Who doesn’t love a good multitasking product, especially when it comes to streamlining your beauty routine? We’re talking concealers that double as blemish-fighting heroes, foundation infused with skin-loving ingredients, and luminizers that impart anti-aging goodness.
Skincare-makeup hybrid products are our bread and butter here at IT Cosmetics because we believe you should feel confident every time you swipe, spritz, buff, or blend. For the perfect ‘no makeup’ makeup look, reach for some of our favorite double-duty products. Get ready to Choose Your Path to Better Skin!
Your Skin But Better Foundation + Skincare
IT'S YOUR FOUNDATION FOR BETTER SKIN! EXPERIENCE THE IT BEAUTY DIFFERENCE®
Your Skin But Better Foundation + Skincare
Meet Your Skin But Better Foundation + Skincare, a medium-coverage foundation that minimizes the look of pores and imperfections while boosting hydration. With a lightweight texture similar to a tinted moisturizer, it delivers a naturally radiant foundation that serves as the perfect base for any ‘no makeup’ makeup look. Oh, and it’s formulated with all sorts of skin-nourishing ingredients like hepes acid for gentle exfoliation and pro vitamins E and B5 to strengthen the skin barrier.
CC+ Cream Full-Coverage Foundation with SPF 50+
IT’S THE #1 SPF FOUNDATION IN AMERICA*
CC+ Cream with SPF 50+
If you’re seeking a full-coverage foundation, we recommend swapping in CC+ Cream with SPF 50+. It’s the #1 prestige CC Cream in America* for good reason. In addition to creating a luminous, flawless-looking complexion, it quenches dry skin with hyaluronic acid, protects with SPF 50+, and nourishes skin with ingredients such as hydrolyzed collagen, peptides, niacinamide, and antioxidants.
“I love the coverage. It lasts all day. My pores look smaller, skin looks flawless, and I get a glow,” says one reviewer on itcosmetics.com. Another says, “I love this CC cream. I use it for every day and it gives a very natural coverage.”

CC+ Airbrush Perfecting Powder Foundation
IT’S YOUR COMPLEXION PERFECTION IN A COMPACT!
Your Skin But Better CC+ Airbrush Perfecting Powder
Prefer a powder-based foundation? Look no further than Your Skin But Better CC+ Airbrush Perfecting Powder, a skincare-makeup pressed powder. In just 30 seconds, it helps skin look and feel softer and more radiant with optical-blurring pigments that camouflage imperfections. It's also infused with hydrolyzed silk and collagen, niacinamide, and peptides.
Bye Bye Under Eye Full Coverage Waterproof Concealer
LONG-WEARING & NATURAL FINISH
Bye Bye Under Eye Anti-Aging Concealer
Dark circles? Good riddance! Just one dot is all you need with Bye Bye Under Eye Anti-Aging Concealer, IT Cosmetics’ #1 best-selling** waterproof concealer. Available in 24 true-to-skin shades, it conceals the look of imperfections—including dark circles, bags, face redness, discoloration, and age spots. While instantly camouflaging, it also nourishes skin with powerful ingredients.
Bye Bye Pores Blush
IT WILL MAKE YOU BLUSH!
Bye Bye Pores Blush
You shouldn’t skimp on blush in your ‘no makeup’ makeup look. Bye Bye Pores Blush instantly creates a more youthful, radiant-looking complexion while also blurring imperfections. The unique formula also allows for buildable color so you can choose from a subtle, natural makeup look one day while going full-blown glam beauty the next.
Like the other skincare-makeup hybrid products on this list, Bye Bye Pores Blush is formulated with skin-loving ingredients—such as antioxidants, hydrolyzed collagen, and silk—that protect and nourish.
Hello Light Anti-Aging Powder Luminizer
For a subtle boost of radiance in your ‘no makeup’ makeup look, apply a light dusting of Hello Light Anti-Aging Powder Luminizer to the high points of your face. Truly innovative, it’s packed with light-mimicking, optical-blurring liquid crystals for a natural glow. Your skin will thank you for the delivery of peptides, hydrolyzed collagen, and real silk.
“This is the perfect luminizer! It has such a nice and light feeling on the skin and doesn't look like I have glitter all over my face! It instead literally makes your skin glow,” says a recent reviewer on itcsometics.com. They continue, “I love that you can apply it in so many ways! It's truly a great product!”
Your Skin But Better Setting Spray+
What better way to complete your ‘no makeup’ makeup look than with Your Skin But Better Setting Spray+, a skincare-makeup hybrid that nourishes skin while locking in all your hard work? This weightless, multitasking makeup extender soothes your skin, boosts hydration, and helps control oil and shine throughout the day. You can also use it whenever you want for a hydrating pick-me-up.
Seeking more ways to enhance your natural beauty? Follow our easy guide on how to create a natural makeup look.