sesquioleate, Palmitic Acid, Benzoic Acid, Hydrogenated Polysobutene, Pehnoxyethanol, Calcium Aluminum Borosilicate, Mica, Tin Oxide. May Contain: CI 77891 (Titanium Dioxide), CI 77489/CI 77499/CI 77491/CI 77492 (Iron Oxides), CI 77007 (Ultramarines), CI 42090 (Blue 1 Lake), CI 19140 (Yellow 5 Lake), CI 77288 (Chromium Oxide Greens), CI 77000 (Aluminum Powder), CI 75470 (Carmine).
  • QVC Customer Choice Award
  • QVC Customer Choice Beauty Award 2015

How to Apply

Use the No Tug® Gel Eyeliner to define the inner/outer rims of your eyes or use above or below your lash line. For a fine line, draw a line as close to your upper and/or lower lashes as possible. To create a flattering eye shape, extend the line slightly at the outer corner. For a sultry or smoky look, use the first few minutes of play time to smudge liner before it sets. Remove with waterproof makeup remover. Use multiple liner colors together or wear separately.

Beauty Tips

The upper inner rim doesn’t always get as much attention as its lower counterpart, but it’s an equally important area to define. Applying black liner to your upper water line will intensify your lashline, giving you natural looking definition without the hard edge of a liner. All you have to do is lift up your upper lid, while looking down into a mirror, and apply the black pencil in short, even strokes. To bring out your eyes, pair with Hello Lashes® Clinically Shown 5-in-1 Mascara for a wide-eye look!

How to Apply

Use the No Tug® Gel Eyeliner to define the inner/outer rims of your eyes or use above or below your lash line. For a fine line, draw a line as close to your upper and/or lower lashes as possible. To create a flattering eye shape, extend the line slightly at the outer corner. For a sultry or smoky look, use the first few minutes of play time to smudge liner before it sets. Remove with waterproof makeup remover. Use multiple liner colors together or wear separately.
  • QVC Customer Choice Award
  • QVC Customer Choice Beauty Award 2015

Customer Reviews

1
No-Tug Waterproof Gel Eyeliner is rated 4.087719298245614 out of 5 by 114.
Rated 5 out of 5 by from Best Liner for my Waterline I got this in a recent Ipsy bag, and I have to say its my favorite eyeliner so far. I usually use liners like this for my waterline, and I've had trouble with other waterproof ones. They tend to get on my contacts and can leave an uncomfortable reside. This one does do that, and it stays in place all day. Great product!
Date published: 2016-09-27
Rated 5 out of 5 by from Love it!! I had sampled this a few months ago in my ipsy bag and absolutely fell in love with it. It doesn't smudge or run at all. It doesn't come off until you take it off. Can't wait to buy it again!
Date published: 2016-09-27
Rated 5 out of 5 by from I have been purchasing this eyeliner for awhile, I love it. I don't have to do touch ups. !!
Date published: 2016-09-27
Rated 4 out of 5 by from Good but could be better I have three of these and the eyeliner is wonderful, goes on smoothly and has great color, however, it's a little too thick for my liking and I don't like the sharpener at all. If it was thinner or had a better way to sharpen I would give this 5 stars.
Date published: 2016-09-26
Rated 5 out of 5 by from Great eyeliner I have been using for several weeks and I love it. Goes on like a pencil but smooth like a liquid.
Date published: 2016-09-25
Rated 3 out of 5 by from twist up didn't work I loved that this eyeliner went on so easily. It did smudge easily if I did not use setting powder but the twist up feature broke the second time I tried to use it.
Date published: 2016-09-24
Rated 5 out of 5 by from Great product Goes on really smoothly and lasts all day. Fast delivery and easy online purchase
Date published: 2016-09-23
Rated 5 out of 5 by from Love it!!!! I absolutely LOVE this! This is the first eyeliner I have used that actually stays exactly how i apply it, all day. This is the only eyeliner I will ever use again.
Date published: 2016-09-23
  • 2016-09-30T08:59CST
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Questions & Answers

1

Love this No-Tug eyeliner, BUT HATE THE SHARPENER! I break off more product than I care to, because I want that thinner line....can ANYONE help with a solution or YouTube, or offer a different sharpener (technique)?

Asked by: Onlyklee
Hi there, thank you for reaching out to us! We are so sorry to hear that you are experiencing this with your No Tug Eyeliner. The sharpener at the end of the pencil is designed to recreate the point that originally was on IT when you first opened it. If you twist the product up to dispense more, use the sharpener very gently and place the sharpener over the tip. Twist gently to create the new point. The formula is very soft as IT is a gel consistency, so use it carefully. We hope these tips help! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-09-27

Hi I love the brown eyeliner. I purchased one at Ulta and tried using it today and it is so dry. What can I do? This is the same thing with the taupe one. Should I heat it?

Asked by: Phoebes mom
Hi there, thank you for reaching out to us! We are so sorry that your No Tug Eyeliner is in this condition. We are happy to replace IT for you. Kindly reach out to our Customer Care Team at info@itcosmetics.com with your order information to receive your replacement! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-09-21

Although I like the No-Tug Eyeliner, it would be good business to also offer it in a thinner option.  Some of us would prefer our eyes to look less "made up," particularly for daytime and the work.. It is difficult to draw a thin line with the current one

Asked by: Elaines
HI there, thanks for reaching out to us! We love to hear what type of products our IT girls want to see from us! We will gladly pass along your suggestion to our team for a thinner eyeliner! In the mean time, we recommend using our No Tug Eyeliner on the inner waterlines, both upper and lower, to define the eye without adding a thick liner on the lash line. This technique is perfect for a fresh, daytime makeup routine as IT is super quick and easy! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-03

Does youf redness concealing cream also need a foundation?

Asked by: pique1
Hi there, thank you so much for your question! Bye Bye Redness can be used as an all over foundation or simply as a spot treatment on any areas of extra redness that you would like to cover! IT has green and yellow pigments to specifically camouflage redness which makes it perfect for blemishes and rosacea! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-07-26

I WANT 2 PRODUCTS I WANT TO PUT ON Q CARD, HOW DO I DO THAT?

Asked by: NANCYE
Hi there, thank you for being an IT Girl! Your Q Card can only be used directly on QVC, not on itcosmetics.com. So sorry about that! We accept Visa, Mastercard, Discover and American Express at this time. XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-07-25

Does this come with it's own sharpener?

Asked by: jen13
Hi there, we're happy to help out with this! The opposite end of this pencil has a built in sharpener in IT. Simply give a soft tug at the bottom and it will come right off and you can use the removable portion as a sharpener! Also good to note that it is an automatic pencil, so just a quick twist and more product will become available. Hope this is helpful! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-07-19

I have purchased the black waterproof eyeliner two different times and the first time it dried out and would not go on my eyes and the second one came that way. I am a big fan of It products but the eyeliner seems to be below par for for It products.

Asked by: Tami A
Hi there, we are so happy you reached out to us! We would love to further assist you with receiving a replacement for your No Tug liner. We kindly ask that you email our Customer Care team at info@itcosmetics.com with your order confirmation number/purchase receipt, and your information, and we will gladly send a new one out to you. We look forward to hearing from you! XOXO
Answered by: IT Customer Care Expert
Date published: 2016-06-09

Can the No-Tug liner be used on the inside rim of the eye? and will it stay there?

Asked by: Anonymous
Hi there, thank you so much for your question. As with all of our products, our No-Tug Waterproof Eyeliner is made with sensitive skin in mind so it can definitely be used on the inner rim of the eye. Also, being that it is waterproof it should last you through out the day! Let us know if we can help you further. XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-05-26
  • 2016-09-30T09:03CST
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