At IT Cosmetics, we believe your favorite products should evolve alongside scientific advancements. Much like a classic recipe perfected with new spices, we’ve renovated our "core bones" to ensure every formula works harder so you don’t have to. We are maximizing efficacy, fine-tuning ingredient lists, and moving toward sustainable skincare packaging.
Explore the "New and Improved" versions of your beloved skincare favorites below.
Confidence in a Cream Anti-Aging Hydrating Moisturizer
IT REVERSES TOP SIGNS OF AGING SKIN!
Confidence in a Cream Anti-Aging Hydrating Moisturizer The #1 Anti-Aging Face Cream in America is now supercharged.
Our iconic anti-aging moisturizer now delivers 2x more potent active ingredients and deeper hydration than the original. This clean, vegan formula strengthens the skin barrier while visibly firming and smoothing.
- Key Ingredient Upgrades:
- Ceramides: Powerfully reinforces the skin’s natural moisture barrier.
- Niacinamide: Visibly brightens and promotes an even skin tone.
- Hyaluronic acid: Instantly plumps to reduce the look of fine lines.
- Peptides: Improves elasticity for a noticeably firmer feel.
- Eco-Update: New packaging utilizes significantly less plastic.
Confidence in an Eye Cream Anti-Aging Peptide Eye Cream
WAKE UP YOUR EYES, WAKE UP YOUR CONFIDENCE!
Confidence in an Eye Cream Anti-Aging Peptide Eye Cream Wake up your eyes. Wake up your confidence.
This creamy, skin-melting formula now features a 2% Super Peptide Concentrate. We’ve transitioned from the apricot tint to a clear formula that works beautifully on all skin tones and layers perfectly under makeup.
- The Power of 4 Peptides:
- Rice Peptide: Supports barrier function.
- Soy Peptide: Addresses loss of elasticity.
- Tripeptide: Visibly smooths the appearance of crow’s feet.
- Tetrapeptide: Diminishes the look of dark circles.
- Added Benefits: Now infused with Hyaluronic Acid and Ceramides for enhanced strength.
Confidence in a Cleanser
IT COMBINES THE POWER OF A CLEANSER + THE HYDRATION OF A SERUM!
Confidence in a Cleanser Hydrating Facial Cleanser Hydrating Serum Meets Gentle Cleansing.
The renovated Confidence in a Cleanser goes beyond simple washing. It now eliminates stubborn SPF and invisible pollution traces while deeply nourishing the skin.
- Performance Boost: Higher concentrations of Ceramides and Hyaluronic Acid leave skin feeling softer.
- Clean Beauty: Formulated to be a gentle yet effective facial cleanser for every skin type.
Bye Bye Makeup Cleansing Balm Makeup Remover
BYE BYE MAKEUP. HELLO HYDRATED SKIN!
Bye Bye Makeup 3-in-1 Makeup Melting Cleansing Balm Bye Bye Makeup. Hello Hydrated Skin.
Your favorite 3-in-1 makeup remover, brightening cleanser, and hydrating mask is better than ever. We’ve redesigned the packaging to be more sustainable and easier to use to the very last drop.
- Greater Value: Enjoy 25% more product in every jar.
- Skin-Loving Additives: Includes Vitamin C for radiance, Rosehip Oil for nourishment, and Shea Butter for intense softening.
Bye Bye Under Eye Brightening Eye Cream
Discover IT® IT’S LIFE-CHANGING FOR YOUR EYES!
Bye Bye Under Eye Brightening Eye Cream Life-changing results for tired eyes.
This fan-favorite retains its signature blue tint for immediate dark shadow minimizing, but the revamped formula is now 100% Vegan.
- The "Awake" Effect: High-performance ingredients like Caffeine and Ginseng Extract work to depuff and firm the eye area.
- Barrier Support: Added Ceramides help repair delicate skin. You'll see powerful results instantly and more dramatic results over time!
Secret Sauce Anti-Aging Moisturizer
IT’S LUXURY IN A JAR!
Secret Sauce Anti-Aging Moisturizer Luxury in a jar, supercharged by science.
The new Secret Sauce immediately plumps skin with a velvety, non-greasy gel-cream texture. It is now reformulated to be Clean, Vegan, and Fragrance-Free.
- Advanced Fermentation: Our improved Ferment Concentrate targets discoloration and deep wrinkles.
- PCR Materials: Updated packaging features less plastic and more recycled materials. Discover our full range of moisturizers here.
Dedicated to Your Skin's Future IT Cosmetics remains focused on delivering effective solutions you can trust. By evolving with scientific advancements, we ensure you always receive our best work.
Review our guide on skincare habits that might make sensitive skin worse to optimize your daily routine.
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Confidence in a Cream Anti-Aging Hydrating Moisturizer
IT REVERSES TOP SIGNS OF AGING SKIN!
Confidence in an Eye Cream Anti-Aging Peptide Eye Cream
WAKE UP YOUR EYES, WAKE UP YOUR CONFIDENCE!
Confidence in a Cleanser
IT COMBINES THE POWER OF A CLEANSER + THE HYDRATION OF A SERUM!
Bye Bye Makeup Cleansing Balm Makeup Remover
BYE BYE MAKEUP. HELLO HYDRATED SKIN!
Bye Bye Under Eye Brightening Eye Cream
Discover IT® IT’S LIFE-CHANGING FOR YOUR EYES!
Secret Sauce Anti-Aging Moisturizer
IT’S LUXURY IN A JAR!
