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Mascara Guide

IT'S YOUR MASCARA GUIDE

Find the best mascara for the volume, definition, length and lift your lashes will love!

BEST FOR WEAK LASHES

HELLO LASHES+ LASH-LOVING, VOLUMIZING MASCARA

Smudge-proof formula with conditioning benefits for instant eye-opening volume

Hello Lashes Mascara

WHY YOU'LL LOVE IT

  • Lash-loving mascara with built-in lash care serum for volume and definition
  • Smudge-proof black pigment, jojoba oil, argan oil, and biotin-infused formula combine with tubing technology for easy and gentle removal
  • 360° Lash Wrapping Brush for eye-opening volume in one stroke

HOW TO APPLY IT: HELLO LASHES+ VOLUMIZING MASCARA

BEST FOR SPARSE LASHES

LASH BLOWOUT VOLUMIZING AND LIFTING MASCARA

Blowout lift, volume and drama—for your lashes!

Lash Blowout Mascara

HOW TO APPLY IT: LASH BLOWOUT MASCARA

WHY YOU'LL LOVE IT

  • Lash-defining mascara with transparent polymers and super black pigment for a bold lash look
  • Biotin-infused formula promotes stronger, healthier-looking hair
  • Specially designed mascara brush inspired by the Drybar® barrel hair brush—for that ultimate blowout look!

BEST FOR SHORT LASHES

SUPERHERO™ ELASTIC STRETCH VOLUMIZING AND LENGTHENING MASCARA

Super volume, super length and super elastic stretch in just one coat!

Superhero Mascara

WHY YOU'LL LOVE IT

  • Super lash-building mascara with exclusive Elastic Stretch Technology™ for lash volume and the look of longer lashes
  • Super black pigment plus collagen, biotin and peptides to condition as you coat
  • Lash-Changing Power Brush for lifted lashes that are beautifully separated and curled 

HOW TO APPLY IT: SUPERHERO MASCARA

BEST FOR THIN LASHES

TIGHTLINE 3-IN-1 MASCARA

All-in-one lash primer, eyeliner and mascara for a visibly thicker lash line

Tightline Mascara

WHY YOU'LL LOVE IT

  • Your black lash primer, eyeliner and mascara for instant tightline eyeliner definition and a fuller-looking lash line
  • Formulated with lash-loving peptides, hydrolyzed collagen, proteins and antioxidants
  • Innovative ultra-skinny wand coats lashes from root to tip to create the look of longer lashes

COMPLETE YOUR ROUTINE

Bye Bye Under Eye Brightening Eye Cream

Last chance

Bye Bye Under Eye Anti-Aging Concealer

20% OFF

20% Off Select Best Sellers

Superhero No-Tug Sharpenable Gel Eyeliner

$24.00
Super Black: Intense ultra-black
Superhero No-Tug Longwear Eyeshadow Stick

New

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