Waterproof Bridal Makeup to Look Flawless at Every Wedding Event

Beach brides, church brides, elopement brides, and everyone in between want to look and feel their best by wearing beautiful bridal makeup that’ll stand up to all the merriment and capture your gorgeous joy in candid snaps and professional photographs. If you want peace of mind and confidence, then waterproof makeup is a must. We’re highlighting all of our best makeup for wedding events!

What's the Best Waterproof Makeup for Wedding Events?

Waterproof makeup keeps your mascara from streaking when you cry from laughter at your best friend’s toast, holds your foundation in place from the first look to the last song, and ensures all is flawless in the event you get some good luck rain on your wedding day.

As a bonus, you can even pack your waterproof wedding makeup must-haves for your honeymoon adventures. Zipping through Paris or Rome? Sweat won’t stand a chance. Laying languidly along a sparkling shoreline? The beach is no match for your waterproof makeup game.

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Superhero Volumizing Waterproof Mascara

Aside from the fact that you’ve decided to marry your dream partner, wearing waterproof mascara is arguably one of the best decisions you can make for your wedding day and all your other bridal events.

Swooping in to save the day is Superhero Volumizing Waterproof Mascara. Not only does this mascara promise 24 hours of waterproof wear, but it delivers 20x more volume and 41% more visible length versus your natural lashes.

Bride-to-be Kayley McCarthy, who works on the U.S. Marketing team for IT Cosmetics, says she’ll definitely be wearing this mascara for her autumn wedding “to keep my eyes defined all night!”

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Bye Bye Under Eye Full Coverage Anti-Aging Waterproof Concealer

They don’t call Bye Bye Under Eye Full Coverage Anti-Aging Waterproof Concealer a life-changing concealer for nothing! Just one dot of this flexible, creamy concealer is all you need to hide away any imperfection that dares to show up during your wedding festivities. That includes pimples, lingering pimple scars, discoloration, and dark under eye circles.

In addition to being waterproof, the formula features Expression Proof™ Technology and lends to a hydrated, glowy appearance. It’s definitely our best concealer for wedding makeup.

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Superhero No-Tug Waterproof Eyeshadow Stick

Not all eyeshadow is created equal. Poor formulas can fade through the day and settle in your eyelid creases. Choose a waterproof eyeshadow for all your bridal makeup events so you have one less thing to worry about. Superhero No-Tug Waterproof Eyeshadow Stick comes in 12 shades and promises creaseless all-day wear.

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Superhero No-Tug Retractable Eyeliner

Achieve a natural eye makeup look for your wedding with a high-quality eyeliner applied very close to the lash line, then gently smudge it out to eliminate any harsh lines. If your look is a bit bolder, add a thicker line or a winged tip. Either way, choosing a waterproof eyeliner, such as Superhero No-Tug Retractable Eyeliner, helps the look last all day long.

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Superhero Volumizing Waterproof Mascara

If you like the look of a tiny flick or a retro cat eye, liquid eyeliner is your best friend. However, not just any product will hold up against heat, humidity, tears, and weather. Opt for a waterproof formula to prevent a dreaded case of liquid eyeliner transfer.

Superhero Liquid Eyeliner Pen features Elastic Stretch No-Skip Technology™ and a Triple Black Pigment Complex for a super black, super flawless lash line. Plus, the formula is waterproof, smudge-resistant, and fade resistant for 24 hours.

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Brow Power Filler Eyebrow Gel

Even with the most beautiful foundation, fluttering lashes, and gorgeous lipstick, bridal makeup can fall flat if you don’t address your brows. Formulated with hair-like fibers and a tinted gel, the innovative Brow Power Filler Eyebrow Gel delivers natural-looking, full brows by filling in sparse areas and creating more definition. It’s also waterproof and lasts up to 16 hours once applied.

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Your Skin But Better Setting Spray+

If you like the look of a tiny flick or a retro cat eye,

Whether you’re aiming for natural makeup, full glam, or something in between, you definitely want to set everything in place with a setting product. Your Skin But Better Setting Spray+ offers a nice, soothing hydration mist while creating a dewy finish and extending the life of your makeup.

Tracy Perez, Digital Content Director for IT Cosmetics, is planning a beachfront wedding on the Connecticut shore, where the vibe is "modern and old school glamour meet at the beach.” Given the humid weather for this time of year, she says she’s definitely keeping this setting spray at her side on her wedding day.

How Do I Make My Makeup Waterproof?

Start by choosing products that are formulated with waterproof technology. For example, opt for waterproof mascara over regular mascara. And since eyes are the most susceptible to smearing thanks to tears, rubbing, and wearing sunglasses, stick to waterproof eyeliner and eyeshadow—like the products listed above—to prevent budging, smudging, and smearing.

For foundation, set yourself up for success by applying a primer over your skincare products. Your Skin But Better Makeup Primer+ Oil-Free hydrates your skin, blurs the look of pores, and features an All Day Grip Technology™ that'll help keep makeup in place.

Next, apply your favorite foundation. For Perez, CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40 is her wedding go-to. “It makes my skin look flawless without covering my freckles,” she notes. “I want to look like the best version of myself but not too done up. I want my makeup to look soft and natural and glowy.”

If you prefer more coverage, opt for the original CC+ Cream Full-Coverage Foundation with SPF 50+, which is the #1 SPF Foundation in America.*

After, set your foundation with either a powder for a matte finish (such as Bye Bye Pores Pressed Setting Powder) or a setting mist for a dewy look. You can even keep these products in your wedding makeup kit for the day and touch up or refresh as needed.

Wedding Skincare Must-Haves

Waterproof makeup will take you far, but don’t forget that an excellent skincare routine sets the stage for all your bridal makeup events. We asked real brides what skincare essentials they swear by leading up to the big day and these are their favorites:

• Cleansing Balm: “One thing about me is that you will never catch me going to bed with makeup on. I will absolutely be bringing Bye Bye Makeup Cleansing Balm with me for all things bridal,” says Zaneta Ferreira, assistant marketing manager at IT Cosmetics. “This balm effortlessly melts makeup right off of your skin.”
• Retinol: Perez says, “I've been using Hello Results Retinol Cream a few days a week to help with my forehead wrinkles and discoloration on my cheeks. I definitely notice that when I use this product consistently, my dark spots fade and my skin looks brighter and healthier.”
• Hyaluronic Acid Serum: “I start every morning with Bye Bye Lines Hyaluronic Acid Serum to immediately quench thirsty skin,” says McCarthy.
• Eye Cream: After her hyaluronic acid serum, McCarthy says she applies Confidence in an Eye Cream Anti-Aging Peptide Eye Cream to “hydrate and awaken my eyes.”
• Night Serum: “At night, I use Confidence in Your Beauty Sleep Serum and Confidence in Your Beauty Sleep Cream to wake up refreshed for the big day,” McCarthy says.
• Gentle Peel: “I will continue using Hello Results Baby-Smooth Glycolic Acid Peel + Caring Oil every single day,” Ferreira says. “This is the only facial oil I’ve used that leaves my skin feeling noticeably baby soft after using it!”

Planning to do your own bridal makeup for your wedding day? You’re among many who choose to do the same! Read up on these bridal makeup tips.