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XOXO Jamie
"Just like you, this super palette goes beyond what is ordinary and truly does it all! We took this one palette and packed it with your first-ever color-correcting Eye Foundation™ base shades, plus super saturated, super smoothing anti-aging shadows and liners—everything you need to transform your eyes and create your most beautiful, life-changing results!" XOXO jamie

Superhero™ Eye Transforming Anti-Aging Super Palette

IT transforms your eyes!

Eye Transforming Anti-Aging Super Eyeshadow Palette
0.537 oz / 15.27 g /
$42.00
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Why You'll Love IT

Transform your eyes with this must-have, universally flattering, game-changing palette featuring 12 all-new Superhero™-inspired shades. Developed with plastic surgeons, each anti-aging, ultra-luxe eyeshadow is formulated with hydrolyzed collagen, silk, peptides and antioxidants, plus innovative Superhero Pigment Power Technology™ for super smooth, super skin-loving, super saturated shades that last from day to night! Experience your flawless Superhero™ Nudes, Superhero™ Neutrals and Superhero™ Liners, as well as your groundbreaking Superhero™ Eye Foundation™ eyeshadow base shades in three super wearable colors that are perfect for all skin tones!

  • First-Ever Breakthrough Innovation! Superhero™ Eye Foundation™ eyeshadows color correct, neutralize and smooth for perfectly prepped lids! Wear alone or as your all-over base color.
  • Superhero™ Nudes give you a flawlessly gorgeous, “no-makeup” look! Wear alone or with other shadows.
  • Superhero™ Neutrals complement the twinkle in your eyes and make your eye color come alive! Wear alone or as your contour crease color.
  • Superhero™ Liners are super-intensely pigmented for beautiful definition! Wear wet or dry, as your eyeliner or contour crease color.


SHADES:

Superhero™ Eye Foundation™ Eyeshadows
-  Confidence
-  Pow
-  Magical

Superhero™ Nudes
-  Limitless
-  Powerful
-  Aura

Superhero™ Neutrals
-  Unstoppable
-  Superstar
-  Fearless

Superhero™ Liners
-  Bold
-  Daring
-  Superhero™

Key Benefits
  • 12 all-new, must-have Superhero™-inspired shades, perfect for all skin tones!
  • Superhero Pigment Power Technology™ for super saturated, velvety, skin-loving color that lasts
  • Revolutionary Superhero™ Eye Foundation™ eyeshadows color correct, neutralize and smooth lids
  • Easy how-to guide gives you the power to create limitless eye looks, from natural to classic to smokey
  • Anti-aging peptides, antioxidants, silk and hydrolyzed collagen

 

Ingredients
CONFIDENCE, MAGICAL, AURA, SUPERSTAR, & FEARLESS: MICA, MAGNESIUM STEARATE, HYDROGENATED POLYISOBUTENE, DIMETHICONE, ISOPROPYL MYRISTATE, POLYBUTENE, PHENOXYETHANOL, TOCOPHERYL ACETATE, RETINYL PALMITATE, TOCOPHEROL, MAGNESIUM ASCORBYL PHOSPHATE, AQUA/WATER/EAU, CAMELLIA SINENSIS LEAF EXTRACT, HYDROLYZED SILK, HYDROLYZED COLLAGEN, GLYCERIN, BUTYLENE GLYCOL, CARBOMER, POLYSORBATE 20, PALMITOYL OLIGOPEPTIDE, PALMITOYL TETRAPEPTIDE-7, [+/-: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77499, 77492, 77491), MANGANESE VIOLET (CI 77742), ULTRAMARINES (CI 77007)]. POW, LIMITLESS, POWERFUL, UNSTOPPABLE, BOLD, DARING, SUPERHERO™: MICA, DIMETHICONE, MAGNESIUM STEARATE, PHENOXYETHANOL, TOCOPHERYL ACETATE, AQUA/WATER/EAU, CHOLESTERYL OLEYL CARBONATE, CHOLESTERYL NONANOATE, CHOLESTERYL CHLORIDE, RETINYL PALMITATE, TOCOPHEROL, MAGNESIUM ASCORBYL PHOSPHATE, HYDROLYZED SILK, HYDROLYZED COLLAGEN, GLYCERIN, EUTERPE OLERACEA FRUIT EXTRACT, BUTYLENE GLYCOL, CAMELLIA SINENSIS LEAF EXTRACT, CARBOMER, POLYSORBATE 20, PALMITOYL OLIGOPEPTIDE, PALMITOYL TETRAPEPTIDE-7, VITIS VINIFERA (GRAPE) SEED OIL, ALOE BARBADENSIS LEAF EXTRACT, HYALURONIC ACID, NIACINAMIDE, OLEA EUROPAEA (OLIVE) LEAF EXTRACT, ORYZA SATIVA (RICE) EXTRACT, CHAMOMILLA RECUTITA FLOWER EXTRACT, PERSEA GRATISSIMA (AVOCADO) OIL, PERFLUORODECALIN, [+/-: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77499, CI 77492, CI 77491), MANGANESE VIOLET (CI 77942), ULTRAMARINES (CI 77007)].

How to Apply

Refer to your Superhero™ Eye Chart for detailed instructions:

  1. Dust any Superhero™ Eye Foundation™ eyeshadow shade onto lid and up to brow bone as your neutralizing, color-correcting base
  2. Sweep 1-2 of your favorite Superhero™ Nudes or Superhero™ Neutrals shades onto lid to accentuate and brighten your eyes.
  3. Buff any Superhero™ Liner shade into crease, or line it along your upper/lower lashline for younger-looking, eye-opening results.

Superhero Eye Palette Instruction Guide (View and Download)

Beauty Tips

As the perfect finishing step, apply Superhero™ Elastic Stretch Volumizing Mascara to give your lashes super volume, super length and super elastic stretch!

How to Apply

Refer to your Superhero™ Eye Chart for detailed instructions:

  1. Dust any Superhero™ Eye Foundation™ eyeshadow shade onto lid and up to brow bone as your neutralizing, color-correcting base
  2. Sweep 1-2 of your favorite Superhero™ Nudes or Superhero™ Neutrals shades onto lid to accentuate and brighten your eyes.
  3. Buff any Superhero™ Liner shade into crease, or line it along your upper/lower lashline for younger-looking, eye-opening results.

Superhero Eye Palette Instruction Guide (View and Download)

XOXO Jamie XOXO jamie
"Just like you, this super palette goes beyond what is ordinary and truly does it all! We took this one palette and packed it with your first-ever color-correcting Eye Foundation™ base shades, plus super saturated, super smoothing anti-aging shadows and liners—everything you need to transform your eyes and create your most beautiful, life-changing results!" XOXO jamie

Customer Reviews

Superhero Eye Transforming Anti-Aging Super Palette is rated 4.6 out of 5 by 121.
Rated 5 out of 5 by from Awesome palette I love the base shadows for adding depth or just as a base if I really don't have time for full eye shadow. The colors are gorgeous and super blendable. Can't go wrong with this product. I love their entire line. I always receive compliments when I'm wearing this brand. It's made me throw out the other brands I had been using. I'm an "it girl"
Date published: 2016-12-03
Rated 5 out of 5 by from All in one! This kit has everything the average woman could need for your eyes! High intensity pigments assure true colors that don't disappear.
Date published: 2016-11-28
Rated 5 out of 5 by from Beautiful colors! I bought this pallette to replace the naturally pretty palette my daughter took from my drawer! I really love the eye foundations! I'm not a huge eyeshadow kind of girl but these colors make you want to play around and from doing so I've gotten the hang of it! I wear color on my lids when I normally wouldn't, like just staying in the house for the day!! Thank you IT for making makeup fun and easy, and for making me feel pretty!
Date published: 2016-11-28
Rated 5 out of 5 by from colors are true applies nicely and the colors are true to pallet and it doesn't pull your skin when you apply very happy.
Date published: 2016-11-27
Rated 5 out of 5 by from Superhero Eye Transforming Anti-Aging Super Palete I love this eye shadow palette. Beautiful colors that glide on and stay all day.
Date published: 2016-11-27
Rated 5 out of 5 by from Awesome Product This product is awesome! Even if you are not good at putting eye shadow in well, this product is easy to use and looks great!
Date published: 2016-11-27
Rated 5 out of 5 by from Love this There is such a great selection of colors that go on smoothly and can be blended beautifully.
Date published: 2016-11-26
Rated 1 out of 5 by from Prefer matte I really wish the description would have stated that there are only 3 matte colors. Although they are all beautiful. Gave it to my daughter.
Date published: 2016-11-25
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Questions & Answers

Does the Superhero Palette come in colors for people of color? I also noticed in the demo that none of the models were people of color. Thanks.

Asked by: Marls
Hi there, thank you for reaching out to IT! The Superhero Eyeshadow Palette only comes in one version. IT is designed to work for all skin types and complexions. The Eye Foundations are intended to be used as a base to allow the colors to appear bright and vibrant on any complexion! We have a great 30 day return policy, so if you are not completely satisfied you can send IT back, guaranteed! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-10-12

Does this palette come with a cute little black carry bag? I seen it pictured with the palette on Ulta but can't seem to find any info as to if it does or not. Love this palette; super cute. Can't wait to get it.

Asked by: TxGirl210
Hi there, thank you for reaching out to us! Our Superhero Palette is sold on ITs own, there is no bag included at this time. So sorry for any confusion! XOXO Molly
Answered by: IT Customer Care Expert
Date published: 2016-08-30

Can all of the shades be used wet or dry or only the liner shades to be used wet?

Asked by: jillg
Hi there, thanks for your question! You can use any of the shades wet to intensity the color pay off! Spray your brush with a setting spray or water after picking up color from the palette. We hope this helps! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-29

Do you need to use an eye primer with the superhero palette ?

Asked by: anne22
Hi there, thanks for your question! We do recommend using a primer on the eyes to help keep the shadows lasting all day and to get the best color pay off. We recommend using Bye Bye Under Eye as an eye shadow base. IT will conceal the eye lid and make your shadows crease resistant. A dot of IT is all you need! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-09-08

Does the Superhero eyeshadow palette come with a brush/applicator?

Asked by: Wolfie
Hi there, thanks for your question! The new Superhero Eyeshadow Palette does not come with a brush or applicator. We do recommend pairing IT with our Heavenly Luxe No Tug Dual Eyeshadow Brush #5 for best application, one side for shadow on the lid and the other to smudge into the lower lash line. You may find the link for this brush below! XOXO Nicole https://www.itcosmetics.com/heavenly-luxer-no-tugr-dual-eyeshadow-5
Answered by: IT Customer Care Expert
Date published: 2016-08-22

Are these hypoallergenic?

Asked by: Kukima59
Hi there, thank you for reaching out to us! At this time, our products are not tested to be hypoallergenic. All of our products are made with good for you, skin loving ingredients and are made for sensitive skin. We do recommend reaching out to your doctor with any further concerns before use of our products. We hope this helps! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-17

I bought the super hero mascara and it got all clumpy I had to throw them away!

Asked by: Sandy1280
Hi there, thank you for reaching out to us! We are so sorry to hear this happened! We kindly ask that you reach out to our Customer Care Team for further assistance. You can reach us by email at info@itcosmetics.com or by phone at 1-800-356-5120 during our business hours Monday-Friday 8:30am-7:00pm EST. We look forward to speaking with you! XOXO Nicole
Answered by: IT Customer Care Expert
Date published: 2016-08-20

Are the shadows shimmer or matte? Is there ANY shimmer at all?

Asked by: vicki1425
None of the shadows I have, have any shimmer at all! The pallet I have you can add a pearl look to it, more of a shine, not shimmer. Or you don't have to use it at all. I know I sound confusing, but I hope I helped a little.
Answered by: Steph53
Date published: 2016-08-18
  • 2016-12-09T08:14CST
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