Confidence in a Gel Lotion Moisturizer

it’s 3 days of hydration in one step!

Hydra-Plumping Skin-Transforming Weightless Moisturizer
2.5 US fl. oz. / 75 ml

$36.00

$36.00

Availability:

In Stock

Confidence in a Gel Lotion Moisturizer

it’s 3 days of hydration in one step!

Hydra-Plumping Skin-Transforming Weightless Moisturizer

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Confidence in a Gel Lotion Moisturizer is rated 4.7 out of 5 by 352.
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Why You'll Love IT

Confidence in a Gel Lotion Moisturizer is your oil-free, quick-break gel moisturizer that delivers 72 hours of hydration for a supple, healthy-looking appearance. The quick-break innovation breaks into a water-light liquid upon application for easy absorption and a weightless feel. Allergy tested, clinically tested and perfect for all skin types, this lightweight gel moisturizer is infused with ceramides, glycerin and cactus flower extract to help smooth the appearance of fine lines and leave your skin looking radiant and primed for makeup application. You’ll experience powerful results instantly and more dramatic results over time!

IT Cosmetics partners with plastic surgeons and dermatologists to develop skin-loving solutions and clinically tested formulas.

Key Benefits
  • Oil-free, quick-break gel moisturizer delivers 72 hours of hydration
  • Helps smooth the look of fine lines, leaving skin looking radiant and primed for makeup application
  • Allergy tested, clinically tested and perfect for all skin types, including oily and combination skin
  • Anti-aging and skin-loving ceramides, glycerin and cactus flower extract
Ingredients
AQUA / WATER / EAU, GLYCERIN, DIMETHICONE, PROPANEDIOL, DIMETHICONE/PEG-10/15 CROSSPOLYMER, POLYMETHYLSILSESQUIOXANE, PHENOXYETHANOL, CITRIC ACID, SODIUM CHLORIDE, CHLORPHENESIN, SODIUM CITRATE, P-ANISIC ACID, DISODIUM EDTA, PEG-10 DIMETHICONE, TOCOPHEROL, SODIUM HYALURONATE, SODIUM HYDROXIDE, ALOE BARBADENSIS LEAF JUICE, ADENOSINE, DIPROPYLENE GLYCOL, PROPYLENE GLYCOL, CEREUS GRANDIFLORUS FLOWER EXTRACT / CACTUS FLOWER EXTRACT, CETEARETH-25, SOLUBLE COLLAGEN, GLUCOSE, SODIUM BENZOATE, LACTIC ACID, CI 19140 / YELLOW 5, CETYL ALCOHOL, POTASSIUM SORBATE, DIPEPTIDE DIAMINOBUTYROYL BENZYLAMIDE DIACETATE, CERAMIDE NP, BEHENIC ACID, CHOLESTEROL, TRISODIUM EDTA, CERAMIDE NS, ETHYLHEXYLGLYCERIN, CERAMIDE AP, CERAMIDE EOP, CERAMIDE EOS, CAPROOYL PHYTOSPHINGOSINE, CAPROOYL SPHINGOSINE, ASCORBYL PALMITATE. D227948/1
How to Apply & Beauty Tips
Real Results

How to Apply

Confidence in a Gel Lotion Moisturizer

How to Apply

Apply this oil-free gel moisturizer to clean skin in the morning and evening. Using upward sweeping motions, apply to face, neck, décolleté and anywhere your skin needs moisture.

Real Beauty. Real Results.TM

Clinically tested* formula helps visibly revive tired-looking skin!
84% say skin feels velvety smooth and deeply hydrated**

*Clinically tested in a 4-week study.
**Based on a 4-week consumer study.

Customer Reviews

Rated 5 out of 5 by from Perfect for summer! I bought this for the first time about a month ago. I tend to have more oily skin in the summer. This product is light and does the trick without making my skin oily or shiny.
Date published: 2019-07-06
Rated 4 out of 5 by from Easy to use Like this product better than continually sticking my finger in the jar!
Date published: 2019-07-05
Rated 5 out of 5 by from This stuff is awesome! I received a sample of this and love it. Now I need to order some!
Date published: 2019-07-01
Rated 5 out of 5 by from Hydrating, feels so light and refreshing! This is my favorite moisturizer now!! Great for sensitive skin, non greasy yet hydrating. Feels great on my skin!
Date published: 2019-06-25
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Questions & Answers

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Does this have vitamin C in it? As I've aged I've developed a sensitivity to vitamin C.

Asked by: Blakely
Hi there! Thank you for reaching out to us. Confidence in a Gel Lotion Moisturizer contains Ascorbyl Palmitate. If you have sensitivities, we recommend consulting with your doctor before use referencing the ingredient list to determine if this is the right product for your skin. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-07-10

Should I apply the IT Confidence in a Gel Lotion first and then the IT Confidence in a Cream afterwards? Or the Cream first and then the Gel Lotion? 

Asked by: 3MILY
Hi there! Thank you for reaching out to us. We recommend using Confidence in a Gel Lotion, and Confidence in a Cream one at a time. While it’s totally up to you based on what your skin needs that day, the lightweight, gel texture of Confidence in a Gel Lotion makes IT a great choice to wear under makeup. Confidence in a Cream works well as your night cream because IT immerses your skin in moisture and delivers powerful anti-aging benefits. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-05-16

Do I apply my SPF CREAM AFTER THE iT gel?

Asked by: Jonimarie
Hi there! Thank you for reaching out to us. You can absolutely apply your SPF product on top of Confidence in a Gel Lotion for the benefit of sunscreen. We hope this helps. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-05-14

Hi, I have been an it girl since these products were introduced on qvc. i have been using this after I get out of the shower. i apply a small amount onto my fingers and aplly it as described. Why does it feel greasy?

Asked by: DotU
Hi there! Thank you for your question. When you touch Confidence in a Gel Lotion to your skin, you’ll feel the difference of the quick break application – it’s breaks into a water-like liquid for easy absorption, leaving your skin hydrated, prepped and primed. As Confidence in a Gel Lotion is lightweight, IT should not feel heavy or greasy once applied. We recommend applying a small amount to clean dry skin wherever you need the moisture. We hope this helps. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-05-14

I've read through all of the Q&A's posted; but, am still curious if this product will work as a stand-alone primer as well (not paired with an additional primer)?

Asked by: Brittney C
Hi there! This is a great question and we are happy to help! Confidence in a Gel Lotion is not a primer, its primary purpose is to offer, water-light and oil-free hydration. However, IT has the added benefit to be a great partner for your makeup. IT leaves the skin very soft and smooth acting as a great skincare prep, leaving your skin perfectly hydrated for foundation application. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-05-07

What can I use fir eyelid moisturizer? I use the blue bye bye under eye but can I use the gel moisturizer on my eyelids safely? If not what?

Asked by: Wife
Hi there! Thank you for reaching out to us. You can absolutely add the Confidence in a Gel Lotion Moisturizer to your face, neck, décolleté and anywhere your skin needs moisture. In pairing, we recommend adding your Confidence in a Gel Lotion Moisturizer first then follow with your Bye Bye Under Eye Eye Cream. We hope this helps! XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-04-18

Are your anti-aging products safe during pregnancy? If not, do you have any products that are safe to use during pregnancy?

Asked by: Normis84
Hi there! Thanks for reaching out to us! We always recommend reaching out to your doctor with the list of ingredients for any products that you are interested in if you have any concerns during pregnancy. XOXO
Answered by: IT Cosmetics
Date published: 2019-04-12

Can this product be used over top of a serum? I use a retinol serum at night and like to follow up with moisturizer after. I noticed it said to apply this gel on clean skin so I wanted to see if it was ok to layer with serum underneath 

Asked by: Noelle28
Hi there! Thank you for reaching out to us. When applying products, we typically recommend applying from the thinnest consistency to the thickest. If you're using an additional serum, we recommend applying Confidence in an Gel Lotion first, then your serum on top! We hope this helps. XOXO Tina
Answered by: IT Cosmetics
Date published: 2019-04-08
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