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“Imagine a top hair salon big volume blowout—for your lashes! We partnered with Drybar® and created this mascara that does just that, giving you all-day volume and instant lift—without clumping or flaking. I can’t wait for you to try it!”

Lash Blowout Mascara

it’s your ultimate lash blowout!

Salon Volume Lift Mascara
0.24 US fl. oz./7 ml

$25.00

$25.00

Availability:

In Stock

Lash Blowout Mascara

it’s your ultimate lash blowout!

Salon Volume Lift Mascara

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Lash Blowout Mascara is rated 4.4 out of 5 by 614.
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Why You'll Love IT

Lash Blowout—the first-ever mascara developed in partnership with Drybar®—brings the benefits of a top hair salon blowout to your eyelashes! Inspired by the technology used to create barrel hair brushes, this mascara’s specially designed wand features microspheres to gently catch all of your lashes and deliver beautiful separation, instant lift and structured volume.

The biotin-infused formula contains transparent polymers that intensify the saturation of super black pigment, creating a bold lash look. You won’t see any clumps or flakes—just blowout lift, blowout volume and blowout drama that lasts!

To learn even more about Lash Blowout Mascara click here.

IT Cosmetics partners with plastic surgeons and dermatologists to develop skin-loving solutions and clinically tested formulas.

Key Benefits
  • Game-changing mascara delivers 19X your lash volume!
  • Specially designed mascara brush inspired by technology used for barrel hair brushes
  • Transparent polymers intensify the saturation of super black pigment for a bold lash look
  • Biotin-infused formula promotes stronger, healthier-looking hair
  • Easy-grip, soft-touch handle for effortless application and control
Ingredients
Key Ingredients: Biotin: B vitamin that promotes stronger, healthier-looking hair and skin

Full Ingredient List: Aqua/Water/Eau, Paraffin, Potassium Cetyl Phosphate, Copernicia Cerifera Cera/Carnauba Wax/Cire De Carnauba, Ethylene/Acrylic Acid Copolymer, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Cera Alba/Beeswax/Cire Dabeille, Synthetic Beeswax, Bis-Diglyceryl Polyacyladipate-2, Polybutene, Cetyl Alcohol, Steareth-20, Glyceryl Dibehenate, Steareth-2, Phenoxyethanol, Hydroxyethylcellulose, Acacia Senegal Gum, Tribehenin, Caprylyl Glycol, Glyceryl Behenate, Sodium Dehydroacetate, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Disodium Edta, Butylene Glycol, Tocopheryl Acetate, Panthenol, Sodium Laureth Sulfate, Biotin, Tetrasodium Edta, Silica, Propylene Glycol, Pentylene Glycol, Hydrolyzed Soy Protein, Potassium Sorbate, Soluble Collagen, Bht, Trisodium Edta, [+/-: Ci 77491, Ci 77492, Ci 77499/Iron Oxides, Ci 77007/Ultramarines, Ci 77891/Titanium Dioxide, Mica, Ci 75470/Carmine, Ci 77288/Chromium Oxide Greens, Ci 77742/Manganese Violet, Ci 77510/Ferric Ferrocyanide].
How to Apply & Beauty Tips
Real Results
“Imagine a top hair salon big volume blowout—for your lashes! We partnered with Drybar® and created this mascara that does just that, giving you all-day volume and instant lift—without clumping or flaking. I can’t wait for you to try it!”

How to Apply

Lash Blowout Mascara

How to Apply

For bold, clump-free, flake-free volume that lasts, place the mascara brush at the base of your lashes, then wiggle and sweep up and through to the tips.

Beauty Tips

During a salon blowout, volume is achieved by wrapping sections of hair around a barrel brush in the opposite direction of growth. Try using this technique for your Lash Blowout Mascara application! Sweep the brush up and through your lashes, slightly rotating your wand forward and away from your face as you reach the tips to “set” your volume!

Learn how IT compares to Superhero Mascara!

Real Beauty. Real Results.TM

Real Results

Real Results

Real Results

Real

19X YOUR VOLUME!*

  • 93% say product keeps lashes looking voluminous all day**
  • 93% say product does not flake**

          *Results observed in an instrumental study.
          **Results observed in a consumer panel study.

 

Customer Reviews

Rated 2 out of 5 by from Lash blowout Does not really do much for the lash. I expected the lash to look thicker and it didn’t add anything to the lash.
Date published: 2019-10-16
Rated 3 out of 5 by from Like 5 in 1 better I don't like it as well as the 5 in 1 that you sell. I don't like the brush as well either.
Date published: 2019-10-15
Rated 3 out of 5 by from Okay, but I've used better I was super excited to get this mascara as Dry Bar and IT Cosmetics are two of my favorite brands. But I was a bit underwhelmed when actually using it. To me, it applies a little clumpy, and I think that's because of the brush. It also doesn't do much for lengthening the lashes. Won't be repurchasing.
Date published: 2019-10-14
Rated 5 out of 5 by from Cakes & Flakes No More Most mascara cakes and flakes as I have very few eyelashes. This mascara is the bomb! I can add layers to make it look like I have long, full lashes without any cakes, flakes or smudges!
Date published: 2019-10-14
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Questions & Answers

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Will other shades besides black be coming out? This redhead looks like a raccoon with black mascara...

Asked by: Needs brown mascara
Hi there! Thank you for reaching out to us. Having a variety of shades in Lash Blowout Mascara is a wonderful suggestion and something to keep in mind! We are happy to pass this inquiry along to our teams internally. We love hearing the shades, products, and new innovative ideas our IT Girls, and Guys are looking forward to. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-10-10

Is there a waterproof version?

Asked by: Ginabereen
Hi there! Thank you for reaching out to us. Lash Blowout Mascara is not formulated to be waterproof. IT works best for our IT Girls, and Guys to acheive instant maximum lift and structured volume that won't clump or flake! We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-10-08

Is this product limited edition? I am loving it but am scared to love it too much.

Asked by: Pinkcpcake
Hi there! Thank you for reaching out to us. Lash Blowout Mascara is not a limited edition product, IT is here to stay! You can absolutely purchase IT at anytime on our site itcosmetics.com. We hope this helps. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-10-09

are these products waterproof?

Asked by: PamelaW
Hi there! Thank you for reaching out to us. Neither Lash Blowout Salon Volume Lift Mascara, or Tightline 3-in-1 Black Primer-Eyeliner-Mascara are formulated to be waterproof. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-25

I just opened my mascara for the first time. There are chunks all over the brush and it’s all clumpy on my lashes. Is this how it’s supposed to be? Maybe I just got an old tube?

Asked by: Debc15
Hi there! Thank you for reaching out to us. We can assure you this is not a known issue with Lash Blowout Mascara. For further assistance, we ask that you reach out to our team directly at info@it-cosmetics.com. We are happy to look into this further for you. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-17

Do you make different colors?  I always use a blue or blue/black, the other colors aren’t right for my skin tone.   Thanks

Asked by: Mar jay
Hi there! Thank you for reaching out to us. Having a variety of shades in Lash Blowout Mascara is a wonderful suggestion and something to keep in mind! We are happy to pass this inquiry along to our teams internally. We love hearing the shades, products, and new innovative ideas our IT Girls, and Guys are looking forward to. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-11

Hi - first I love all of IT's products. I've just recently tried the lash blowout and it's great; however, I find that with most mascaras after awhile it starts clumping - too much product on the wand. Should you as a routine wipe the want clean?

Asked by: SEvans
Hi there! Thank you for reaching out to us. When clumps build up with your mascaras, IT is important to clean the wand with a makeup remover product to prevent the transfer of clumping to your lashes. Overly pumping the wand to get more product will cause the formula to dry out and clump, so we encourage you to pump the wand as little as possible. Instead, swirl the wand around the sides of the tube to pick up more product. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-09-10

Is this mascara water resistant?? I have chronic dry eye and need waterproof only!!

Asked by: Shatzie
Hi there! Thank you for reaching out to us. If you prefer a waterproof formula, we recommend looking into our Tightline Mascara waterproof! IT is clinically shown waterproof even after 12 hours of wear! We hope you try IT out! XOXO Tina https://www.itcosmetics.com/eyes/mascara/tightline-waterproof-3-in-1-black-primer---eyeliner---mascara/ITC_511.html#start=4&cgid=eyes-mascara
Answered by: IT Cosmetics
Date published: 2019-09-10
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