IT Cosmetics’ Digital Beauty Services: From Virtual Skin Analysis Tools to an Online Foundation Finder

From a virtual skin analysis that instantly provides personalized skincare guidance to an online foundation finder that connects you with the perfect match, IT Cosmetics’ digital services help elevate your beauty routine and connect you with the best products for you. Best of all? You don't even have to leave your house (or couch) to take advantage of them, so leave your sweatpants on and let’s get to it.

IT Cosmetics Dermascan

The IT Cosmetics Dermascan tool is just as cool as it sounds. The A.I. technology was developed in partnership with board-certified dermatologists and utilizes over 20 years of skin research.

How IT works: This innovative skincare service takes an image of your face with your smartphone and then performs a skin analysis to identify seven common areas of concern. These include fine lines, wrinkles, large pores, skin firmness, dark spots, and overall radiance or dullness. Once it’s finished assessing, you’ll receive a customized skincare regimen.

For example, to combat the appearance of fine lines and wrinkles, the tool might suggest incorporating a retinol into your regimen, like Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream. Or, if you want to address the look of large pores, it may recommend Bye Bye Pores Glycolic Acid Serum.

To use the tool, just scan the on-page QR code and you'll be on your way.

Virtual Makeup Try On

Ever seen a gorgeous lipstick color online but felt hesitant to purchase it because you weren’t sure if you could pull it off? Or maybe you were *thisclose* to buying an eyeshadow everyone else was raving about (like the viral IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick) but weren’t sure if it’d be right for you. What if we told you that you could try on makeup virtually? Meet the IT Cosmetics Try IT On tool, which allows you to do exactly that.

How IT works: While browsing our products online, look for the “Try IT On” button directly underneath the product image. You’ll be prompted to upload a picture or use a live camera to see how the product looks on you in real-time. You can do a virtual makeup test with a range of IT Cosmetics products, from foundation to lipstick.

For example, you’ll be able to test ultra-bold eye and lip colors (never say never to amethyst eyeshadow) or do a virtual makeup try on of Bye Bye Pores Blush in all seven shades to find the perfect match for your complexion.

Foundation Finder

Whether you aren’t sure how to find the perfect foundation match for your skin tone or you just want to double-check before pressing check out, the Foundation Finder guide will give you some peace of mind. This skin analysis tool is also an excellent digital resource if you’re trying to make up your mind between different foundation formulas.

How IT Works: You'll be asked a series of questions ranging from your skin tone, undertone, skin type, preferred finish, and skincare goals. Once you’ve answered all the questions, you’ll receive your results and a list of recommended-for-you products. You can have your results emailed or purchase them then and there.

Foundation Finder may connect you with the perfect shade of CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40, a buildable medium-coverage foundation that features a 90% skincare formula with niacinamide. Or, if you like slightly more coverage, it may recommend CC+ Cream Full-Coverage Foundation with SPF 50+—now available in 22 shades.

Beauty Concerns Quiz

Similar to Foundation Finder, our Beauty Concerns Quiz is an online skincare service in which you answer a handful of important questions to help connect you with the right ingredients and products for your skincare goals. These concerns can range from large pores to redness to sparse lashes to aging and beyond—all of which IT Cosmetics can help you address with its innovative, skin-loving lineup.

How IT Works: Simply start the skincare quiz, then answer a few simple prompts. You'll be asked which concerns you're most eager to solve, and then will answer a few more specific questions to get you to the right product. If you have multiple concerns, you can take the quiz several times.

This skin analysis questionnaire streamlines your product search, immediately connecting you with problem-solving skincare that does the work for you. Expect to find recommendations for great products like Bye Bye Breakout Salicylic Acid Acne Serum or Confidence in an Eye Cream Anti-Aging Peptide Eye Cream.

Live Online Chat

IT Cosmetics’ free live chat connects you with our top notch care team that’s familiar with every product inside and out. The team’s available to chat with you Monday through Saturday from 9 a.m. to 5 p.m. EST.

How IT Works: Head to our customer support page, then click on “Chat With Our Beauty Experts.” After answering a few preliminary questions, you’ll get to chat with a real person one-on-one who can address all your questions or concerns, help you find the right products for your skincare needs, and make sure you’re purchasing shades that match your complexion. This free and simple chat tool is essentially a virtual consult, and you can utilize it as often as you need.

For example, you can reach out to learn more about new product formulas, like the recently renovated Confidence in an Eye Cream Anti-Aging Peptide Eye Cream. You can even ask a broader question, like “How do I layer skincare products?” or “What products are best for targeting pimples?”

Trying to tackle a specific skin concern? Read up on five of the most common types of acids for skin and what each can do for your complexion.