Confidence in a Cream Hydrating Moisturizer
Daily Anti-Aging Cream to Smooth Wrinkles & Support Barrier
Pairs best with
WHAT IT IS
IT Cosmetics Confidence in a Cream Hydrating Moisturizer is a daily facial cream formulated to deliver up to 48 hours of intense hydration while reinforcing your skin's natural moisture barrier. Developed in partnership with plastic surgeons and dermatologists, this rich yet quick-absorbing formula targets visible signs of aging including fine lines, loss of firmness, and dry texture across all skin types.
WHY YOU'LL LOVE IT
- Helps visibly reduce the look of fine lines and wrinkles because it is formulated with 4% niacinamide to promote a smoother, more even complexion.
- Supports skin barrier moisture retention because it is infused with squalane and a peptide-lipid complex to help comfort and protect dry skin.
- Improves the look of elasticity and firmness because it delivers essential lipids and hydration deep into surface skin layers.
- Delivers continuous 48-hour hydration because it combines glycerin, sodium hyaluronate, and shea butter for lasting comfort.
- Comforts delicate, sensitive skin because it contains soothing colloidal oatmeal and ceramide NP.
Explore our full collection of skincare solutions and find complementary facial moisturizers for every step in your routine.
Clinical Results & Claims
In clinical evaluations and consumer testing, Confidence in a Cream delivers measurable, noticeable improvement:
- In 1 hour: Deeply hydrates skin for a plumper appearance.*
- In 2 weeks: Visibly reduces the appearance of wrinkles and fine lines.*
- In 4 weeks: Enhances skin texture and radiance.*
- 97% showed clinical wrinkle reduction based on expert grading after 8 weeks of use.**
*Based on product efficacy evaluation.
**Based on expert grading in an 8-week clinical study.
HOW TO APPLY IT
Step 1: Cleanse & Prep
Cleanse skin thoroughly and apply your favorite targeted treatments or serums from our Confidence collection.
Step 2: Smooth IT
Take a quarter-sized amount of Confidence in a Cream and warm it gently between your fingertips. Smooth evenly onto your face, neck, and décolleté using upward, sweeping motions in the morning and evening.
Step 3: Protect IT
In your morning routine, follow your moisturizer with broad-spectrum sun protection or layer smoothly under your favorite complexion product, such as CC+ Cream, for buildable coverage and UV defense. For on-the-go routines, discover our travel-sized skincare options.
KEY INGREDIENTS
IT Cosmetics combines skincare science with skin-first efficacy through our proprietary Anti-Aging Armour™ Concentrate:
4% Niacinamide: Helps even skin tone and reduce the look of fine lines and wrinkles while supporting surface moisture retention. Peptide-Lipid Complex: Helps improve elasticity, firmness, and hydration while smoothing the look of fine lines. Squalane: Helps hydrate the skin and reinforce the skin moisture barrier against everyday moisture loss.
Additional barrier-loving ingredients include Ceramide NP, Shea Butter, Sodium Hyaluronate, and Colloidal Oatmeal.
Full Ingredient List:
AQUA / WATER / EAU, GLYCERIN, NIACINAMIDE, CETEARYL ALCOHOL, HYDROXYETHYLPIPERAZINE ETHANE SULFONIC ACID, GLYCERYL STEARATE, SQUALANE, DIMETHICONE, MYRISTYL MYRISTATE, ETHYLHEXYL PALMITATE, BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER, PHENOXYETHANOL, PEG-100 STEARATE, CAPRYLYL GLYCOL, SODIUM POLYACRYLATE, TOCOPHEROL, CITRIC ACID, SODIUM HYALURONATE, CAPRYLIC/CAPRIC TRIGLYCERIDE, PENTYLENE GLYCOL, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, HYDROLYZED RICE PROTEIN, CERAMIDE NP, ADENOSINE, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, COLLOIDAL OATMEAL, HYDROXYPALMITOYL SPHINGANINE, BUTYLENE GLYCOL, LIMONENE, CARAMEL, CITRAL, LINALOOL, CARBOMER, SODIUM LACTATE, POLYSORBATE 20, PALMITOYL TRIPEPTIDE-1, PALMITOYL TETRAPEPTIDE-7, PARFUM / FRAGRANCE.
Please refer to the product packaging for the most up-to-date ingredient list.
Packaging & Environmental Impact
We reimagined every carton, jar, compact, and tube across our catalog to reduce environmental impact. For Confidence in a Cream, we eliminated the white plastic inner disc from the jar to reduce single-use plastic waste, while maintaining a secure, airtight cap seal that keeps your 2 US fl oz (60 ml) formula fresh and protected.
WHAT'S IN IT?
ANTI-AGING ARMOUR™
4% NIACINAMIDE
Helps even skin tone & reduce the look of fine lines and wrinkles
PEPTIDE-LIPID COMPLEX
Helps improve elasticity, firmness & hydration; smooths the look of fine lines
SQUALANE
Helps hydrate the skin & reinforce the skin moisture barrier
WHAT DOES IT DO?
REVERSE SIGNS OF AGING SKIN
